• majorAlexa

        See all notifications

        Skip to content
        Moz logo Menu open Menu close
        • Products
          • Moz Pro
          • Moz Pro Home
          • Moz Local
          • Moz Local Home
          • STAT
          • Moz API
          • Moz API Home
          • Compare SEO Products
          • Moz Data
        • Free SEO Tools
          • Domain Analysis
          • Keyword Explorer
          • Link Explorer
          • Competitive Research
          • MozBar
          • More Free SEO Tools
        • Learn SEO
          • Beginner's Guide to SEO
          • SEO Learning Center
          • Moz Academy
          • MozCon
          • Webinars, Whitepapers, & Guides
        • Blog
        • Why Moz
          • Digital Marketers
          • Agency Solutions
          • Enterprise Solutions
          • Small Business Solutions
          • The Moz Story
          • New Releases
        • Log in
        • Log out
        • Products
          • Moz Pro

            Your all-in-one suite of SEO essentials.

          • Moz Local

            Raise your local SEO visibility with complete local SEO management.

          • STAT

            SERP tracking and analytics for enterprise SEO experts.

          • Moz API

            Power your SEO with our index of over 44 trillion links.

          • Compare SEO Products

            See which Moz SEO solution best meets your business needs.

          • Moz Data

            Power your SEO strategy & AI models with custom data solutions.

          Let your business shine with Listings AI
          Moz Local

          Let your business shine with Listings AI

          Learn more
        • Free SEO Tools
          • Domain Analysis

            Get top competitive SEO metrics like DA, top pages and more.

          • Keyword Explorer

            Find traffic-driving keywords with our 1.25 billion+ keyword index.

          • Link Explorer

            Explore over 40 trillion links for powerful backlink data.

          • Competitive Research

            Uncover valuable insights on your organic search competitors.

          • MozBar

            See top SEO metrics for free as you browse the web.

          • More Free SEO Tools

            Explore all the free SEO tools Moz has to offer.

          NEW Keyword Suggestions by Topic
          Moz Pro

          NEW Keyword Suggestions by Topic

          Learn more
        • Learn SEO
          • Beginner's Guide to SEO

            The #1 most popular introduction to SEO, trusted by millions.

          • SEO Learning Center

            Broaden your knowledge with SEO resources for all skill levels.

          • On-Demand Webinars

            Learn modern SEO best practices from industry experts.

          • How-To Guides

            Step-by-step guides to search success from the authority on SEO.

          • Moz Academy

            Upskill and get certified with on-demand courses & certifications.

          • MozCon

            Save on Early Bird tickets and join us in London or New York City

          Unlock flexible pricing & new endpoints
          Moz API

          Unlock flexible pricing & new endpoints

          Find your plan
        • Blog
        • Why Moz
          • Digital Marketers

            Simplify SEO tasks to save time and grow your traffic.

          • Small Business Solutions

            Uncover insights to make smarter marketing decisions in less time.

          • Agency Solutions

            Earn & keep valuable clients with unparalleled data & insights.

          • Enterprise Solutions

            Gain a competitive edge in the ever-changing world of search.

          • The Moz Story

            Moz was the first & remains the most trusted SEO company.

          • New Releases

            Get the scoop on the latest and greatest from Moz.

          Surface actionable competitive intel
          New Feature

          Surface actionable competitive intel

          Learn More
        • Log in
          • Moz Pro
          • Moz Local
          • Moz Local Dashboard
          • Moz API
          • Moz API Dashboard
          • Moz Academy
        • Avatar
          • Moz Home
          • Notifications
          • Account & Billing
          • Manage Users
          • Community Profile
          • My Q&A
          • My Videos
          • Log Out

        The Moz Q&A Forum

        • Forum
        • Questions
        • My Q&A
        • Users
        • Ask the Community

        Welcome to the Q&A Forum

        Browse the forum for helpful insights and fresh discussions about all things SEO.

        1. Home
        2. SEO Tactics
        3. Link Building
        4. Back link pyramid

        Moz Q&A is closed.

        After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.

        Back link pyramid

        Link Building
        4
        7
        5267
        Loading More Posts
        • Watching

          Notify me of new replies.
          Show question in unread.

        • Not Watching

          Do not notify me of new replies.
          Show question in unread if category is not ignored.

        • Ignoring

          Do not notify me of new replies.
          Do not show question in unread.

        • Oldest to Newest
        • Newest to Oldest
        • Most Votes
        Reply
        • Reply as question
        Locked
        This topic has been deleted. Only users with question management privileges can see it.
        • JasonRae
          JasonRae last edited by

          Excuse me for such a newbie question but is using a backlinking pyramid black hat seo.  I was trying to find out but every site gives you different advice on this subject.

