Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Using phrases like 'NO 1' or 'Best' int he title tag
-
Hi All,
Quick question - is it illegal, against any rule etc to use phrases such as
'The No 1 rest of the title tag | Brand Name'
on a site?
-
Yep, this would work within the travel sector - The UKs No1 Destination etc etc.
I think it would only benefit the CTR, if the offering is indeed the best, or the client is happy to claim they are the best at what they do.
Thanks Guys
-
Applies to Travel for sure. Personally I think if you have the "award" or proof that you own the status as No 1 then use it. Your title tag is like your sales pitch. If you sell shit to me and you are the No 1 or the Best and don't say it, you might have missed new customer. I am more likly to click on something that claims to be No 1 or the Best, however, if I get there and it isn't true then bey bey. So I don't think it could hurt unless it's not true.
-
I was thinking more on the lines of improving CTR, as opposed to focusing blindly on a keyword stuffed title purely for the rank, like all the others in the top 5 in this niche.
Now the sites ranking, a more prominent way of attracting / making the listing stand out is required, so looking for valid options.
-
How many people search for "no1 android phone"? No many, so why put it in your title?
I would do some keyword research and target those terms.
-
Hi Matthew
I wouldn't have thought it would cause any problems as long as it was true.
If you can truthfully claim to be the 'best' or 'No1' in your business market its worth double checking that there are keywords based around this for your brand/business before changing your title tag.
Hope that helps.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Thoughts on adding "near me" to title tag for local SEO?
I want to lean out my title tags and will most likely be doing an A/B test. They currently have the "Near Me" modifier in there, which I believe Google can distinguish local SEO without it. Thoughts?
On-Page Optimization | | imjonny1230 -
Can you use the canonical tag and rel=next and rel=prev on category pages.
We have a conflict of information between our web developers and our SEO company. We are an on-line retail company hence we have a fair number of different categories. Our site is set up with the rel=next and rel=prev tags. Our SEO company have asked us to implement canonical links on our category pages and leave the rel=next and rel=prev tags as they are. Our web developers are saying by doing this we are asking Google to ignore all of our products on all of the pages except page 1 which would mean Google would not index a lot of our products. I have looked at a few articles but I am struggling to understand which way to go. Any advice would be appreciated. Thank you in advance.
On-Page Optimization | | Palmbourne0 -
Duplicate Content for Men's and Women's Version of Site
So, we're a service where you can book different hairdressing services from a number of different salons (site being worked on). We're doing both a male and female version of the site on the same domain which users are can select between on the homepage. The differences are largely cosmetic (allowing the designers to be more creative and have a bit of fun and to also have dedicated male grooming landing pages), but I was wondering about duplicate pages. While most of the pages on each version of the site will be unique (i.e. [male service] in [location] vs [female service] in [location] with the female taking precedent when there are duplicates), what should we do about the likes of the "About" page? Pages like this would both be unique in wording but essentially offer the same information and does it make sense to to index two different "About" pages, even if the titles vary? My question is whether, for these duplicate pages, you would set the more popular one as the preferred version canonically, leave them both to be indexed or noindex the lesser version entirely? Hope this makes sense, thanks!
On-Page Optimization | | LeahHutcheon0 -
Duplicate Title and Meta Description Tags in Shopify with this App
Hello. I'm finding that by adding the Ultra SEO app in Shopify, I now have duplicates of the Title tags and Meta Descriptions. It looks like it's pulling title tags from the Shop info, the product or page titles as well as the Title tag I add in Ultra SEO. The website is 1bigcookie.com. The duplicate meta descriptions are from the text I entered in the meta description field in Ultra SEO. I entered the canonical url code shopify specifies to help with duplicate content, but what about duplicate title and meta description tags on the same page?
On-Page Optimization | | mymochamoney0 -
Title Tags: Does having the singular and plural version of the keyword hurt the ranking?
I'm wondering if there is a duplication issue with having a singular AND plural version of a keyword in the Title Tag. For example: Wood Desk - Wood Desks| Furniture Store Would this help or hurt my ranking for this URL? I can’t find a concrete answer for this under Moz’s “Title Tag SEO Best Practices Page.” Thanks for your help!
On-Page Optimization | | jampaper0 -
Best practice for Meta-Robots tag in categories and author pages?
For some of our site we use Wordpress, which we really like working with. The question I have is for the categories and authors pages (and similiar pages), i.e. the one looking: http://www.domain.com/authors/. Should you or should you not use follow, noindex for meta-robots? We have a lot of categories/tags/authors which generates a lot of pages. I'm a bit worried that google won't like this and leaning towards adding the follow, noindex. But the more I read about it, the more I see people disagree. What does the community of Seomoz think?
On-Page Optimization | | Lobtec0 -
Alt tag using photoshop
Simple question i think. Ive started adding alt tags to images using the slice tool in photoshop. This takes up a menu were the last part of is alt tag: This way to add alt tags does work right? I used SEO-browser afterwards and couldnt see the tag. There are maybe other better ways to see if your tags are in there ? Dan L.
On-Page Optimization | | danlae0 -
Should I let Google index tags?
Should I let Google index tags? Positive? Negative Right now Google index every page, including tags... looks like I am risking to get duplicate content errors? If thats true should I just block /tag in robots.txt Also is it better to have as many pages indexed by google or it's should be as lees as possible and specific to the content as much as possible. Cheers
On-Page Optimization | | DiamondJewelryEmpire0