Moz Tools
These are the latest posts on Moz's suite of SEO tools. If you'd like to learn more about the tools we offer, check out our offering of free SEO tools, or our premium tools overview.
These posts are for product announcements, new features, and how-tos. You can also sign up for a free trial of Moz Pro to take our most popular SEO tools for a spin.
Finally, if you're interested in SEO tools in general, check out the SEO Tools category.
Moz Link Explorer : Our most popular SEO tool, Link Explorer lets you accurately explore the backlink profile of any site.
Keyword Explorer : The most accurate keyword research tool on the market, explore over 500 million keyword ideas for your site.
MozBar : The essential SEO toolbar. See critical SEO metrics as you browse the web with our free Chrome extension.
MozCast : The original Google SERP weather forecast. See major algorithmic changes over the past 30 days, as well as tracking of popular SERP features.
The 55 Best Free SEO Tools : Includes an overview of free tools from Moz, along with other free SEO tools.
Fresh Features & Functionalities: A Six-Month Lookback at What’s New in Moz Pro
From our Product Manager to you: See what we've been up to for the past six months to help improve your day-to-day workflows.
How Do I Increase My Domain Authority (DA)?
Don't obsess over Domain Authority (DA) for its own sake. Domain Authority shines at comparing your overall authority to other sites and determining where you can compete.
NEW On-Demand Crawl: Quick Insights for Sales, Prospecting, & Competitive Analysis
On-Demand Crawl lets you quickly crawl any site, even without a Campaign. Learn how On-Demand can yield immediate insights for sales, prospecting, and competitive intelligence.
Moz's Mid-Year Retrospective: Exciting Upgrades from the First Half of 2018
It's been a busy year so far for the folks behind the scenes here at Moz. We've been working around the clock to upgrade and improve our products across the board — check out what's new in just the first half of 2018!Tracking Your Link Prospecting Using Lists in Link Explorer
Tired of tracking your link prospects manually? Learn how to use Link Explorer's tracking lists to keep tabs on your prospects and track links to specific pieces of content. Whether you're doing link outreach, PR, or just keeping tabs on your industry news sources, Link Explorer's list management can make your life easier.Level Up Your SEO Skills With Our Free Training
Moz Academy Training
Complete courses to master SEO basics
Keyword Research Master Guide
Learn Keyword Research like the pros
Guide to SEO Competitor Analysis
Win rankings and traffic from your competition
The New Link Explorer is Here
Link Explorer may be in beta, but when it comes to your links, it's still a big deal. In this Whiteboard Friday, Rand transparently addresses many of the biggest complaints about OSE over the years and explains the vast improvements Link Explorer provides, from DA scores updated daily to historic link data to a huge index of almost 5 trillion URLs.
Big, Fast, and Strong: Setting the Standard for Backlink Index Comparisons
It's time to put math where our mouth is when it comes to the new Moz Link Explorer data. Take a look at the amazing effort we have put into building an industry-leading link graph and the cutting-edge, scientific metrics which prove it.
Faster, Fresher, Better: Announcing Link Explorer, Moz's New Link Building Tool
We’ve rebuilt our link technology from the ground up and the data is now broadly available throughout Moz tools. It’s bigger, fresher, and much, much faster than our legacy link tech. And we’re just getting started! Learn what's new and take Link Explorer for a spin.
The SEO Quick Fix: Competitor Keywords, Redirect Chains, and Duplicate Content, Oh My!
From finding the keywords your competitors rank for to identifying redirect chains that impede crawlers, we've highlighted 4 common SEO issues that Moz Pro can help solve. Check out four quick videos designed to help level up your skills and get the most out of the tools.
Presenting Your Findings: How to Create Relevant and Engaging SEO Reports - Next Level
How To Create SEO Reports For Clients: Cobbling together an SEO report can be messy. Learn the right way to approach creating SEO reports for clients, smart things to include, and how to present your data compellingly.