Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Why do SERP Results ( Rankings ) differ from country to country ?
-
Hi, I have been doing seo for this client based in Sri lanka for almost 8 months now. Since we started SEO we had set up geographic target setting to UK through google webmaster tools.
At the moment Site is completely ranking higher on google uk & other countries except Sri Lanka . On Google.lk site doesn't even come within 1st 5 pages for keywords which are ranked on1st page in other countries ?
What do you think about this ? How does it happen ?
-
Sorry I do not have much. Basically I believe Google is running all kind of different tests on each database, collecting data then using it on major updates.
One possible way to check rankings for different databases is to connect through Proxy Servers, but I am not a big IT guy, so maybe someone else can answer you how to do that.
Istvan
-
Could you be kind enough to name few major factors that affect database data differentiation. ?
How do we get over with ?
-
You said you set up targeting for the UK so why are you concerned that it doesnt rank on Google.lk?
If you want to geo-target a website for a particular countries search results you'll find lots of good blog posts about how to do it right here on SEOMOZ. Aside from that heres a few pointers:
-
You really need the country specific TLD or at worst a country neutral one e.g. .net. If you want to target the uk then you will do much better having a co.uk TLD. If you DO have a co.uk TLD this is the main reason why you dont rank in Google.lk.
-
Ensure the website content is written in the language of the country you want to target.
-
Try and attract links from country specific tlds e.g. if you want to target google.lk search results try and get links from .lk websites e.g. website.lk
-
-
Hey Pyxle,
There are a lot of Google Databases all over the world. Depending on your browser location your query will differ depending on which Google Database you are connected to (Giving different results).
Google does test-test-test on each database, so there are a lot of factors that could differ from database to database.
I hope this helped,
Istvan
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Will Reduced Bounce Rate, Increased Pages/Session, Increased Session Duration-RESULT IN BETTER RANKING?
Our relaunched website has a much lower bounce rate (66% before, now 58%) increased pages per session (1.89 before, now 3.47) and increased session duration (1:33 before, now 3:47). The relaunch was December 20th. Should these improvements result in an improvement in Google rank? How about in MOZ authority? We have not significantly changed the content of the site but the UX has been greatly improved. Thanks, Alan
Intermediate & Advanced SEO | | Kingalan11 -
Page rank and menus
Hi, My client has a large website and has a navigation with main categories. However, they also have a hamburger type navigation in the top right. If you click it it opens to a massive menu with every category and page visible. Do you know if having a navigation like this bleeds page rank? So if all deep pages are visible from the hamburger navigation this means that page rank is not being conserved to the main categories. If you click a main category in the main navigation (not the hamburger) you can see the sub pages. I think this is the right structure but the client has installed this huge menu to make it easier for people to see what there is. From a technical SEO is this not bad?
Intermediate & Advanced SEO | | AL123al0 -
Keyword Ranking Fluctuations
Hi Guys I am currently working on a website where one of the keyword targets is fluctuating. The keyword is fluctuating between page 2 and page 5. What makes this strange is that we are not experiencing the issue with any other keyword targets. They are all ranking fine. It is only 1 keyword. The keyword target happens to be the main homepage keyword target - not sure if this makes a difference? The homepage targets 2 keyword e.g. Business Offices & Accessories. The homepage ranks perfectly fine for e.g. Business Accessories but is fluctuating for e.g. Business Offices! Very strange. What makes it even stranger - the keyword variations of the fluctuating keyword e.g. office for business - these variations are all fine and not fluctuating. Its only 1 keyword. If anyone has any ideas or feedback that would be great! Thanks, Duncan
Intermediate & Advanced SEO | | CayenneRed890 -
Page Title shown in SERPS not the same as
Hi all, I'm trying to get a homepage to rank for a certain term, but the page keeps showing up in the SERPS with the "Brand Name: Keyword" when I have written it as "Keyword - Brand Name" in the <title>tag. I can't even see "Brand Name" Keyword" in the code of the page so I don't know where Google is pulling this from? </p> <p>I have <meta name="robots" content="noodp,noydir"/> on the page.</p> <p>I'm running Yoast and have removed the Brand from the Site Name and the Page Title for the homepage is "Keyword - Brand Name" in WordPress. I've changed the meta description so I can see the page has been crawled and re-indexed as the new meta description is showing in the SERPs</p> <p>Any idea, where Google is pulling this Page Title from and how I can get it changed to read the actual <title> tag? Or is there something I need to change in WordPress?</p> <p>Thank you!</p></title>
Intermediate & Advanced SEO | | Marketing_Today0 -
Index process multi language website for different countries
We are in charge of a website with 7 languages for 16 countries. There are only slight content differences by countries (google.de | google.co.uk). The website is set-up with the correct language & country annotation e.g. de/DE/ | de/CH/ | en/GB/ | en/IE. All unwanted annotations are blocked by robots.txt. The «hreflang alternate» are also set. The objective is, to make the website visible in local search engines. Therefore we have submitted a overview sitemap connected with a sitemap per country. The sitemap has been submitted now for quite a while, but Google has indexed only 10 % of the content. We are looking for suggestion to boost the index process.
Intermediate & Advanced SEO | | imsi0 -
Is it normal to initially rank low in the SERPs, then over time gain rank?
We just released a very targeted page for a specific item about 18 hours ago. For the main keyword as well as multiple variations, we currently are ranking around # 40 to # 50 depending on what the exact query is. Is it normal to initially rank lower in the SERPs and then as the page ages, gain? Thank you for your insights!
Intermediate & Advanced SEO | | DJ1231 -
Homepage shuffling in the SERP results continously - any thoughts?
We've had some shuffling for a keyword in the SERP results over last few days! Anyone else seeing their rankings bounce all over? It's only affecting one keyword that was previously a stable performer - this has occurred for the last few weeks (with no major changes to the page). Would be keen to hear your thoughts!
Intermediate & Advanced SEO | | Creode1 -
Duplicate content on sites from different countries
Hi, we have a client who currently has a lot of duplicate content with their UK and US website. Both websites are geographically targeted (via google webmaster tools) to their specific location and have the appropriate local domain extension. Is having duplicate content a major issue, since they are in two different countries and geographic regions of the world? Any statement from Google about this? Regards, Bill
Intermediate & Advanced SEO | | MBASydney0