Skip to content
    Moz logo Menu open Menu close
    • Products
      • Moz Pro
      • Moz Pro Home
      • Moz Local
      • Moz Local Home
      • STAT
      • Moz API
      • Moz API Home
      • Compare SEO Products
      • Moz Data
    • Free SEO Tools
      • Domain Analysis
      • Keyword Explorer
      • Link Explorer
      • Competitive Research
      • MozBar
      • More Free SEO Tools
    • Learn SEO
      • Beginner's Guide to SEO
      • SEO Learning Center
      • Moz Academy
      • MozCon
      • Webinars, Whitepapers, & Guides
    • Blog
    • Why Moz
      • Digital Marketers
      • Agency Solutions
      • Enterprise Solutions
      • Small Business Solutions
      • The Moz Story
      • New Releases
    • Log in
    • Log out
    • Products
      • Moz Pro

        Your all-in-one suite of SEO essentials.

      • Moz Local

        Raise your local SEO visibility with complete local SEO management.

      • STAT

        SERP tracking and analytics for enterprise SEO experts.

      • Moz API

        Power your SEO with our index of over 44 trillion links.

      • Compare SEO Products

        See which Moz SEO solution best meets your business needs.

      • Moz Data

        Power your SEO strategy & AI models with custom data solutions.

      Track AI Overviews in Keyword Research
      Moz Pro

      Track AI Overviews in Keyword Research

      Try it free!
    • Free SEO Tools
      • Domain Analysis

        Get top competitive SEO metrics like DA, top pages and more.

      • Keyword Explorer

        Find traffic-driving keywords with our 1.25 billion+ keyword index.

      • Link Explorer

        Explore over 40 trillion links for powerful backlink data.

      • Competitive Research

        Uncover valuable insights on your organic search competitors.

      • MozBar

        See top SEO metrics for free as you browse the web.

      • More Free SEO Tools

        Explore all the free SEO tools Moz has to offer.

      NEW Keyword Suggestions by Topic
      Moz Pro

      NEW Keyword Suggestions by Topic

      Learn more
    • Learn SEO
      • Beginner's Guide to SEO

        The #1 most popular introduction to SEO, trusted by millions.

      • SEO Learning Center

        Broaden your knowledge with SEO resources for all skill levels.

      • On-Demand Webinars

        Learn modern SEO best practices from industry experts.

      • How-To Guides

        Step-by-step guides to search success from the authority on SEO.

      • Moz Academy

        Upskill and get certified with on-demand courses & certifications.

      • MozCon

        Save on Early Bird tickets and join us in London or New York City

      Unlock flexible pricing & new endpoints
      Moz API

      Unlock flexible pricing & new endpoints

      Find your plan
    • Blog
    • Why Moz
      • Digital Marketers

        Simplify SEO tasks to save time and grow your traffic.

      • Small Business Solutions

        Uncover insights to make smarter marketing decisions in less time.

      • Agency Solutions

        Earn & keep valuable clients with unparalleled data & insights.

      • Enterprise Solutions

        Gain a competitive edge in the ever-changing world of search.

      • The Moz Story

        Moz was the first & remains the most trusted SEO company.

      • New Releases

        Get the scoop on the latest and greatest from Moz.

      Surface actionable competitive intel
      New Feature

      Surface actionable competitive intel

      Learn More
    • Log in
      • Moz Pro
      • Moz Local
      • Moz Local Dashboard
      • Moz API
      • Moz API Dashboard
      • Moz Academy
    • Avatar
      • Moz Home
      • Notifications
      • Account & Billing
      • Manage Users
      • Community Profile
      • My Q&A
      • My Videos
      • Log Out

    The Moz Q&A Forum

    • Forum
    • Questions
    • Users
    • Ask the Community

    Welcome to the Q&A Forum

    Browse the forum for helpful insights and fresh discussions about all things SEO.

    1. Home
    2. SEO Tactics
    3. Technical SEO
    4. Correct linking to the /index of a site and subfolders: what's the best practice? link to: domain.com/ or domain.com/index.html ?

    Moz Q&A is closed.

    After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.

    Correct linking to the /index of a site and subfolders: what's the best practice? link to: domain.com/ or domain.com/index.html ?