          Also If there is a type of backlinking structure that is best please let me know.

          thanks

          1 Reply Last reply Reply Quote 0
          • AlanMosley
            AlanMosley @JasonRae last edited by

            SE = Search engines

            they can see what you are up to

            1 Reply Last reply Reply Quote 0
            • JasonRae
              JasonRae @AlanMosley last edited by

              Alan, when you say SE's to spot you who are you referring to.  Sorry really new here not sure what you were saying.

              Thank you for the response as well.

              AlanMosley 1 Reply Last reply Reply Quote 0
              • JasonRae
                JasonRae last edited by

                Wow thank you so much for the responses they were very helpful. I was asking this question so I can learn proper seo not for the intention to black  hat my way to the top.  I have built a company from the ground up with my family and have no intentions of doing anything to harm our internet presence in any way.

                I wanted to know if it was bad or not because I had a local seo guy wanted to build that type of structure for our site and wasn't sure.

                Optimize - You freaking rock... now thats an answer... I am going to forward this over to the seo guy as the main reason why I won't be hiring him. lol

                Thanks again...

                1 Reply Last reply Reply Quote 1
                • KeriMorgret
                  KeriMorgret @Mark_Jay_Apsey_Jr. last edited by

                  Thanks for this helpful information. In the future, it'd be great if you could add the links that cite your sources, and indicate which portions of your answer have been reproduced from existing content.

                  1 Reply Last reply Reply Quote 1
                  • Mark_Jay_Apsey_Jr.
                    Mark_Jay_Apsey_Jr. last edited by

                    Jason-

                    Unless you are King Tut, pyramids by nature are bad. The most common black hat SEO techniques all center around link building schemes, from pyramids to paying for thousands of links.

                    Here are some basic Google no-no's

                    • Buying backlinks, or otherwise providing monetary compensation for backlinks (including offering discounts for links, as we saw when Google punished overstock.com)
                    • Creating many sites just to provide backlinks to other sites — also known as link pyramids.
                    • Putting hidden text on your website, including very small text stuffed with keywords, or text that is the same color as the background or otherwise invisible.
                    • Creating doorway pages — pages that are designed solely to attract search engine attention that then redirect users to a different website. It’s important to note that this is different from landing pages, which exist on your website and are perfectly okay.
                    • Using proxy servers or generating dozens or hundreds of IP addresses to make sites look like many sites, for the purposes of increasing backlinks.
                    • Having duplicate content stolen, or “scraped” from other sites just to make your site look like it has lots of content and updates.

                    Backlinking that you should be focused on.

                    It sounds like you are making it out to be the holy grail. Backlinking is one important part of SEO but don’t get so wrapped up in your backlinking that you neglect other vital aspects of your SEO. Having said that these are the best places to initially focus for backlinks:

                    • Blog Commenting
                    • Forum Comments & Footer Links
                    • Article Syndication w/ link(s)
                    • Directory Submissions (Paid & Free)

                    Your linking portfolio should probably contain a combination of all of the ones listed above and then some. Search engines can identify where a link is from and easily enough what type of link it is and if all of your link building is focused on one type of link then it won't look as natural.

                    Backlinking IS important – but it’s not everything. Use your head when creating your SEO backlink strategy and you’ll have a manageable program that can produce great results.

                    Goog luck.

                    KeriMorgret 1 Reply Last reply Reply Quote 2
                    • AlanMosley
                      AlanMosley last edited by

                      yes it is, you are trying to game the system, it is also very easy for SE's to spot, you will end up with a un-natural link message from google in your GWT

                      JasonRae 1 Reply Last reply Reply Quote 2
                      • 1 / 1
                      • First post
                        Last post

                      Browse Questions

                      Explore more categories

                      • Moz Tools

                        Chat with the community about the Moz tools.

                      • SEO Tactics

                        Discuss the SEO process with fellow marketers

                      • Community

                        Discuss industry events, jobs, and news!

                      • Digital Marketing

                        Chat about tactics outside of SEO

                      • Research & Trends

                        Dive into research and trends in the search industry.

                      • Support

                        Connect on product support and feature requests.

