Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Urls with or without .html ending
-
Hello,
Can anyone show me some authority info on wheher links are better with or without a .html ending?
Thanks is advance
-
Another advantage of not having a technology extension is that if you change technologies and go from .html to .asp, you don't have to change all of your URLs and worry about redirects and lost link juice.
-
I agree with all three of your guys - make it as clean as you possibly can.
-
I totally agree with John and Woj. Clean, short , crisp and to the point url's is what you should be striving for. HTMLextension is a preference but not a law.
-
Generally the shorter the URL the better - both from an indexing & usability perspectives..
Also, shorter URLs attract higher click-thru rates
Further discussion/reading:
-
As a user, I prefer the URLs without. Looking at the SEOMoz 2011 Rankings, longer URLs correlate to worse rankings, so do yourself and your users a favor and save them 5 characters.
http://www.seomoz.org/article/search-ranking-factors#metrics-8
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
SEO - New URL structure
Hi, Currently we have the following url structure for all pages, regardless of the hierarchy: domain.co.uk/page, such as domain/blog name. Can you, please confirm the following: 1. What is the benefit of organising the pages as a hierarchy, i.e. domain/features/feature-name or domain/industries/industry-name or domain/blog/blog name etc. 2. This will create too many 301s - what is Google's tolerance of redirects? Is it worth for us changing the url structure or would you only recommend to add breadcrumbs? Many thanks Katarina
Technical SEO | | Katarina-Borovska1 -
Why add .html to WordPress pages?
A site I may take over has a plugin that adds .html to the pages. I searched online but I’ve only found how to add it rather than why to add it. Is it needed? If I remove it, I’ll have to be careful with SEO / indexed pages and redirects. The site is running 3.x.x and 90% of the plugins have not been updated in over 5 years including this one. Before I update to 4.7.x, I am trying to understand the landscape (pros / cons) on why something could be used and if I need to find a suitable replacement for it.
Technical SEO | | acktivate2 -
Vanity URLs are being indexed in Google
We are currently using vanity URLs to track offline marketing, the vanity URL is structured as www.clientdomain.com/publication, this URL then is 302 redirected to the actual URL on the website not a custom landing page. The resulting redirected URL looks like: www.clientdomain.com/xyzpage?utm_source=print&utm_medium=print&utm_campaign=printcampaign. We have started to notice that some of the vanity URLs are being indexed in Google search. To prevent this from happening should we be using a 301 redirect instead of a 302 and will the Google index ignore the utm parameters in the URL that is being 301 redirect to? If not, any suggestions on how to handle? Thanks,
Technical SEO | | seogirl221 -
Sizes and numbers in friendly urls - syntax
Ok, I'm trying to establish some business rules of syntax for SEO friendly URLS. I'm doing this for an OpenCart online store which uses a SEO-url field to construct the "friendly URL's". The good news of that is I have total control over the urls' the bad news is I had to do some tricky Excel work to populate them. That all said, I have a problem with items that have sizes. This is a crafts store so many of the items are differentiated by size. Examples: Sleigh Bells, come in 1/2", 3/4", 1", 1 1/2" etc. So far Ive tried to stay away from inch mark " by spelling it out. Right now its inch but could be in. The numbers, fractions, sizes etc. create some ghastly friendly URL's. Is there any wisdom or syntax standards out there that would help me. I'm trying to avoid this: www.mysite.com//index.php?route=craft-accessories/bells/sleigh-bells/sleigh-bells-1-one-half-inch-with-loop I realize that the category (sleigh-bells) is repeated in the product name but there are several 1 1/2" items in the store. Any thoughts would be useful, even if it's links to good SEO sites that have mastered the myriad of issues with dimensions in the urls. thanks
Technical SEO | | jbcul0 -
Url folder structure
I work for a travel site and we have pages for properties in destinations and am trying to decide how best to organize the URLs basically we have our main domain, resort pages and we'll also have articles about each resort so the URL structure will actually get longer:
Technical SEO | | Vacatia_SEO
A. domain.com/main-keyword/state/city-region/resort-name
_ domain.com/family-condo-for-rent/orlando-florida/liki-tiki-village_ _ domain.com/main-keyword-in-state-city/resort-name-feature _
_ domain.com/family-condo-for-rent/orlando-florida/liki-tiki-village/kid-friend-pool_ B. Another way to structure would be to remove the location and keyword folders and combine. Note that some of the resort names are long and spaces are being replaced dynamically with dashes.
ex. domain.com/main-keyword-in-state-city/resort-name
_ domain.com/family-condo-for-rent-in-orlando-florida/liki-tiki-village_ _ domain.com/main-keyword-in-state-city/resort-name-feature_
_ domain.com/family-condo-for-rent-in-orlando-florida/liki-tiki-village-kid-friend-pool_ Question: is that too many folders or should i combine or break up? What would you do with this? Trying to avoid too many dashes.0 -
Approved Word Separators in URLs
Hi There, We are in the process of revamping our URL structure and my devs tell me they have a technical problem using a hyphen as a word separator. There's a whole lot of competing recommendations out there and at this point I'm just confused. Does anyone have any idea what character would be next-best to the hyphen for separating words in a URL? Any reason to prefer one over another? Some links I've found discussing the topic: This page says that "__Google has confirmed that the point (.), the comma (,) and the hyphen (-) are valid word separators in URL’s.": http://www.internetofficer.com/seo/google-word-separator/ This page suggests the plus (+) symbol would be best: http://labs.phurix.net/posts/word-separators-in-urls This guy says he's tested and there's a whole bunch of symbols that will work as word separators: http://www.webproguide.com/articles/Symbols-as-word-separators-a-look-inside-the-search-engine-logic/ I'm leaning towards the tilde (~) or the plus (+) sign. Usage would be like so: http://www.domain.com/shop/sterling~silver OR /shop/sterling+silver etc... Thanks in advance for your help!
Technical SEO | | Richline_Digital1 -
How do you mark a quote HTML wise?
Hi, As far as I know, in the past Italic was used to emphasize (similar use to Bold). Now I've seen people use Italic for quotations. Is that the correct thing to do for an entire paragraph or is it a problem for Google wise? Thanks
Technical SEO | | BeytzNet0 -
Cyrillic letter in URL - Encoding
Hi all We are launching our site in Russia. As far as I can see by searching Google all sites have URLs in latin letters. Is there a special reason for this? - It seems that cyrillic letters also work. My technical staff says that it might give some encoding problems. Can anyone give me some insight into this? Thanks in advance.. / Kenneth
Technical SEO | | Kennethskonto0