    Technical SEO
    3
    4
    1912
    Loading More Posts
    • Oldest to Newest
    • Newest to Oldest
    • Most Votes
    Reply
    • Reply as question
    Log in to reply
    This topic has been deleted. Only users with question management privileges can see it.
    • inlinear
      inlinear last edited by

      Dear all,

      starting with my .htaccess file:

      RewriteEngine On
      RewriteCond %{HTTP_HOST} ^www.inlinear.com$ [NC]
      RewriteRule ^(.*)$ http://inlinear.com/$1 [R=301,L]

      RewriteCond %{THE_REQUEST} ^./index.html 
      RewriteRule ^(.
      )index.html$ http://inlinear.com/ [R=301,L]

      1. I redirect all URL-requests with www. to the non www-version...
      2. all requests with "index.html" will be redirected to "domain.com/"

      My questions are:

      A) When linking from a page to my frontpage (home) the best practice is?: "http://domain.com/" the best and NOT: "http://domain.com/index.php"

      B) When linking to the index of a subfolder "http://domain.com/products/index.php" I should link also to: "http://domain.com/products/" and not put also the index.php..., right?

      C) When I define the canonical ULR, should I also define it just: "http://domain.com/products/" or in this case I should link to the definite file: "http://domain.com/products**/index.php**"

      Is A) B) the best practice? and C) ?

      Thanks for all replies! 🙂
      Holger

      1 Reply Last reply Reply Quote 0
      • CleverPhD
        CleverPhD @inlinear last edited by

        I think you have it correct there.  I always like to end in a slash for index pages

        http://inlinear.com/ - this is your home index page

        http://inlinear.com/products/ - this is your index page for the /products/ folder/group

        http://inlinear.com/products/page.php - this is a page within the /products/folder/group.

        Hardly anyone ever sets up index web pages like index.php or index.htm anymore, they are really not needed as they just make the URL longer. End in the slash and make sure that you are consistent with ending with that slash (vs dropping it off) when you link to your index pages.

        You would need to test the script you mention that rewrites the URL.  It looks like it is making sure that the index page ends in a slash, but I could be wrong.

        Side story -  I have had a CMS that uses  http://inlinear.com/products as the index page for  http://inlinear.com/products/ and this creates all kinds of issues

        1. Most people are used to not having an index page and the URL simply ending in a slash.  So even if you had a non slashed version as your index page, people would link to the slash and then you have to setup 301s to fix that.  Otherwise you end up with all kinds of duplicate page issues.

        2. I know Google Analytics looks at the slashes to group your content into reports.

        So the example index page of  http://inlinear.com/products

        would NOT be included in reports with all the pages in the /products/ group

        e.g. http://inlinear.com/products/page.php

        http://inlinear.com/products/anotherpage.php

        as /products is not "within" /products/  You then have a report on /products/ that leaves out the index page and this is normally your most important page!

        Good luck!

        1 Reply Last reply Reply Quote 0
        • inlinear
          inlinear @rhutchings last edited by

          Thank you, but in practice how does it work without file-extension?

          As I understood its fine if I put the following link to link on my homepage-index:

          http://inlinear.com/     <--- without anything...

          As well when I link to the products page:

          http://inlinear.com/products/ <--- again without anything (index.php)

          But in case of a specific page for example in the products-folder:

          http://inlinear.com/products/my-product-1.php     <--- how can I live without extension?

          I googled and found this .htaccess code. Seems it takes away .php and ads a "/"... is this the best practice?:

          Options +FollowSymLinks -MultiViews

          Turn mod_rewrite on

          RewriteEngine On
          RewriteBase /

          Adding a trailing slash

          RewriteCond %{REQUEST_FILENAME} !-f
          RewriteCond %{REQUEST_URI} !/$
          RewriteRule . %{REQUEST_URI}/ [L,R=301]

          RewriteCond %{REQUEST_FILENAME} !-f
          RewriteCond %{REQUEST_FILENAME}.php -f
          RewriteRule ^(.*?)/?$ /$1.php [L]

          Is this what you mean?

          CleverPhD 1 Reply Last reply Reply Quote 0
          • rhutchings
            rhutchings last edited by

            Best practice for all three cases is to never use the file extensions.  You should never link to the file extension names, and make sure in your htaccess file that you dont use the file extensions for any reason moving forward.  Why?

