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What is SEO all about, and why do things like keywords, on-site optimization, and links matter when it comes to improving a site's search engine visibility and ranking? Learn the basics in this article.
Let the robot uprising begin! We've all heard horror stories about the dangers of automating your tasks, but now is not the time to deny yourself extra help. Robots never sleep. They don't get tired or overwhelmed by their to-do lists, and they're ready to work round-the-clock to accomplish whatever task we set before them. In this talk, Francine Rodriguez will explore all the areas were automation is kicking butt in PPC — and how you can harness the power of robots to make more time for other efforts.
Categories: Tools AI and SEO
As a general rule, we shouldn't be doing things that a computer can do better. However, a lot of automation is achieved through programming expertise — and that expertise isn't usually a marketer's forte. In this session, you'll learn how to gather data, use machine learning, and automate everyday tasks for marketers using low-code or no-code solutions.