Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Google & Tabbed Content
-
Hi
I wondered if anyone had a case study or more info on how Google treats content under tabs?
We have an ecommerce site & I know it is common to put product content under tabs, but will Google ignore this?
Becky
-
Hi
It's actually worked for us on certain pages, I don't like to just throw content under a tab on the page, but for now it's helping whilst we work on the design of the pages.
I think they need improvement from a UX perspective still but for now it's helping.
Thanks!
-
Hi,
How did the test go overall. Did you add any more pages into the test?
Would love to get more insight into this theory.
Thanks
-
Hi
Thanks for your input
I hadn't seen that article! I have a competitor doing it who seem to rank really well, despite the fact they don't have great backlinks, the only thing I can see they're doing is tabbed content. So I've tried it for a few pages and it seems to be helping.
Do you think think interaction with the tabbed content could affect how Google ranks the page? So if no one clicks on the tab, it may be ignored?
Would love to know everyone's thoughts on the mobile/desktop question you raised too
Thanks!
-
Hey guys!
So I manage a site called ProjectManager.com and we're currently redesigning our homepage. The design we're going with has a big section with content hidden behind tabs and I was initially concerned about this content being "discounted" as John Mueller said back in 2014 (http://youtu.be/tFSI4cpJX-I?t=10m55s).
I then came across the below post in SE journal that cites a tweet by Gary Ilyes saying in response to mobile content hidden for ux being discounted "no, in the mobile-first world content hidden for ux should have full weight". My question to the group would be, do you think desktop tabbed content is still discounted whereas mobile tabbed content has full weight? I actually just tweeted at Gary with the same question so will post again if I hear back.
https://www.searchenginejournal.com/google-says-now-ok-put-content-behind-tabs/178020/
Also think it would be cool to update this thread with the most updated info as this page is ranking 3rd for the query "google content behind tabs".
Appreciate the help!
-
amazon, zappos, walmart, microsoft store - many ecommerce sites don't use tabs.
A common workaround seems to be to have "tabbed navigation" but instead of toggling visibility, it scrolls down to the corresponding section.
-
Hi,
Yes I agree, does anyone have any examples of great product pages which don't use tabs?
A lot of sites do use the tabs to make it easier for customers
-
Your link goes to a login page. I think you meant this: http://www.seochat.com/c/a/search-engine-optimization-help/hidden-text-in-websites/
Google is most likely smart enough to know these tricks, so I wouldn't waste time by implementing various CSS layer tricks. Try to follow the webmaster guidelines as much as possible.
-
Hi
To add to this, I have been presented with a work around to this:
Hidden Text in Websites - SEO Chat instead of having hidden div's to use the z-index and absolute positioning css features to workaround this problem mostly because menus are used a lot in that way, so, search engines apparently still index these words.
"Another way to hide text from the user is to put text in the Back or Front layer instead of the immediately visible layer. The third dimension of viewable screen is the Z-index. The first two dimensions are (X) and (Y), which indicate “left to right” and “up to down” respectively. The Z-index indicates “back to front” for layers of Web pages. Using the Z-index, Web designers can hide text in the previous layer.
These methods are also used in creating of menus or navigation bars in websites, so search engines index them.
Is this seen as a spammy work around?
-
Brilliant thank you for your comments
-
According to the updated Google webmaster guidelines (Jan 2016), tabbed or not immediately visible content will have even less value than previously.
"Make your site's important content visible by default. Google is able to crawl HTML content hidden inside navigational elements such as tabs or expanding sections, however we consider this content less accessible to users, and believe that you should make your most important information visible in the default page view."
Summary of changes here: https://www.seroundtable.com/changes-in-the-google-webmaster-guidelines-21551.html
-
+1 to Oleg's response. Google is absolutely moving towards ignoring content that is not immediately visible.
-
General consensus is that it is still usually indexed/ranked but the value is diminished (and they may be going in the direction of completely ignoring it). See this post: https://www.seroundtable.com/google-hidden-tab-content-seo-19489.html
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Site appearing and disappearing from google serps.
Hi, My website is normally on page 2-3 on google consistently. Over the past month it has been appearing and then completely disappearing from the serps. One day it will be on page 2, then the next day completely missing from the serps. When i check the index it seems to be indexed correctly when doing site:mysite.com. I don't understand why this keeps happening, any experience with this issue? It doesn't seem to be a google dance as far as I can tell. When my other sites dance they typically just go up or down a few ranks for a couple weeks until they stabilize. Not completely fall off the search engine.
Algorithm Updates | | Chris_www0 -
How often should I update the content on my pages?
