Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Which Google does a .ie website get shown in?
- 
					
					
					
					
Hi all, I am working on a .ie website and I was under the understanding that if you have a regional domain, like .ie you will limited to being shown in a search engine like google.ie
When I go to International Targeting in Google SEarch Console it says the site is associated with: Ireland
Am I limiting my ability to rank well in worldwide Google searches with this domain and if so, how can I counter this?
Many thanks.
 - 
					
					
					
					
I see a lot of confusion in all the answers :-).
The .ie domain is never treated as a generic domain name by Google. It's the country code domain for Ireland. Stop.
A country code domain name is geo-targeted by default on its corresponding regional version of Google, but Google doesn't "block" its visibility also in others Google (i.e.: Google.com or Google.co.uk), however, a ccTLD will have more difficulties in ranking higher in another Google than its own.
In other words:
- domain.ie is targeting by default Google.ie;
 - but, it can be shown in Google.co.uk too;
 - however, for ranking in Google.co.uk - because of its geo-targeted nature - it must have stronger signals like mentions and backlinks to justify its visibility than a domain.co.uk or domain.com.
 
 - 
					
					
					
					
to go back to your initial question and assuming .ie is treated as ccTLD, what GSC seems to validate; in Google´s eyes your site is more relevant for users in Ireland and will therefore not be able to rank equally well as a gTLD globally.
What you can do is change to a gTLD (which i think is the most efficient if you have one website targeting globally). or ccTLD´s for the countries you want to target (ok if you have a lot of recourses)
 - 
					
					
					
					
I'm keen to know, too. Thanks.
 - 
					
					
					
					
Hi Alick300,
isn´t .ie a ccTLD though for Ireland or does google treat this one as a gccTLD as seen here https://www.screencast.com/t/5YgjXIriy ?
 - 
					
					
					
					
Thank you - so am I right in saying the quote above says it doesn't matter whether the site is .ie or .com - it will not be detrimental to its ability to be shown in any version of Google search?
 - 
					
					
					
					
Hi,
I'm quoting John mueller(Googler).
"Q: How are the new region or city TLDs (like .london or .bayern) handled?
A: Even if they look region-specific, we will treat them as gTLDs. This is consistent with our handling of regional TLDs like .eu and .asia. There may be exceptions at some point down the line, as we see how they're used in practice. See our help center for more information on multi-regional and multilingual sites, and set geotargeting in Search Console where relevant."
Hope this helps!!
Thanks
 
Browse Questions
Explore more categories
- 
		
		
Moz Tools
Chat with the community about the Moz tools.
 
- 
		
		
SEO Tactics
Discuss the SEO process with fellow marketers
 
- 
		
		
Community
Discuss industry events, jobs, and news!
 
- 
		
		
Digital Marketing
Chat about tactics outside of SEO
 
- 
		
		
Research & Trends
Dive into research and trends in the search industry.
 
- 
		
		
Support
Connect on product support and feature requests.
 
Related Questions
- 
		
		
		
		
		
		
How do you optimise a website for European traffic?
I have a design portfolio website here https://www.nicholsoncreative.com/ which uses a .com but is currently configured through the Search Console to appear in results for Google.co.uk. I am going to be restructuring the website and optimisation and I want to bring in more traffic/enquiries/business from around Europe. As there's no Google.eu, and as Google also serves results based on the searchers geographic location it would seem difficult to structure and optimise content so that results can be found across all of Europe. I assume simply switching to a .eu domain extension for my own website wouldn't solve the problem? I also assume that creating content in different languages would be a logical (if time consuming) option? Are there any other tried and trusted techniques that can be used to target traffic throughout Europe? I'd appreciate any advice.
International SEO | | JCN-SBWD0 - 
		
		
		
		
		
		
Has any one seen negative SEO effects from using Google Translate API
We have a site currently in development that is using the Google Translate API and I am having a massive issue getting screaming frog to crawl and all of our non-native English speaking employees have read through the translated copy in their native language and the general consensus is it reads at a 5th grade level at best. My questions to the community is, has anyone implemented this API on a site and has it a) helped with gaining traffic from other languages/countires and b) has it hurt there site from an SEO standpoint.
International SEO | | VERBInteractive0 - 
		
		
		
		
		
