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        4. Sitemaps for landing pages

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        Sitemaps for landing pages

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        • bwaller
          bwaller last edited by

          Good morning MOZ Community,

          We've been doing some re-vamping recently on our primary sitemap, and it's currently being reindexed by the search engines.

          We have also been developing landing pages, both for SEO and SEM. Specifically for SEO, the pages are focused on specific, long-tail search terms for a number of our niche areas of focus. Should I, or do I need to be considering a separate sitemap for these? Everything I have read about sitemaps simply indicates that if a site has over 50 thousand pages or so, then you need to split a sitemap.

          Do I need to worry about a sitemap for landing pages? Or simply add them to our primary sitemap? Thanks in advance for your insights and advice.

          1 Reply Last reply Reply Quote 0
          • Terakeet
            Terakeet Subscriber last edited by

            Yes, any URL that has over 50,000 URL's should have a sitemap_index, within that xml sitemap index should have listed the other category specific URL sitemaps. These are best organized in the hierarchy of the website structure to reinforce your schematic URL structure.

            1 Reply Last reply Reply Quote 1
            • bwaller
              bwaller last edited by

              John,

              Good to know – At this point I only have our primary sitemap submitted to Search Console, but I will create and add a secondary sitemap. I don't see us adding a ton of secondary-like sitemaps, you still suggest making a sitemap index of sorts?

              1 Reply Last reply Reply Quote 2
              • dohertyjf
                dohertyjf last edited by

                Absolutely no harm at all.  Do you have an index sitemap that you list all the sub-sitemaps from? If not you should do that as well just for sanity of sitemap management.

                1 Reply Last reply Reply Quote 1
                • bwaller
                  bwaller last edited by

                  John,

                  Thanks so much for the reply – So there's no harm in submitting a secondary sitemap, specifically for landing pages? Great to hear and yes, many of the landing pages overlap for both SEO and PPC.

                  Thanks!
                  Brendan

                  1 Reply Last reply Reply Quote 1
                  • dohertyjf
                    dohertyjf last edited by

                    Hi there! Good question.

                    First, each individual XML sitemap should only have a maximum of 50k URLs in it. At the scale of millions of pages I always recommend splitting out your sitemaps by type so that you can monitor indexation by section of the site.

                    If I were you I'd create a separate sitemap for landing pages and exclude the PPC landing pages unless those are the same pages you've created for SEO.

                    Cheers!

                    1 Reply Last reply Reply Quote 2
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