I have started dropping on my rankings - due to lack of time after having a baby. I'm still managing to blog but I'm wondering if I update the content on my pages will that help? All my Meta tags and page descriptions were updated over a year ago - do I need to update these too? We were ranking in the top spots for a good few years, but we're slowly falling 😞 Please give me any advice to keep us from falling even further. I have claimed all my listings, and try to add new links once a month. I share my blog to all social sites and work hard to get Google reviews, we have 53 which is higher than any of our competitors. Any other ideas? Have I missed something that Google is looking for nowadays? Many thanks 🙂
Algorithm Updates | | Lauren16890 -
Google Index
Hi all, I just submit my url and linked pages along with xml map to index. How long does it take google to index my new pages?
Algorithm Updates | | businessowner0 -
Google is forcing a 301 by truncating our URLs
Just recently we noticed that google has indexed truncated urls for many of our pages that get 301'd to the correct page. For example, we have:
Algorithm Updates | | mmac
http://www.eventective.com/USA/Massachusetts/Bedford/107/Doubletree-Hotel-Boston-Bedford-Glen.html as the url linked everywhere and that's the only version of that page that we use. Google somehow figured out that it would still go to the right place via 301 if they removed the html filename from the end, so they indexed just: http://www.eventective.com/USA/Massachusetts/Bedford/107/ The 301 is not new. It used to 404, but (probably 5 years ago) we saw a few links come in with the html file missing on similar urls so we decided to 301 them instead thinking it would be helpful. We've preferred the longer version because it has the name in it and users that pay attention to the url can feel more confident they are going to the right place. We've always used the full (longer) url and google used to index them all that way, but just recently we noticed about 1/2 of our urls have been converted to the shorter version in the SERPs. These shortened urls take the user to the right page via 301, so it isn't a case of the user landing in the wrong place, but over 100,000 301s may not be so good. You can look at: site:www.eventective.com/usa/massachusetts/bedford/ and you'll noticed all of the urls to businesses at the top of the listings go to the truncated version, but toward the bottom they have the full url. Can you explain to me why google would index a page that is 301'd to the right page and has been for years? I have a lot of thoughts on why they would do this and even more ideas on how we could build our urls better, but I'd really like to hear from some people that aren't quite as close to it as I am. One small detail that shouldn't affect this, but I'll mention it anyway, is that we have a mobile site with the same url pattern. http://m.eventective.com/USA/Massachusetts/Bedford/107/Doubletree-Hotel-Boston-Bedford-Glen.html We did not have the proper 301 in place on the m. site until the end of last week. I'm pretty sure it will be asked, so I'll also mention we have the rel=alternate/canonical set up between the www and m sites. I'm also interested in any thoughts on how this may affect rankings since we seem to have been hit by something toward the end of last week. Don't hesitate to mention anything else you see that may have triggered whatever may have hit us. Thank you,
Michael0 -
Server Location & SEO
So I just read an interesting Tweet: #SEO Tip: #Google takes into account the location of the server (the IP) when projecting the search results #web This is something I had not thought of. I suppose my question then is HOW does it factor this information into it's results? For some reason, one of our sites is hosted on a Canadian server. We are a cloud hosting company and we serve all of NA with data centers in the US and Canada... For whatever reason we've used the Canadian server farm for our web server. Could this possibly be hurting our NA google SERPs? Anyone have any thoughts on this?
Algorithm Updates | | jesse-landry0 -
Why has my homepage been replaced in Google by my Facebook page?
Hi. I was wondering if others have had this happen to them. Lately, I've noticed that on a couple of my sites the homepage no longer appears in the Google SERP. Instead, a Facebook page I've created appears in the position the homepage used to get. My subpages still get listed in Google--just not the homepage. Obviously, I'd prefer that both the homepage and Facebook page appear. Any thoughts on what's going on? Thanks for your help!
Algorithm Updates | | TuxedoCat0 -
Rankings changing every couple of MINUTES in Google?
We've been experiencing some unusual behaviour in the Google.co.uk SERPs recently... Basically, the ranking of some of our websites for certain keywords appears to be changing by the minute. For example, doing a search for "our keyword" might show us at #20. Then a few minutes later, doing the same search shows us at #14, and then the same search a few minutes later shows us at #26, and then sometimes we're not ranked at all, etc etc. I know the algorithm changes a lot, but does it really change every couple of minutes? Has anyone else experienced this kind of behaviour in the SERPs? What could be causing it to happen?
Algorithm Updates | | d4online0 -
How do I get the expanded results in a Google search?
I notice for certain site (ex: mint.com) that when I search, the top result has a very detailed view with options to click to different subsections of the site. However for my site, even though we're consistently the top result for our branded terms, the result is still only a single line item. How do I adjust this?
Algorithm Updates | | syount1