		
If I redirect based on IP will Google still crawl my international sites if I implement Hreflang
We are setting up several international sites. Ideally, we wouldn't set up any redirects, but if we have to (for merchandising reasons etc) I'd like to assess what the next best option would be. A secondary option could be that we implement the redirects based on IP. However, Google then wouldn't be able to access the content for all the international sites (we're setting up 6 in total) and would only index the .com site. I'm wondering whether the Hreflang annotations would still allow Google to find the International sites? If not, that's a lot of content we are not fully benefiting from. Another option could be that we treat the Googlebot user agent differently, but this would probably be considered as cloaking by the G-Man. If there are any other options, please let me know.
International SEO | | Ben.JD0 - 
		
		
		
		
		
		
Blocking domestic Google's in Robots.txt
Hey, I want to block Google.co.uk from crawling a site but want Google.de to crawl it. I know how to configure the Robots.txt to block Google and other engines - is there a fix to block certain domestic crawlers? any ideas? Thanks B
International SEO | | Bush_JSM0 - 
		
		
		
		
		
		
Best URL structure for Multinational/Multilingual websites
Hi I am wondering what the best URL format to use is when a website targets several countries, in several languages. (without owning the local domains, only a .com, and ideally to use sub-folders rather than sub-domains.) As an example, to target a hotel in Sweden (Google.se) are there any MUST-HAVE indicators in the URL to target the relevant countries? Such as hotelsite.com**/se/**hotel-name. Would this represent the language? Or is it the location of the product? To clarify a bit, I would like to target around 10 countries, with the product pages each having 2 languages (the local language + english). I'm considering using the following format: hotelsite.com/en/hotel-name (for english) and hotelsite.com/se/hotel-name (for swedish content of that same product) and then using rel=”alternate” hreflang=”se-SV” markup to target the /se/ page for Sweden (Google.se) and rel=”alternate” hreflang=”en” for UK? And to also geotarget those in Webmaster tools using those /se/ folders etc. Would this be sufficient? Or does there need to be an indicator of both the location, AND the language in the URLs? I mean would the URL's need to be hotelsite.com/se/hotel-name/se-SV (for swedish) or can it just be hotelsite.com/se/hotel-name? Any thoughts on best practice would be greatly appreciated.
International SEO | | pikka0 - 
		
		
		
		
		
		
How to fix the duplicate content problem on different domains (.nl /.be) of your brand's websites in multiple countries?
Dear all, what is the best way to fix the duplicate content problem on different domains (.nl /.be) of your brand's websites in multiple countries? What must I add to my code of websites my .nl domain to avoid duplicate content and to keep the .nl website out of google.be, but still well-indexed in google.nl? What must I add to my code of websites my .be domain to avoid duplicate content and to keep the .nl website out of google.be, but still well-indexed in google.nl? Thanks in advance!
International SEO | | HMK-NL3 - 
		
		
		
		
		
		
How to rank in Google for a specific country?
Hi, I've a relative good ranking for a specific keyword in google.com (english queries (hl=en)), but searching for the same keyword in google.com.br (Brazilian Portuguese (hl=pt-BR)), my rank for that keyword is far worst. The question is: I need to do something specific to rank in google.com.br (hl=pt-BR)? I'm doing the regular link building. Creating some blogs, blogging for 10 days before droping my links, and creating link wheels the same way. The blogs I create to make links are written in Brazilian Portuguese, also, the blog that I'm trying to rank higher, is also written in Brazilian Portuguese. Sorry for the english, it's not my native language. Thanks
International SEO | | izaiasalmeida0 - 
		
		
		
		
		
		
Google Webmaster Tools - International SEO Geo-Targeting site with Worldwide rankings
I have a client who already has rankings in the US & internationally. The site is broken down like this: url.com (main site with USA & International Rankings) url.com/de url.com/de-english url.com/ng url.com/au url.com/ch url.com/ch-french url.com/etc Each folder has it's own sitmap & relative content for it's respective country. I am reading in google webmaster tools > site config > settings, the option under 'Learn More': "If you don't want your site associated with any location, select Unlisted." If I want to keep my client's international rankings the way it currently is on url.com, do NOT geo target to United States? So I select unlisted, right? Would I use geo targeting on the url.com/de, url.com/de-english, url.com/ng, url.com/au and so on?
International SEO | | Francisco_Meza0