Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Googlebot on paywall made with cookies and local storage
-
My question is about paywalls made with cookies and local storage. We are changing a website with free content to a open paywall with a 5 article view weekly limit.
The paywall is made to work with cookies and local storage. The article views are stored to local storage but you have to have your cookies enabled so that you can read the free articles. If you don't have cookies enable we would pass an error page (otherwise the paywall would be easy to bypass).
Can you say how this affects SEO? We would still like that Google would index all article pages that it does now.
Would it be cloaking if we treated Googlebot differently so that when it does not have cookies enabled, it would still be able to index the page?
-
Thank you for your answer!
Yes, that is exactly the case.
We have been testing this and it seems that "Googlebot" doesn't hit the wall at all with the normal settings on. With these results it seems that we don't need to treat "Googlebot" differently because it doesn't seem to store any cookie or local storage data.
Tech savvy users can bypass the pay wall by other means as well so that's not a big concern for us.
-
To make sure that I'm getting your question correct. You want Google to crawl and index all your content but you want visitors to use an open paywall that shows 5 free articles then resorts to a paywall.
Yes, it would be treated as cloaking but you have a legitimate reason for doing so and intent matters a great deal. You could check for a search engine user-agent string such as "Googlebot" and then serve the full content. This would ensure that your content is still crawled and indexed.
The only downside is any tech savvy individual can spoof the server header by setting their user-agent to "Googlebot" and bypass your paywall.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
What's the best possible URL structure for a local search engine?
Hi Mozzers, I'm working at AskMe.com which is a local search engine in India i.e if you're standing somewhere & looking for the pizza joints nearby, we pick your current location and share the list of pizza outlets nearby along with ratings, reviews etc. about these outlets. Right now, our URL structure looks like www.askme.com/delhi/pizza-outlets for the city specific category pages (here, "Delhi" is the city name and "Pizza Outlets" is the category) and www.askme.com/delhi/pizza-outlets/in/saket for a category page in a particular area (here "Saket") in a city. The URL looks a little different if you're searching for something which is not a category (or not mapped to a category, in which case we 301 redirect you to the category page), it looks like www.askme.com/delhi/search/pizza-huts/in/saket if you're searching for pizza huts in Saket, Delhi as "pizza huts" is neither a category nor its mapped to any category. We're also dealing in ads & deals along with our very own e-commerce brand AskMeBazaar.com to make the better user experience and one stop shop for our customers. Now, we're working on URL restructure project and my question to you all SEO rockstars is, what can be the best possible URL structure we can have? Assume, we have kick-ass developers who can manage any given URL structure at backend.
Intermediate & Advanced SEO | | _nitman0 -
Google indexing only 1 page out of 2 similar pages made for different cities
We have created two category pages, in which we are showing products which could be delivered in separate cities. Both pages are related to cake delivery in that city. But out of these two category pages only 1 got indexed in google and other has not. Its been around 1 month but still only Bangalore category page got indexed. We have submitted sitemap and google is not giving any crawl error. We have also submitted for indexing from "Fetch as google" option in webmasters. www.winni.in/c/4/cakes (Indexed - Bangalore page - http://www.winni.in/sitemap/sitemap_blr_cakes.xml) 2. http://www.winni.in/hyderabad/cakes/c/4 (Not indexed - Hyderabad page - http://www.winni.in/sitemap/sitemap_hyd_cakes.xml) I tried searching for "hyderabad site:www.winni.in" in google but there also http://www.winni.in/hyderabad/cakes/c/4 this link is not coming, instead of this only www.winni.in/c/4/cakes is coming. Can anyone please let me know what could be the possible issue with this?
Intermediate & Advanced SEO | | abhihan0 -
Would you rate-control Googlebot? How much crawling is too much crawling?