                      • See all categories

                      Related Questions

                      • T-J-I

                        Nasty links

                        Hi My first q on here (hoorah!), and it's about links (boo!). I've got what appears to be a handful (but worryingly, increasing in number) of links pointing to my site like this: http://condos.mrgulffront.com/florida-condos-for-sale/320-scenic-gulf-drive-miramar-beach-fl-32550-mls-567591/ I've made contact with the sites concerned, and had only one positive response who flatly denied all knowledge of it. The issue (as far as I can see) is that as in the above example the links (on the bottom right in the grey box) are forever changing so not always visible. Can anyone offer any guidance as to these kinds of nasty links.... I'm right at the v beginning on this "path of seo understanding" so please don't assume prior knowledge! Thanks in advance.... tom

                        Link Building | | T-J-I
                        0
                      • Ubique

                        Footer Links And Link Juice

                        I'm starting to learn about link juice and notice in GWMT > Traffic > Internal Links, that the list is in this order by the links counted on each page. Some are in the footer and some are in the header, with some being more important than others commercially i.e. /register /privacy /terms /search /sitemap /disclaimer /blog /register So I am wondering if I should add a 'no-follow' attribute to the footer links i.e. privacy, terms, disclaimer and leave the others as they are? Does this help retain link juice on each page where the links appear? Or am I missing the point all together? This is my website: http://goo.gl/CN0e5

                        Link Building | | Ubique
                        0
                      • OneMedical

                        A link with "return false"- OSE sees as a No Followed Link

                        Hello, I couldn't find a clear answer to the impact on SEO for a link written in this way: [" class="expert_info" onclick="window.open(this.href);return false;">](w</span>ww.yourwebsite.com<span style=) [Does the "return false" act as a "no follow"? I came across this in our link data in Open Site Explorer which lists these links all as "no follows." However, an engineer I spoke to said that it shouldn't impact search engine behavior. Any ideas? Thank you in advance! -Sarah K.](w</span>ww.yourwebsite.com<span style=)

                        Link Building | | OneMedical
                        0
                      • Ron10

                        Linking to sites that link to porn or casinos, my site getting penalized?

                        I have some link exchanges with some sites to get web traffic but when i ran the bad neighborhood link checker, i found that one site links to some casinos and another site has one link to a porn site.  Is this getting me penalized?  should i remove the links to these sites? Thanks, Ron

                        Link Building | | Ron10
                        0
                      • Charlessipe

                        Site Published Our Guest Post but Removed the Link Back

                        I recently developed a nice article for a career site and they agreed to publish it as a guest post. Once they published the article I noticed they had removed the link back to my site in the byline. What is a best way to approach this situation? Would you ask them to take down the article if they are unwilling to link back to your site?

                        Link Building | | Charlessipe
                        0
                      • babski

                        What is Hub Linking

                        What is Hub Linking - an seo company mentioned it to me? Is it any good?

                        Link Building | | babski
                        0
                      • JesseCWalker

                        Do links within imbeddable widgets carry link juice?

                        I'm dipping my toes into infographic design. On of my desired outcomes is to gain links by having other sites embed my graphic. I'm considering using Tableau's interactive data visualization software to do so; thus creating a widget, embedding it on my blog, and including the embed code for others to post. Is it possible to include a juice passing link in such an infographic?  I know its possible to include links inside the tableau graphic but not sure if they have straight SEO value. If these links are not juice passing would it be better to go with a simple image link that passes value?

                        Link Building | | JesseCWalker
                        1
                      • DiamondJewelryEmpire

                        Porn link ...

                        I just ran https://www.majesticseo.com report for back links and showed me that I have one link at porn site ... not sure if it will be appropriate to post it here. The link was discovered on 03.05.11 and when I visited today link is not there... I dont know who put that link there. Can I get penalty for that from google? Can it be a mistake?

                        Link Building | | DiamondJewelryEmpire
                        1

                      Get started with Moz Pro!

                      Unlock the power of advanced SEO tools and data-driven insights.

                      Start my free trial
                      Products
                      • Moz Pro
                      • Moz Local
                      • Moz API
                      • Moz Data
                      • STAT
                      • Product Updates
                      Moz Solutions
                      • SMB Solutions
                      • Agency Solutions
                      • Enterprise Solutions
                      • Digital Marketers
                      Free SEO Tools
                      • Domain Authority Checker
                      • Link Explorer
                      • Keyword Explorer
                      • Competitive Research
                      • Brand Authority Checker
                      • Local Citation Checker
                      • MozBar Extension
                      • MozCast
                      Resources
                      • Blog
                      • SEO Learning Center
                      • Help Hub
                      • Beginner's Guide to SEO
                      • How-to Guides
                      • Moz Academy
                      • API Docs
                      About Moz
                      • About
                      • Team
                      • Careers
                      • Contact
                      Why Moz
                      • Case Studies
                      • Testimonials
                      Get Involved
                      • Become an Affiliate
                      • MozCon
                      • Webinars
                      • Practical Marketer Series
                      • MozPod
                      Connect with us

                      Contact the Help team

                      Join our newsletter
                      Moz logo
                      © 2021 - 2025 SEOMoz, Inc., a Ziff Davis company. All rights reserved. Moz is a registered trademark of SEOMoz, Inc.
                      • Accessibility
                      • Terms of Use
                      • Privacy

                      Looks like your connection to Moz was lost, please wait while we try to reconnect.