Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Event Schema markup for multiple events (same location/address)?
-
I was wondering if its possible to markup multiple events on the same page for one location/address using the event schema.org markup? I tried doing it on a sample page below:
http://www.rama.id.au/event-schema-test/
Google's schema testing tool shows that its all good (except for warning for offers). Just wanted to know if I am doing it correctly or is there a better solution. Any help would be much appreciated.
Thank you

-
Webmaster tools / search console https://www.google.com/webmasters/tools/home?hl=en
https://search.google.com/structured-data/testing-tool/u/0/
You can use this as a template
Or use this great tool https://jsonld.com/json-ld-generator/
(remember with JSON-LD you must have the content in HTML if you post via JSON-LD)
-
-
Hi Vincent
Again, it may be a matter of creating individual pages for each event w proper Schema, or it is possible to use tags in Schema as well. So, each event would be wrapped by their proper Event tag, with the address information in a meta tag included. Both are rather tedious. You can read more here:
https://schema.org/docs/gs.html#schemaorg_testing
Ideally though, you'd have an individual page for each event.
You could follow Ticketmaster's path and use data-vocabulary.com markup, however, Schema is the standard. If you're wondering what I mean, run the following URL through the Google Structure Data Markup Tester I linked to in my previous comment:
http://www.ticketmaster.com/Chicago-Bulls-tickets/artist/805914
Sorry for not posting links - I am on my phone and I cannot. Will update in the AM.
Hope these help! Good luck!
-
Hello Oleg and Patrick
Thank you so much gentlemen for helping me out. Unfortunately, I cannot wrap each event in it's own using itemscope itemtype="http://schema.org/Event" as each event will then require me to specify the same address multiple times due to the "location" attribute being a required field. Since the address occurs only once on the pageI am bound to use it only once by tying the same address to multiple address. On a side note, how come the Google schema testing tool able to pass my implementation on the sample URL?
Hope to hear from you soon.
Thanks once again.
-
I agree with Oleg here - each event should have it's own page.
That being said, it is possible to markup individual events on the same page, because each event is has it's own unique attributes. Each event will be wrapped in it's own itemscope itemtype="http://schema.org/Event" - so be mindful of that.
You can read more here.
Keep in mind Google and Yandex have structured data markup testing tools.
Hope this helps! Good luck!
-
You should create separate events for each event you have (even if the location is the same)
from https://schema.org/Event --> "Repeated events may be structured as separate Event objects."
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Multiple CMS on one website / domain & SEO
For a client we would like to work with a content hub, but their website is build on a custom CMS so we are limited in our options and if we aks their web developers they ask crazy prices to help us. So now we have the idea to build the content hub with wordpress and implement it next to their current CMS. for example on www.website.com/contenthub/ . As far as i know this is technically possible and there are no negative effects regarding SEO as long as we link the two sitemaps together. Am i right or am i missing something here?
Technical SEO | | Siphoplait0 -
Schema for Banks and SEO
I'm researching Schema opportunities for a bank, but besides the shema markup available today (like bankorcreditunion) and developments with FIBO, I can find no answer as to the effect of tagging interest rates and such in terms of SERP/CTR performance or visibility. Does anyone have a case study to share or some insight on the matter?
Technical SEO | | Netsociety0 -
Schema, aggregate ratings and trustpilot
Hi! I'm looking to include rich snippets on some of my product sites, such as price etc. In addition, it would be nice to include our overall ratings (from Trustpilot) on the different pages.
Technical SEO | | eyephone
However, I've been looking all over, and haven't really found a clear answer, as to if this is even in adherence with the Google guidelines. As it is our company overall, and not the specific products that are being rated, I have done it likes this (on product pages): name of organization
248
8,2
10. other product-specific information Would this be against guidelines?0 -
Google Showing Multiple Listings For Same Site?
I've been optimizing a small static HTML site and have been working to increase the keyword rankings, yet have always ranked #1 for the company name. But, I've now noticed the company name is taking more than just the first position - the site is now appearing in 1st, 2nd, and 3rd position (each position referencing a different page of the site). Great.. who doesn't want to dominate a page of Google! ..But it looks kind of untidy and not usually how links from the same site are displayed. Is this normal? I'm used to seeing results from the same site grouped under the primary result, but not like this. any info appreciated 🙂
Technical SEO | | GregDixson0 -
Location Based Content / Googlebot
Our website has local content specialized to specific cities and states. The url structure of this content is as follows: www.root.com/seattle www.root.com/washington When a user comes to a page, we are auto-detecting their IP and sending them directly to the relevant location based page - much the way that Yelp does. Unfortunately, what appears to be occurring is that Google comes in to our site from one of its data centers such as San Jose and is being routed to the San Jose page. When a user does a search for relevant keywords, in the SERPS they are being sent to the location pages that it appears that bots are coming in from. If we turn off the auto geo, we think that Google might crawl our site better, but users would then be show less relevant content on landing. What's the win/win situation here? Also - we also appear to have some odd location/destination pages ranking high in the SERPS. In other words, locations that don't appear to be from one of Google's data center. No idea why this might be happening. Suggestions?
Technical SEO | | Allstar0 -
Multiple Domains on 1 IP Address
We have multiple domains on the same C Block IP Address. Our main site is an eCommerce site, and we have separate domains for each of the following: our company blog (and other niche blogs), forum site, articles site and corporate site. They are all on the same server and hosted by the same web-hosting company. They all have unique and different content. Speaking strictly from a technical standpoint, could this be hurting us? Can you please make a recommendation for the best practices when it comes to multiple domains like these and having separate or the same IP Addresses? Thank you!
Technical SEO | | Motivators0 -
Websites on same c class IP address
If two websites are on the same c class IP address, what does it mean ? Does two websites belong to the same company ?
Technical SEO | | seoug_20050 -
The effect of same IP addresses on SERPs
Hi All, Just wondering if anyone could shed some light on the following. If I was ranking number 1 for a term, what would the effects be of creating another site, hosted on the same server / IP, same whois info, same URL but a different TLD, and trying to get this to rank for the term also. Does G restrict search results to one IP per page or is this perfectly possible? (The term is fairly uncompetitive) Thanks, Ben
Technical SEO | | Audiohype0