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        4. Do Search Engines Try To Follow Phone Number Links

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        Do Search Engines Try To Follow Phone Number Links

        On-Page Optimization
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        • Lions-Pro
          Lions-Pro Subscriber last edited by

          Any SEO thoughts on using rel="nofollow" when inserting a link to a phone number?

          To make a phone number click to call we use  (555) 555-1234

          Wondering if search engines are trying to follow that link or if this is standard and not to worry. Any thoughts on if I should add rel="nofollow" to these or does it not matter?

          Thanks!

          1 Reply Last reply Reply Quote 0
          • Lions-Pro
            Lions-Pro Subscriber @MikeRoberts last edited by

            Thanks Mike. I do get an occasional 404 on those phone numbers, but not a lot. Was more concerned about having links that were really not links and passing equity to nowhere. Appreciate the response!

            1 Reply Last reply Reply Quote 0
            • Lions-Pro
              Lions-Pro Subscriber @GlobeRunner last edited by

              Thanks Eric appreciate the answer! That is what I though but thought why not ask...

              1 Reply Last reply Reply Quote 0
              • MikeRoberts
                MikeRoberts last edited by

                While a bot might try to follow it (because it is, in it simplest form, a type of link), that will not in any way adversely affect you.  That tel: in the tag will tip them off that it is a telephone number and/or should be click-to-call. So no link equity will be lost, you won't start seeing tons of 404 warnings, or anything of that sort.

                Lions-Pro 1 Reply Last reply Reply Quote 2
                • GlobeRunner
                  GlobeRunner last edited by

                  They certainly will make note of those phone numbers, but since the phone number is not a web page there's no way to pass on "link juice" to it. So, there's really no reason to mark it as a nofollow link.

                  Lions-Pro 1 Reply Last reply Reply Quote 1
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