One of our sites is very large - over 500M pages. Google has indexed 1/8th of the site - and they tend to crawl between 800k and 1M pages per day. A few times a year, Google will significantly increase their crawl rate - overnight hitting 2M pages per day or more. This creates big problems for us, because at 1M pages per day Google is consuming 70% of our API capacity, and the API overall is at 90% capacity. At 2M pages per day, 20% of our page requests are 500 errors. I've lobbied for an investment / overhaul of the API configuration to allow for more Google bandwidth without compromising user experience. My tech team counters that it's a wasted investment - as Google will crawl to our capacity whatever that capacity is. Questions to Enterprise SEOs: *Is there any validity to the tech team's claim? I thought Google's crawl rate was based on a combination of PageRank and the frequency of page updates. This indicates there is some upper limit - which we perhaps haven't reached - but which would stabilize once reached. *We've asked Google to rate-limit our crawl rate in the past. Is that harmful? I've always looked at a robust crawl rate as a good problem to have. Is 1.5M Googlebot API calls a day desirable, or something any reasonable Enterprise SEO would seek to throttle back? *What about setting a longer refresh rate in the sitemaps? Would that reduce the daily crawl demand? We could set increase it to a month, but at 500M pages Google could still have a ball at the 2M pages/day rate. Thanks
Intermediate & Advanced SEO | | lzhao0 -
Ranking for local searches without city specific keywords?
Hey guys! I had asked this question a few months ago and now that we are seeing even more implicit information determining search results, I want to ask it again..in two parts. Is is STILL best practice for on-page to add the city name to your titles, h1s, content etc? It seems that this will eventually be an outdated tactic, right? If there is a decent amount of search volume without any city name in the search query (ie. "storefont signs", but no search volume for the phrase when specific cities are added (ie. "storefront signs west palm beach) is it worth trying to rank and optimize for that search term for a company in West Palm Beach? We can assume that if there are 20,000 monthly searches for the non-location specific term that SOME of them would be fairly local, so do we optimize the page without the city name and trust Google to display results with a local intent...therefore showing our client's site in the SERPS when someone searches "sign company" and they are IN West Palm Beach? If there is any confusion, please just ask me to clarify! I think this would be a great WhiteBoard Friday topic for Rand!
Intermediate & Advanced SEO | | RickyShockley0 -
How to perform Local SEO for sites like Angies List/Task Rabbit or Craigslist
I have a new SEO client that has a business model similar to Criagslist and Angies List or Task Rabbit, Where they offer local based services nationwide. My first thought was Local link building and citation building etc. But the issue is they are a purely online service company and they don't have a phyiscal address in every city/state they will be offering their services in. What is the best course of action for providing SEO services for this type of business model. I am pretty much at a stand still on how to rank them locally for the areas they provide services in. it's a business model that involves local businesses and customers looking for services from those local businesses.
Intermediate & Advanced SEO | | VITALBGS0 -
Will changing a subdirectory name negatively effect local ranking?
We submitted a group of 50+ franchise stores into UBL to fulfill directory listings back in September. We are now looking at changing the some of the URL structure to include city names. Example: website.com/store/store-name(not city) to website.com/location/city-store-name Will changing the subdirectory and resubmitting to the directory aggregators negatively effect their search results? Thanks, Jake
Intermediate & Advanced SEO | | AESEO0 -
Robots.txt is blocking Wordpress Pages from Googlebot?
I have a robots.txt file on my server, which I did not develop, it was done by the web designer at the company before me. Then there is a word press plugin that generates a robots.txt file. How Do I unblock all the wordpress pages from googlebot?
Intermediate & Advanced SEO | | ENSO0 -
Googlebot HTTP 204 Status Code Handling?
If a user runs a search that returns no results, and the server returns a 204 (No Content), will Googlebot treat that as the rough equivalent of a 404 or a noindex? If not, then it seems one would want to noindex the page to avoid low quality penalties, but that might require more back and forth with the server, which isn't ideal. Kurus
Intermediate & Advanced SEO | | kurus0