Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Should I noindex the site search page? It is generating 4% of my organic traffic.
-
I read about some recommendations to noindex the URL of the site search.
Checked in analytics that site search URL generated about 4% of my total organic search traffic (<2% of sales).My reasoning is that site search may generate duplicated content issues and may prevent the more relevant product or category pages from showing up instead.
Would you noindex this page or not?
Any thoughts?
-
One other thing to think about - do you have another method for your the bots to find/crawl your content?
We robot.txt all of our /search result pages - I agree with Everett's post they are thin content and ripe for duplication issues.
We list all content pages in sitemap.xml and have a single section to "browse content" that is paginated. We use re="next" and "prev" to help the bots walk through each page.
References
http://support.google.com/webmasters/bin/answer.py?hl=en&answer=1663744
Personally, I think Maile's video is really great and you get to see some of the cool artwork in her house.
http://googlewebmastercentral.blogspot.com/2012/03/video-about-pagination-with-relnext-and.html
Important to note that if you do setup pagination, if you add any other filters or sort options in that pagination, no follow those links and noindex those result pages as you want to have only one route through your pagination for Goog to travel through. Also, make sure each page has a unique title and description, I just add Page N to the standard blurb for each page and that usually takes care of it.
If you close one door on your search pages, you can open another one using pagination!
Cheers!
-
Since numerous search results pages are already in the index then Yes, you want to use the NoIndex tag instead of a disallow. The NoIndex tag will slowly lead to the pages being removed from the SERPs and the cache.
-
Mike, Everett,
thanks a lot. Will go ahead and noindex.Our navigation path is easy to crawl.
So I add noindex, nofollow in meta or xrobots tag?We have thousands of site search pages already in the google index, so I understand x rotobs or meta tag are preferred to using robots.txt right?
-
This was covered by Matt Cutts in a blog post way back in 2007 but the advice is still the same as Mik has pointed out. Search results could be considered to be thin content and not particularly useful to users so you can understand why Google want to avoid seeing search results in search result pages. Certainly I block all search results in robots.txt for all out sites.
You may lose 4% of your search traffic in the short term, but in the long term it could mean that you gain far more.
-
Google Webmaster Guidelines suggests you should "Use robots.txt to prevent crawling of search results pages or other auto-generated pages that don't add much value for users coming from search engines."
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Should you 'noindex' Checkout Pages?
Today I was reviewing my Moz analytics and suddenly noticed 1,000 issues with pages without a meta description. I reviewed the list and learned it is 1,000 checkout pages. That's because my website has thousands of agency pages from which you can buy a product, and it reflects that difference on each version of the checkout. So, I was thinking about no-indexing (but continuing to 'follow') these checkout pages, but wondering if it has any knock-on effects I may be unaware of? Any assistance is much appreciated. Luke
Intermediate & Advanced SEO | | Luke_Proctor0 -
Page with metatag noindex is STILL being indexed?!
Hi Mozers, There are over 200 pages from our site that have a meta tag "noindex" but are STILL being indexed. What else can I do to remove them from the Index?
Intermediate & Advanced SEO | | yaelslater0 -
Is it good or bad to add noindex for empty pages, which will get content dynamically after some days
We have followers, following, friends, etc pages for each user who creates account on our website. so when new user sign up, he may have 0 followers, 0 following and 0 friends, but over period of time he can get those lists go up. we have different pages for followers, following and friends which are allowed for google to index. When user don't have any followers/following/friends, those pages looks empty and we get issue of duplicate content and description too short. so is it better that we add noindex for those pages temporarily and remove noindex tag when there are at least 2 or more people on those pages. What are side effects of adding noindex when there is no data on those page or benefits of it?
Intermediate & Advanced SEO | | swapnil120 -
Schema markup concerning category pages on an ecommerce site
We are adding json+ld data to an ecommerce site and myself and one of the other people working on the site are having a minor disagreement on things. What it comes down to is how to mark up the category page. One of us says it needs to be marked up with as an Itempage, https://schema.org/ItemPage The other says it needs to be marked up as products, with multiple product instances in the schema, https://schema.org/Product The main sticking point on the Itemlist is that Itemlist is a child of intangible, so there is a feeling that should be used for things like track listings or other arbitrary data.
Intermediate & Advanced SEO | | LesleyPaone2 -
What's the best way to noindex pages but still keep backlinks equity?
Hello everyone, Maybe it is a stupid question, but I ask to the experts... What's the best way to noindex pages but still keep backlinks equity from those noindexed pages? For example, let's say I have many pages that look similar to a "main" page which I solely want to appear on Google, so I want to noindex all pages with the exception of that "main" page... but, what if I also want to transfer any possible link equity present on the noindexed pages to the main page? The only solution I have thought is to add a canonical tag pointing to the main page on those noindexed pages... but will that work or cause wreak havoc in some way?
Intermediate & Advanced SEO | | fablau3 -
Crawled page count in Search console
Hi Guys, I'm working on a project (premium-hookahs.nl) where I stumble upon a situation I can’t address. Attached is a screenshot of the crawled pages in Search Console. History: Doing to technical difficulties this webshop didn’t always no index filterpages resulting in thousands of duplicated pages. In reality this webshops has less than 1000 individual pages. At this point we took the following steps to result this: Noindex filterpages. Exclude those filterspages in Search Console and robots.txt. Canonical the filterpages to the relevant categoriepages. This however didn’t result in Google crawling less pages. Although the implementation wasn’t always sound (technical problems during updates) I’m sure this setup has been the same for the last two weeks. Personally I expected a drop of crawled pages but they are still sky high. Can’t imagine Google visits this site 40 times a day. To complicate the situation: We’re running an experiment to gain positions on around 250 long term searches. A few filters will be indexed (size, color, number of hoses and flavors) and three of them can be combined. This results in around 250 extra pages. Meta titles, descriptions, h1 and texts are unique as well. Questions: - Excluding in robots.txt should result in Google not crawling those pages right? - Is this number of crawled pages normal for a website with around 1000 unique pages? - What am I missing? BxlESTT
Intermediate & Advanced SEO | | Bob_van_Biezen0 -
Redirect Search Results to Category Pages
I am planning redirect the search results to it's matching category page to avoid having two indexed pages of essentially the same content. Example http://www.example.com/search/?kw=sunglasses
Intermediate & Advanced SEO | | WizardOfMoz
wil be redirected to
http://www.example.com/category/sunglasses/ Is this a good idea? What are the possible negative effect if I go this route? Thanks.0 -
301 redirection pointing to noindexed pages
I have rather an unusual situation where a recently launched affiliate site does not have any unique content as its all syndicated content. For that reason we are currently using the noindex,nofollow meta tags to keep the pages out of the search engines index until we create unique content for the pages. The problem is that due to a very tight timeframe with rebranding, we are looking at 301 redirecting (on a page to page basis) another high authority legacy domain to this new site before we have had a chance to add unique content to it and remove the noindex,nofollow tags. I would assume that any link authority normally passed through the 301 would be lost in this scenario but Im uncertain of what the broader impact might be. Has anyone dealt with a similar scenario? I know this scenario is not ideal and I would rather wait until the unique content is up and noindex tags are removed before launching the 301 redirect of the legacy domain but there are a number of competing priorities at play outside of SEO.
Intermediate & Advanced SEO | | LosNomads0