Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Keyword Explorer is Now Live; Ask Me Anything About It!
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Thanks Dmytro! If there's any features or functionality you'd love to see added, let us know
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My Keyword Explorer is showing 15,000 keyword queries available. If this is correct, then this is awesome. I especially love the SERP analysis. Great job, guys!
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How can we change the search engine from US into AU? Since most of our clients are AU, really need your help here. Your thoughts are really appreciated.
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It should be 300 queries/month if you are on $99/month Pro Plan. When did you join?
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With Moz pro, it says I get 5. Is that per day? Month? Ever?
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It's amazing! What I like about Moz - is ethics. You guys create awesome tools/upgrades without asking to pay extra. I doubt that many companies do that. For that reason, I'm going to upgrade
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Related Questions
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Important news on Fresh Web Explorer
Hello Moz family, After much deliberation, Moz has arrived at the difficult decision to shift away from brand & keyword mentions monitoring as a standalone tool in Fresh Web Explorer. Though we believe in the value of this service for our users, we’ll no longer be supporting it in order to provide more innovative features that better suit the modern needs of SEOs. We will, however, continue to support existing features within the Pro platform that accomplish similar tasks, like link building, content planning, and mentions monitoring. We understand you might have a few questions and have compiled a list of common FAQs below. Within the answers, you will find a number of other resources to help you out. When is Moz sunsetting Fresh Web Explorer?
Moz Bar | | jacob.butler
Moz will be sunsetting Fresh Web Explorer on November 10, 2020. At that time, you will no longer be able to access this feature within Moz Pro. This means that there will no longer be the ability in your settings to opt into email alerts from Fresh Web Explorer as the email alerts will discontinue after this date as well. I used Fresh Web Explorer for brand and keyword monitoring across the web. How can I do that now? Though it’s not a direct replacement, setting Brand Rules within a Campaign allow a user to monitor specific keywords in the Link Opportunities section, much like Fresh Web Explorer. By monitoring the links that mention your tracked keywords, but do not link to them, you can easily reach out for link opportunities. It can also help you plan content strategies by understanding what is being discussed within the content of those pages. You can read more about Opportunities within Links here. I used Fresh Web Explorer for link building opportunities. How can I do that now? With Moz’s vast link index you can uncover valuable link prospects, create a solid strategy, and track your progress. Within Link Opportunities in a Campaign, you can understand the domains mentioning your tracked keywords (set within your Brand Rules), but not linking back to you. Link Intersect provides an analysis on who's linking to competitors, but not you, and can help users plan strategic link outreach. You can also use Link Tracking Lists to help track progress for link opportunities you’ve identified through unlinked mentions of your brand or your competitors. Our Keyword Explorer tool also includes a Mentions module. Mentions show you pages that contain the searched keyword and gives you a snapshot of the Page Title and URL. Within Mentions, understand a link’s Mention Authority score, which predicts the authority of the page using a proprietary algorithm, along with a combination of Moz metrics that take both the authority and influence of the page into account. Need help getting started with all of these similar features? Read more here. I used Fresh Web Explorer for content planning. How can I use Moz for that now? There are many ways you can plan your content strategy using Moz. For a high-level understanding of how Moz Pro can help you plan content, take a look at our Beginner’s Guide to Content Strategy here. Otherwise, one way you can understand what is being mentioned within your tracked keywords is through Opportunities in Links within a campaign. This feature helps you get a sense for what type of content is published on the web around your tracked keywords, branded or non-branded. You can then plan similar content as what’s being mentioned. For more information on how to set up Brand Rules in a Campaign, click here. I used Fresh Web Explorer for the email alerts to notify other stakeholders on keyword & brand mentions. Can I do that another way within Moz Pro? We recommend using our Custom Reports to email your stakeholders of tracked mentions on the web. You can set Brand Rules within your Campaign settings for branded or non-branded keywords you’d like to monitor. You can read more on how to set up Custom Reports here. The Moz Pro feature alternatives you suggested aren’t really a direct replacement. Why? We recognize that our feature suggestions are not a direct replacement for brand and keyword mentions monitoring. And, we also understand that this functionality is desired by many of our users. We will be exploring opportunities to include some of the Fresh Web Explorer functionality within future versions of Moz Pro. In the meantime, if you're looking for a direct replacement, we suggest checking out BuzzSumo. Their Monitoring feature provides you a one-stop-shop for monitoring your brand, keywords, and trends across the web. Do I need to do anything before the sunset on November 10, 2020? No. Fresh Web Explorer will simply disappear from the Moz Pro interface. No action is needed on your end. Once retired, you will no longer see the page within Moz Pro and you will no longer receive alert emails that were previously set up from the settings tab within an account. Do you have any content you can point me to that outlines the other ways in which I can find my brand’s mentions in Moz Pro? We sure do! Check out this fantastic Help Hub article that outlines all of the ways you might track, monitor, and analyze your brand’s mentions in Moz Pro. The features here include Keyword Explorer’s Mentions, Brand Rules, Link Opportunities in Links within a Campaign, Link Tracking Lists, and Custom Reports. If you have any questions, I'm happy to discuss more in the Q&A thread. Or, feel free to send an email to [email protected] with any questions. Best,
Jacob Butler4 -
What is a Good Keyword Priority Score?
