Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Etsy.com --Getting link juice through other pages on search results?
-
My sister has a store page on etsy.com where she sells home made crafts. And I want to help her rank higher on google with some of the other etsy stores. So i started to look at the other etsy store pages that are ranking well on google and found that they have a page authority between 48 to 52.
So i looked at the backlinks of the ones ranking well on google with high page authority and found that many of their best links came from the internal search results page on etsy.com, and some only had one link from just an arbitrary etsy.com search page.
I'm thinking this is because another product being listed on the seach page has a high page authority which then passes some of its link juice onto every other product on the page.
But what is interesting is products are always being sold or getting added so even though you are on a search results page that happens to benifit from the link juice of another product the next time the page gets crawled you will be on a different search page.
So i am thinking in order to maintain high page authority to you just have to have a lot of products listed so that there is a greater likely hood that you will find yourself on the same search page as another high authority page.
I have not been doing SEO very long so i would love to hear what others think. I really have no idea, am i on the right track with this?
(edited post)
Thanks
-
I'm researching Etsy and I think its eye opening that you remind us Etsy has its own algorithm. I suppose you mean within the Etsy URL site search. But outside of Etsy ~ now that's Google's territory!
Tons and tons of people are complaining that Etsy sales are down significantly. So is this coming because Google has tossed Etsy aside? Or is this because of a change in the Etsy algorithm?
Is there anywhere outside of Etsy that keeps track of Etsys performance in Google search?
-
Douglas, what keywords are those Etsy pages ranking for? If it's some obscure KW, then most likely it's in a noncompetitive SERP. I used to rank for iphone 3g in eBay.au, but my listing was 2 months old. I kept the ad renewing every 30 days. I set my quantity to 80 and everytime it got close to 5 or 10 left, then I added more quantity. I leveraged eBay's DA to get my listings on Google. But my target wasn't to rank higher on Google. It was to rank higher on eBay. Just by chance, I ranked high in Google. Focus on learning the Etsy algorithm instead because the market for your sister's products are on Etsy and are comfortable with Etsy. It's no different that ebay to me. When selling on comparision shopping engines, Google is an afterthought.
-
Thanks for the reply.
I edited my post to help clarify. If it still sounds like nonsense just ignore me.
-
I used to be an Ebay Platinum powerseller ($150,000/mo in sales). eBay has it's own algorithm, Etsy has it's own algorithm, Google has it's own and so on. Googles Page Rank has NOTHING TO DO WITH ETSY'S RANKING. Rand made a WBF a few weeks ago regarding Google PR. I highly suggest you watch it.
Etsy (like eBay) probably uses customer ratings, # of ratings, time left until auction or listing expires. If you want to help your sister rank higher in Etsy, then learn Etsy's algorithm, not Googles.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Unsolved Are links from staff profile pages no longer good for SEO?
Hey there, We run a small site that lists lawyers and we have an opportunity to ask the lawyers to display a 'badge' on their own website's staff page, linked back to the page on our site that they are listed on. Initially I thought this would be good link building (i.e. the lawyer's own staff/profile pages on their website linking to our site where they are listed = a highly relevant link). I was less concerned about the authority of the law firm's sites, though these will range from sometimes low-ish to medium. I just assumed that Google would see the value in the lawyer wanting to link to our site where they are listed. However, our SEO has said that these days Google doesn't give much/any value to these types of links from individual staff pages. His advice was to try and get the badge added to one of their service pages (or their About page) which will be unlikely as the badge is person-specific. I thought I'd ask if this was everyone else's experience regarding Google not valuing links from individual staff pages? Thanks for you help 🙂
Link Building | | Andy-H0 -
When conducting a link building strategy does it matter the country the link is from?
We are a UK business and if we have links mostly from US based blogs and websites does this penalise us. The links are from relevant websites and topics. Should we be focusing on .co.uk sites
Link Building | | Caffeine_Marketing1 -
Should i disavow yellowpages.com. Webmater tools shows 656 links coming from it.
We do not have any manual penalty warnings but I am still concerned that Google will see this as unnatural and be penalizing us to a lesser degree.
Link Building | | Jason_C0 -
Do footer links pass less link juice?
One of my best inbound links for PA and DA happens to be a footer link, curious if it's less valuable or has any value at all.
Link Building | | Theskimonster0 -
What is a good ratio of total links to linking root domains?
Is 100 total links for every linking domain too high? I suppose I could also look at ratios of sites that are doing well in the rankings.
Link Building | | ProjectLabs0 -
How many links with page authority to beat competition if we already score 62
How many links with page authority do I need to beat or get closer to competitor with page score 78 and domain authority score 72, if we already score 68 on page and 62 domain authority. This is in one of many beauty product markets. I ask because there is a company offering me for $80 each 10 links with higher than 70 page score (up to 80) and higher than 74 domain score (up to 86). All the other factors: number of links and social are almost the same for our website and the competitor's
Link Building | | beehappy1 -
How many links per week is too fast in link building?
For a new website/blog how many links per week looks suspicious or hurt the rankings?
Link Building | | aaran1