            1. Lets say you decide to re-do your site and it goes from PHP to another language like ASP or something.  You would have to redirect your entire site with file extensions and would shoot yourself in the foot with SEO, traffic and anything else.  By not using file extensions, you give yourself the flexibility down the road and you can maintain a constant url structure.

            2. Indexing may or may not use the file extensions depending on your htaccess/server settings.  You would then essentially be running into duplicate content pages and issues, and thereby negatively affecting your site.  Plus, it will dilute your individual page authority.

            As a side note, just be consistent with your internal linking.  Whether you use relative links or not - some discussion can be had around that.  But pick a route and go with it, just as long as you dont use the file extensions 🙂

            inlinear 1 Reply Last reply Reply Quote 0
            • 1 / 1
            • First post
              Last post

            Got a burning SEO question?

            Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.


            Start my free trial


            Browse Questions

            Explore more categories

            • Moz Tools

              Chat with the community about the Moz tools.

            • SEO Tactics

              Discuss the SEO process with fellow marketers

            • Community

              Discuss industry events, jobs, and news!

            • Digital Marketing

              Chat about tactics outside of SEO

            • Research & Trends

              Dive into research and trends in the search industry.

            • Support

              Connect on product support and feature requests.

            • See all categories

            Related Questions

            • mollykathariner_ms

              Forwarding a .org domain to a .com domain: any negative impact to consider?

              Hello! I have a question I've been unable to find a clear answer to. My client's primary domain is a .com with a satisfactorily high DA. My client owns the .org version of its domain (which has a very low DA, I suppose due to inactivity) but has never forwarded it on. For branding/visibility/traffic reasons, I'd like to recommend they set up the .org domain to forward to the .com domain, but I wanted to ask a few questions first: 1. Does forwarding low-value DA domains to high-value DA domains have any negative authority/SEO impact? 2. If the .org domain was to be forwarded, am I correct that an SSL cert is not necessary for it if the .com domain has an SSL cert? Thanks in advance!

              Technical SEO | | mollykathariner_ms
              1
            • twisme

              What is SEO best practice to implement a site logo as an SVG?

              What is SEO best practice to implement a site logo as an SVG?
              Since it is possible to implement a description for SVGs it seems that it would be possible to use that for the site name. <desc>sitename</desc>
                  {{ STUFF }} There is also a title tag for SVGs. I’ve read in a thread from 2015 that sometimes it gets confused with the title tag in the header (at least by Moz crawler) which might cause trouble. What is state of the art here? Any experiences and/or case studies with using either method? <title>sitename</title>
                  {{ STUFF }} However, to me it seems either way that best practice in terms of search engines being able to crawl is to load the SVG and implement a proper alt tag: What is your opinion about this? Thanks in advance.

              Technical SEO | | twisme
              1
            • RodneyRiley

              What's the best way to handle product filter URLs?

              I've been researching and can't find a clear cut answer. Imagine you have a product category page e.g. domain/jeans You've a lot of options as to how to filter the results domain/jeans?=ladies,skinny,pink,10 or domain/jeans/ladies-skinny-pink-10 or domain/jeans/ladies/skinny?=pink,10 And in this how do you handle titles, breadcrumbs etc. Is the a way you prefer to handle filters and why do you do it that way? I'm trying to make my mind up as some very big names handle this differently e.g. http://www.next.co.uk/shop/gender-women-category-jeans/colour-pink-fit-skinny-size-10r VS https://www.matalan.co.uk/womens/shop-by-category/jeans?utf8=✓&[facet_filter][meta.tertiary_category][Skinny]=on&[facet_filter][variants.meta.size][Size+10]=on&[facet_filter][meta.master_colour][Midwash]=on&[facet_filter][min_current_price][gte]=6.0&[facet_filter][min_current_price][lte]=18.0&per=36&sort=

              Technical SEO | | RodneyRiley
              0
            • the-gate-films

              URL Structure On Site - Currently it's domain/product-name NOT domain/category/product name is this bad?

              I have a eCommerce site and the site structure is domain/product-name rather than domain/product-category/product-name Do you think this will have a negative impact SEO Wise? I have seen that some of my individual product pages do get better rankings than my categories.

