Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
NoFollow & Directory Scraper Backlinks
-
I was wondering how important it was to remove/disavow:
- NoFollow backlinks - many ("buy viagra" etc).
- Directory backlinks - many questionable/generic directories.
Obviously the focus is the equity passing links but both of the above constitute a significant proportion of backlinks to the site - I've seen that "scrapers" are seen as natural and obviously NoFollow do not pass link juice - but does the sheer number have a bearing and therefore make them equally important to address?
Thanks in advance for your responses.
Regards
-
If you've got viagra spam pointing at your site you likely won't be able to remove them. So should you disavow? Disavowing a nofollowed link won't accomplish anything as disavowing is simply asking Google not to count the link and a nofollow link is already not being counted. However, when you have loads of nofollowed links from spam attacks this is one situation where I often do go ahead and disavow these. The reason for this is that one tactic that spammers can use is to point a bunch of nofollowed links at a site and then one day turn them all to followed. If you've got them disavowed then you've got that covered.
Also, if you have viagra links pointing to your site, make sure you don't have a hack within your site. Try doing a google search for site:yourdomain.com viagra and see what comes up.
For directories, I don't worry about things like dmoz scrapers and 100searchengines and stuff like that, unless somehow you managed to sneak a keyword anchored link into dmoz. I wrote a thorough article on my thought process for auditing directory links here:
http://searchenginewatch.com/sew/how-to/2360254/is-that-directory-link-unnatural
-
Regardless of the nofollow attribute, having spammy links in your link portfolio can hurt your SEO and cause a penalty. If you've identified links that are clearly on spammy site, proactively dissavow those links. Don't think that just because they have a nofollow attribute that your site is safe from penalty, because they are not.
Edited for directories - it all goes back to the quality of the link and website linking. If the directory is legitimate and useful to users, then consider it a good link. If the directory is a hodgepodge of links that was only generated to be a link farm, then get rid of it before it does you harm, because it isn't doing you any good.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Blog post outreach for backlinks
Hi all, My understanding of obtaining backlinks by way of blogpost outreach is that it's best to include several outbound links to related high domain websites within blog post copy (as well as a link to the website you're marketing, obviously) such as this post https://www.scoopearth.com/why-should-you-use-royalty-free-music-for-youtube-videos/ or this one https://small-bizsense.com/how-to-create-quality-content-for-your-business/. However, I've recently read a few articles that suggest that from a human perspective only having one clear link in the copy, such as this post https://www.clichemag.com/entertainment/movies/the-benefits-of-royalty-free-cinematic-music-for-your-videos/, increases the chance of the reader visiting the site in question. I guess the thinking is that if there's only one link to be clicked on it increases the chances of click-thru, as opposed to the reader possibly clicking on another external link that's only there because of current SEO advice. So is it best to follow SEO guidelines and include several outbound links within guest blog posts, or is it better to only have the one link to your client's site (to focus the readers attention on it)?
Link Building | | JCN-SBWD0 -
DA not increased as backlinks generated...
Hi,
Link Building | | p4pakao
I would like to discuss my issue as my site's some backlinks are generated but DA is still there. Can anyone make me understand the reason?0 -
Sudden spike in backlinks - should we disavow?
A kitchen remodelling firm in Australia has noticed a big increase in spammy backlinks to their website since April this year. Majestic shows that referring domains and backlinks during that period have gone up from 400 domains (10,000 links) to 1,070 domains (47,000+ links). About 100 are sitewide links. The vast majority are "follow" links directed at image files on the site - ending in .jpg. Ahrefs now shows the number one anchor text (23%) is a period (full stop) "." Most of the links come from .us domains, eg: cowboysr.us
Link Building | | Adab1
blackphoto.us
alldpic.com Google Search Console isn't showing any of these links, there's no penalty on the site and there's been no noticeable change in rankings (if anything organic clicks went up over May, June, July) ... so we're wondering what action - if any - should be taken. Are these links likely to have a negative impact on the site and homepage? Should we disavow these links? Appreciate any advice. Thanks.0 -
Backlinks from the Same Domain (But Different Pages)
Wayyy back when (in the days of yore) Mr Cutts spelled out in a video that page rank is distributed equally between the external links on the page. If there are two links on a page, each gets passed 50% of the available page rank etc. (Perhaps an oversimplification but bear with me). As a result of this, the company I worked for at the time (this was the dark ages when sidebar homepage links were in vogue) decreed that we would only ever approach a site about a link for a client once, as additional links had little extra SEO Value. Now you could argue that if there are 5 external links, each acquiring 20% of the power, and your site has 2 of those, you are getting 40% of the power, but lets forget the basic math for a minute. I have scoured the web and Mr Cutts' videos and I cannot find the answer to my question: If my site (Site A) has a backlink from SiteB Page 1, and a backlink from SiteB page 2 - does this count as two separate links in the eyes of Google? If the SAME site links out to my site, linking to different pages in different posts, does this give me more SEO benefit? Thanks for your time!
Link Building | | Turkey0 -
How to classify backlinks types
HI GUYS, I don't know how to classify backlinks types. Any kind of software can process those backlinks? Thank you.
Link Building | | primomc0 -
Which is the best directory submission service?
Which is the best directory submission service out there? And which are the key directories to get your site listed in?
Link Building | | harrygardiner0 -
URL shortener and backlinks
Are there any SEO benefits drawn from creating backlinks with Google url shortener service(especially for the very deep links) or for the do-follow link juice I have to use a complete address?
Link Building | | SirMax0 -
What are "naked backlinks"?
Hello SEOmozers! I have a question for you all. What are "naked backlinks"? Can you also give an example? Thank you! woo aka STPseo
Link Building | | STPseo0