Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Can I remove 301 redirects after some time?
-
Hello,
We have an very large number of 301 redirects on our site and would like to find a way to remove some of them.
Is there a time frame after which Google does not need a 301 any more? For example if A is 301 redirected to B, does Google know after a while not to serve A any more, and replaces any requests for A with B?
How about any links that go to A?
Or: Is the only option to have all links that pointed to A point to B and then the 301 can be removed after some time?
Thank you for you you help!
-
Thank you both for your answers, I really appreciate, they are very helpful!
-
Why do you think there are too many 301 redirects? There is no limit to how many 301 redirects you can have and I'm not sure why you think removing them will 'ease download times'.
Your concern about the links is correct. If you remove the 301s then you lose the value that these links are passing through the redirect.
I'd love to know who these 'experts' are because I've never heard of that. Sounds completely made up and, to my knowledge, is incorrect.
I would suggest you take a look at Google's explanation about 301 redirects as it could prove informative to you.
-
Thank you for your reply.
We want to get rid of the 301s as there are just too many. Our site was not set up with lots of strategy, and it takes hundresds of 301's to consolidate.
The reason to get rif of them is to ease management, and to ease download time.
My concern is not only the 404s it is the links that go to the pages that where 301.
I have heard from some experts that it is ok to remove the 301s as once Google realizes one page is permanently redirected to another it keeps a recod to it and the 301 i sno longer needed. I am not sure that is correct.
Thank you!
-
Streamline is right that you should keep the 301 redirects in place so that any links pointing to the old pages pass value through the redirect to the new pages.
Is there a time frame after which Google does not need a 301 any more? For example if A is 301 redirected to B, does Google know after a while not to serve A any more, and replaces any requests for A with B?
Simply put, no. If you remove the 301 redirect then any requests for page A will return page A and not B.
How about any links that go to A?
These links will now be passing all their value to page A.
Or: Is the only option to have all links that pointed to A point to B and then the 301 can be removed after some time?
If it is possible for you to change all links that point to A, to then point to B, then maybe. However, it is very unlikely you will be able to do this and it will be extremely time consuming.
In short, your best option is to leave the 301 redirects in place as best SEO practice.
-
May I ask why you wish to remove the redirects? If other sites are linking to any of your old pages, then you should leave the 301 redirects in place since the search engines will likely crawl those links only to discover a 404 page.
Otherwise, you could go ahead and try removing the 301 redirects and monitor Google Webmaster Tools to see if Google encounters any 404 pages. If you do see the 404s start increasing, then you'll know that you should probably put the 301 redirects back in place.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Meta descriptions and h1 tags during a 301 redirect
My employer is shifting to a new domain and i am in the midst of doing URL mapping. I realize that many of the meta descriptions and H1 tags are different on the new pages - is this a problem ? Thank you.
Technical SEO | | ptapley0 -
Best & easiest way to 301 redirect on IIS
Hi all, What is the best and easiest way to 301 redirect URLs on IIS server? I got access to the FTP and WordPress back office, but no access to the server admin. Is there an easy way to create 301 redirect without having to always annoy the tech in charge of the server? Thanks!
Technical SEO | | 2MSens0 -
Should 301-ed links be removed from sitemap?
In an effort to do some housekeeping on our site we are wanting to change the URL format for a couple thousand links on our site. Those links will all been 301 redirected to corresponding links in the new URL format. For example, old URL format: /tag/flowers as well as search/flowerswill be 301-ed to, new URL format: /content/flowers**Question:**Since the old links also exist in our sitemap, should we add the new links to our sitemap in addition to the old links, or replace the old links with new ones in our sitemap? Just want to make sure we don’t lose the ranking we currently have for the old links.Any help would be appreciated. Thanks!
Technical SEO | | shawn811 -
301 Redirect on a PDF, DOCX files?
Hi, I have to rename many pdf and docx files. How can I implement 301 redirect on them as they are linked from 'n' number of places? Regards, Shailendra Sial
Technical SEO | | IM_Learner1 -
How to create a delayed 301 redirect that still passes juice?
My company is merging one of our sites into another site. At first I was just going to create a 301 redirect from domainA.com to domainB.com but we decided that would be too confusing for customers expecting to see domainA.com so we want to create a page that says something like "We've moved. please visit domainB.com or be redirected after 10 seconds". My question is, how do I create a redirect that has a delay and will this still pass the same amount of juice that a regular 301 redirect would? I've heard that meta refreshes are considered spammy by Google.
Technical SEO | | bewoldt0 -
Is it worth setting up 301 redirects from old products to new products?
This year we are using a new supplier and they have provided us a product database of approx. 5k products. About 80% of these products were in our existing database but once we have installed the new database all the URLs will have changed. There is no quick way to match the old products with the new products so we would have to manually match all 5k products if we were were to setup 301 rules for the old products pointing to the new products. Of course this would take a lot of time. So the options are: 1. Is it worth putting in this effort to make the 301 rules? 2. Or are we okay just to delete the old product pages, let the SE see the 404 and just wait for it to index the new pages? 3. Or, as a compromise, should we 301 the old product page to the new category page as this is a lot quicker for us do do than redirecting to the new product page?
Technical SEO | | indigoclothing0 -
How many jumps between 301 redirects is acceptable?
For example, I have a page A that should be redirected to page D, but instead A redirects to B, B redirects to C and C redirects to D. It's something I came across and wondering if its worth the dev time to change it. Thanks!
Technical SEO | | pbrothers240 -
301 Redirect & Cloaking
HEllo~~~~ People. I have a question regarding on cloaking. I will be really greatful if you can help me with question. I have a site www.example.com and it is targeting for multi countries. So I use sub directories for targeting multi countries. e.g. www.example.com/us/ www.example.com/de/ www.example.com/hk/ ....... so on and on. Therefore, when people type www.example.com, I use IP delivery to send users to each coutries. Here is my question. I use 301 redirect for IP delivery, which means when user enter www.example.com, my site read user's IP and send them to right country site by 301 redirect. In this case, is there any possibility that Google considers it as cloaking? Please people.... share me some ideas and thoughs.
Technical SEO | | Artience0