              Technical SEO | | the-gate-films
              0
            • joony2008

              Found a Typo in URL, what's the best practice to fix it?

              Wordpress 3.4, Yoast, Multisite The URL is supposed to be "www.myexample.com/great-site" but I just found that it's "www.myexample.com/gre-atsite" It is a relatively new site but we already pointed several internal links to "www.myexample.com/gre-atsite" What's the best practice to correct this? Which option is more desirable? 1.Creating a new page I found that Yoast has "301 redirect" option in the Advanced tap Can I just create a new page(exact same page) and put noindex, nofollow and redirect it to http://www.myexample.com/great-site OR 2. htacess redirect rule simply change the URL to http://www.myexample.com/great-site and update it, and add Options +FollowSymLinks RewriteEngine On
              RewriteCond %{HTTP_HOST} ^http://www.myexample.com/gre-atsite$ [NC]
              RewriteRule ^(.*)$ http://www.myexample.com/great-site$1 [R=301,L]

              Technical SEO | | joony2008
              0
            • Crumpled_Dog

              Can I format my H1 to be smaller than H2's and H3's on the same page?

              I would like to create a web design with 12px H1 and for sub headings on the page to be more like 24px. Will search engines see this and dislike it? The reason for doing it is that I want to put a generic page title in the banner, and more poetic headings above the main body. Example: Small H1: Wholesale coffee, online coffee shop and London roastery Large h2: Respect the bean... Thanks
              Scott

              Technical SEO | | Crumpled_Dog
              0
            • MarkWill

              Redirecting blog.<mydomain>.com to www.<mydomain>.com\blog</mydomain></mydomain>

              This is more of a technical question than pure SEO per se, but I am guessing that some folks here may have covered this and so I would appreciate any questions. I am moving from a WordPress.com-based blog (hosted on WordPress) to a WordPress installation on my own server (as suggested by folks in another thread here). As part of this I want to move from the format blog.<mydomain>.com to www.mydomain.com\blog. I have installed WordPress on my server and have imported posts from the hosted site to my own server. How should I manage the transition from first format to the second? I have a bunch of links on Facebook, etc that refer to URLs of the blog..com format so it's important that I redirect.</mydomain> I am running DotNetNuke/WordPress on my own IIS/ASP.Net servers. Thanks. Mark

              Technical SEO | | MarkWill
              0
            • Weerdboil

              Delete old site but redirect domain to a new domain and site

              I just have a quick query and I have a feeling about what the answer is so just wanted to see what you guys thought... Basically I am working on a client site. This client has a few other websites that are divisions of their company. However these divisions/websites are no longer used. They are wanting to delete the websites but redirect the domains to their name main website. They believe this will pass on SEO benefits as these old division sites are old and have a good PR and history. I'm unsure for DEFINITE, which way is correct?

              Technical SEO | | Weerdboil
              0

            Get started with Moz Pro!

            Unlock the power of advanced SEO tools and data-driven insights.

            Start my free trial
            Products
            • Moz Pro
            • Moz Local
            • Moz API
            • Moz Data
            • STAT
            • Product Updates
            Moz Solutions
            • SMB Solutions
            • Agency Solutions
            • Enterprise Solutions
            • Digital Marketers
            Free SEO Tools
            • Domain Authority Checker
            • Link Explorer
            • Keyword Explorer
            • Competitive Research
            • Brand Authority Checker
            • Local Citation Checker
            • MozBar Extension
            • MozCast
            Resources
            • Blog
            • SEO Learning Center
            • Help Hub
            • Beginner's Guide to SEO
            • How-to Guides
            • Moz Academy
            • API Docs
            About Moz
            • About
            • Team
            • Careers
            • Contact
            Why Moz
            • Case Studies
            • Testimonials
            Get Involved
            • Become an Affiliate
            • MozCon
            • Webinars
            • Practical Marketer Series
            • MozPod
            Connect with us

            Contact the Help team

            Join our newsletter
            Moz logo
            © 2021 - 2025 SEOMoz, Inc., a Ziff Davis company. All rights reserved. Moz is a registered trademark of SEOMoz, Inc.
            • Accessibility
            • Terms of Use
            • Privacy

            Looks like your connection to Moz was lost, please wait while we try to reconnect.