nytimes.com SEO Analysis & Statistics
See the top SEO metrics for nytimes.com including rankings, links, and traffic by keyword. To see data for other sites, enter your own domain above or explore Moz's Top 500 Websites.
Showing results for
nytimes.com
Domain Authority
95
Linking Root Domains
2.3m
Ranking Keywords
5.3m
Spam Score
1%
Top Pages by Links
The most important pages on nytimes.com based on Page Authority (PA), an algorithm of link metrics.
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Top Linking Domains
The top linking domains to nytimes.com based on Domain Authority (DA), a metric which predicts ranking potential based on links.
Learn more about Domain Authority.
| Domain | DA |
| www.google.com | 100 |
| youtube.com | 100 |
| www.blogger.com | 100 |
| linkedin.com | 99 |
| wordpress.org | 99 |
| microsoft.com | 99 |
| apple.com | 99 |
Discovered and Lost Linking Domains for nytimes.com
Track when we found new linking domains over the past 60 days. Learn more about external links.
Keywords by Estimated Clicks
Estimated clicks for top keywords, based on volume and CTR.
| Keyword | Visibility |
| new york times | 405,628 |
| ny times | 405,628 |
| nyt | 405,628 |
| nytimes | 405,628 |
| nyt crossword | 100,360 |
| wirecutter | 100,360 |
| 'new' | 93,779 |
Top Ranking Keywords
Your top keywords for nytimes.com, sorted by ranking position.
Learn more about keywords and how they affect rankings.
| Keyword | Rank |
| new york times | 1 |
| nytimes | 1 |
| nyt | 1 |
| ny times | 1 |
| nyt crossword | 1 |
| new | 1 |
| 'new' | 1 |
Top Featured Snippets
Keywords nytimes.com ranks for that trigger a featured snippet.
Learn more about featured snippets and SERP features.
No snippets found for this domain.
Branded Keywords
The highest-volume keywords reflecting nytimes.com's brand.
| Keyword | Volume |
| new york times | 904,000 |
| nytimes | 904,000 |
| nyt | 904,000 |
| ny times | 904,000 |
| nyt crossword | 209,000 |
| wirecutter | 209,000 |
| the new york times | 94,400 |
Keyword Ranking Distribution
The number of keywords ranking in the search results within given ranges.
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Try Moz Pro FreeTop Search Competitors
Other websites that compete with nytimes.com for the same keywords, ranked by visibility. Learn more about off-site SEO strategy.
| Domain | Domain Authority | Visibility |
| www.nytimes.com | 95 | 40.77 |
| cooking.nytimes.com | 95 | 4.54 |
| www.reddit.com | 92 | 3.23 |
| en.wikipedia.org | 97 | 1.87 |
| www.youtube.com | 100 | 1.44 |
| www.amazon.com | 95 | 1.29 |
| www.nytco.com | 79 | 1.16 |
Top Questions
Top questions mined from People Also Ask boxes for relevant keywords.
| Question | Relevance |
| Does The New York Times have a senior discount? | 38.77 |
| Best NYT Cooking Recipes / Our 50 Greatest Hits, According To YouHungry Onion · 1 year agoBest NYT Cooking Recipes / Our 50 Greatest Hits, According To YouHungry Onion · 1 year ago | 35.04 |
| What are the top 10 best-selling books right now in 2025? | 32.65 |
| What's on the New York Times bestseller list right now? | 32.65 |
| What is the #1 dermatologist recommended moisturizer? | 31.81 |
| Is NY Times liberal or conservative? | 28.45 |
| Did The New York Times endorse Kamala Harris? | 25.90 |
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