Howdy gang, This is my last discussion post in the series on keyword metrics in KW Explorer & Moz Pro (previously on Keyword Difficulty, Opportunity, & Volume). In this one, let's chat about the "Priority Score," a feature you'll find in Keyword Explorer on any lists you build. Priority was conceived to help aggregate all the other metrics - Difficulty, Opportunity, Volume, and (if you choose to use it) Importance. We wanted to create an easy way to sort keywords so the cream would rise to the top -- cream in this case being keywords with low difficulty, high opportunity, strong volume, and high importance (again, if you choose to use it). Thus, when it comes to Priority Score, there's no particular number you should necessarily seek out, but higher is better. When you get into the ranges of 80+ (which is quite rare, Single Malt Scotch is one of the few examples I could find, and only because it's volume is so high and there's only a couple SERP features), you're generally talking about keywords with high demand (lots of monthly searches), the difficulty isn't too crazy (a website in the 55-80 DA range might have a shot), and the CTR Opportunity is decently strong (usually not too many SERP features that take clicks and attention away from the organic web results). Below that score range, you're usually finding keywords where one or more of those isn't true -- there's either lower volume, heavier competition, or lots of SERP features with the accompanying lower estimated CTR. When you're building KW lists, my view is that there's no "good" or "bad" Priority scores, only relative scores. Priority should be used to help you determine which terms and phrases to target first -- it's like a cheat code to unlock the low hanging fruit. If you build large lists of 50-100 or more keywords, Priority is a powerful and easy way to sort. It becomes even more useful if you use the Importance score to help add an estimation of value to you/your business/your client in to the mix. In that case, Importance can cut Priority by up to 2/3rds (if you set it at 1) or raise it by a little more than 3X (if you set it at 10). This is hyper-useful to nudge keywords with middling scores up if they're super-important to your marketing efforts. Look forward to your feedback, and thanks for checking these out!
Moz Bar | | randfish8 -
What is a Good Keyword Volume Score?
Hi All! Continuing my series of discussions about the various keyword scores we use here at Moz (previously: Keyword Difficulty & Keyword Opportunity)... Let's move on to Volume. Volume in Moz's tools is expressed in a range, e.g. Bartending Certification has volume of 201-500. These ranges correspond to data we have suggesting that in an average month, that keyword is searched for a minimum of X to a maximum of Y (where X-Y is the volume range). We use clickstream data as well as data from Google AdWords and then some PPC AdWords campaigns we run and have access to when we build the models for our volume data. As such, we've got very high confidence in these numbers -- 95%+ of the time, a given keyword's monthly search volume on Google will fall inside that range. If you want to see all the nitty gritty details, check out Russ Jones post on Moz's Keyword Volume and how we calculate it. As far as a "good" volume score -- higher is usually better, as it means more demand, but lots of keywords with low volume scores can also add up to strong traffic when combined, and they may be more relevant. Capturing exactly the audience you want that also wants you is what SEO is all about. p.s. When Keyword Explorer or Moz Pro gives you a "no data" or "unknown" volume number, it may just mean we haven't collected information from our clickstream providers or AdWords crawls, not that the keyword has no volume (though it sometimes means that, too, we just don't know yet). One way to verify - see if Google Suggest autofills it in when you type in the search box. If it does, that's usually a sign there's at least some volume (even if it's only a few searches a month).
Moz Bar | | randfish11 -
How to upload the bulk Keywords with Tags in MOZ Rank Tracker Tool?
Trying to upload multiple keywords at a time with their different Tags. But here i can upload the keyword one by one also i am not able to associate tags with the keyword.
Moz Bar | | _nitman2 -
Keywords Score Meter
Hi Moz, I am using the keywords difficulty tool from your site and find it is quite useful 🙂 I research the community and find the data should be interpreted in the following way. But when I did a quick research for one keyword. The tool bar gives me a data of 22% showing in Yellow and says the keyword is competitive when I hover my mouse. Should this be **Blue **and easy to rank keyword based on the score? Which one should I believe? Sub 30 - (Blue) Low hanging fruit you can take advantage of. 30 - 35 (Green) Fairly easy with good on page and some quality anchored links. 35 - 40 - (Yellow) Will take a bit more work but still in reach may require, good on-site SEO and a solid link profile. 40 - 50 (Orange) Domain authority plays a much more pivotal role so it may take longer to rank for. 50+ (Red) All about resources. Onsite SEO needs to be totally nailed, including internal linking/ topic modelling etc. a strong & diverse link profile with good social signals and ... time. Thanks in advance. ThAqoa5.png OC8xIzP.png
Moz Bar | | russellbrown0 -
Should I exclude prepositions in tracked keywords of moz analytics?
I'm new to Moz. Just set up my trial campaign, and it had suggested many keywords. Many of the phrases that were suggested do not contain prepositions. For example, instead of something like "sporting good stores in Chicago" it suggested "sporting good stores Chicago" Today, I looked at the on-page optimization suggestions, which are (of course) suggesting that I remove prepositions from my page to rank well. Well, as you know, that is unnatural to the reader. But I suspect people are searching in higher volume, leaving the prepositions out. I know that if I were to search for a sporting goods store in Chicago, I would probably leave out "in." What should I do? Should I remove all the suggested keywords, and make them readable (which people are less like using in their search?) Do I go back to all my pages and try to optimize it for a keyword that is natural, but does not include a preposition (such as Chicago sporting goods stores) or should I be doing something else?
Moz Bar | | osaka731 -
Is a higher or lower score better in keyword ranking
I know this is a weird question, I think I have confused myself with different keyword tools. So if you get a score of 10 for your keyword, should you aim to be closer to 1 or 50?
Moz Bar | | ejunxion0 -
Crawling password protected sites such as dev or staging areas to look at sites b4 going live ?
Hi Ive instructed clients to password protect dev areas so dont get crawled and indexed but how do we set up Moz crawl software so we can crawl theses sites for final check of any issues before going live ? Is there an option i havnt seen to add logins/passwords for crawl software to access ? cheers dan
Moz Bar | | Dan-Lawrence0