Skip to content
    Moz logo Menu open Menu close
    • Products
      • Moz Pro
      • Moz Pro Home
      • Moz Local
      • Moz Local Home
      • STAT
      • Moz API
      • Moz API Home
      • Compare SEO Products
      • Moz Data
    • Free SEO Tools
      • Domain Analysis
      • Keyword Explorer
      • Link Explorer
      • Competitive Research
      • MozBar
      • More Free SEO Tools
    • Learn SEO
      • Beginner's Guide to SEO
      • SEO Learning Center
      • Moz Academy
      • MozCon
      • Webinars, Whitepapers, & Guides
    • Blog
    • Why Moz
      • Digital Marketers
      • Agency Solutions
      • Enterprise Solutions
      • Small Business Solutions
      • The Moz Story
      • New Releases
    • Log in
    • Log out
    • Products
      • Moz Pro

        Your all-in-one suite of SEO essentials.

      • Moz Local

        Raise your local SEO visibility with complete local SEO management.

      • STAT

        SERP tracking and analytics for enterprise SEO experts.

      • Moz API

        Power your SEO with our index of over 44 trillion links.

      • Compare SEO Products

        See which Moz SEO solution best meets your business needs.

      • Moz Data

        Power your SEO strategy & AI models with custom data solutions.

      Turn SEO data into actionable content briefs

      Turn SEO data into actionable content briefs

      Learn more
    • Free SEO Tools
      • Domain Analysis

        Get top competitive SEO metrics like DA, top pages and more.

      • Keyword Explorer

        Find traffic-driving keywords with our 1.25 billion+ keyword index.

      • Link Explorer

        Explore over 40 trillion links for powerful backlink data.

      • Competitive Research

        Uncover valuable insights on your organic search competitors.

      • MozBar

        See top SEO metrics for free as you browse the web.

      • More Free SEO Tools

        Explore all the free SEO tools Moz has to offer.

      Let your business shine with Listings AI

      Let your business shine with Listings AI

      Get found
    • Learn SEO
      • Beginner's Guide to SEO

        The #1 most popular introduction to SEO, trusted by millions.

      • SEO Learning Center

        Broaden your knowledge with SEO resources for all skill levels.

      • On-Demand Webinars

        Learn modern SEO best practices from industry experts.

      • How-To Guides

        Step-by-step guides to search success from the authority on SEO.

      • Moz Academy

        Upskill and get certified with on-demand courses & certifications.

      • MozCon

        Save on Early Bird tickets and join us in London or New York City

      Access 20 years of data with flexible pricing
      Moz API

      Access 20 years of data with flexible pricing

      Find your plan
    • Blog
    • Why Moz
      • Digital Marketers

        Simplify SEO tasks to save time and grow your traffic.

      • Small Business Solutions

        Uncover insights to make smarter marketing decisions in less time.

      • Agency Solutions

        Earn & keep valuable clients with unparalleled data & insights.

      • Enterprise Solutions

        Gain a competitive edge in the ever-changing world of search.

      • The Moz Story

        Moz was the first & remains the most trusted SEO company.

      • New Releases

        Get the scoop on the latest and greatest from Moz.

      Surface actionable competitive intel
      New Feature

      Surface actionable competitive intel

      Learn More
    • Log in
      • Moz Pro
      • Moz Local
      • Moz Local Dashboard
      • Moz API
      • Moz API Dashboard
      • Moz Academy
    • Avatar
      • Moz Home
      • Notifications
      • Account & Billing
      • Manage Users
      • Community Profile
      • My Q&A
      • My Videos
      • Log Out

    The Moz Q&A Forum

    • Forum
    • Questions
    • Users
    • Ask the Community

    Welcome to the Q&A Forum

    Browse the forum for helpful insights and fresh discussions about all things SEO.

    1. Home
    2. SEO Tactics
    3. Intermediate & Advanced SEO
    4. Robots.txt & Disallow: /*? Question!

    Moz Q&A is closed.

    After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.

    Robots.txt & Disallow: /*? Question!

    Intermediate & Advanced SEO
    7
    6
    1747
    Loading More Posts
    • Oldest to Newest
    • Newest to Oldest
    • Most Votes
    Reply
    • Reply as question
    Log in to reply
    This topic has been deleted. Only users with question management privileges can see it.
    • vetofunk
      vetofunk last edited by

      Hi,

      I have a site where they have:

      Disallow: /*?

      Problem is we need the following indexed:

      ?utm_source=google_shopping

      What would the best solution be? I have read:

      User-agent: *
      Allow: ?utm_source=google_shopping
      Disallow: /*?

      Any ideas?

      1 Reply Last reply Reply Quote 0
      • BabaBha0173
        BabaBha0173 last edited by

        User-agent: * Disallow: /cgi-bin/ Disallow: /wp-admin/ Disallow: /archives/ Disallow: /? Allow: /comments/feed/ Disallow: /refer/ Disallow: /index.php Disallow: /wp-content/plugins/ Allow: /wp-admin/admin-ajax.php User-agent: Mediapartners-Google* Allow: / User-agent: Googlebot-Image Allow: /wp-content/uploads/ User-agent: Adsbot-Google Allow: / User-agent: Googlebot-Mobile Allow: / Sitemap: https://site.com/sitemap_index.xml

        use this it will help you and your problem will solve

        Regards

        Chotapao

        1 Reply Last reply Reply Quote 0
        • Hoslaa
          Hoslaa @SAjad687 last edited by

          User-agent: * Disallow: /cgi-bin/ Disallow: /wp-admin/ Disallow: /archives/ Disallow: /? Allow: /comments/feed/ Disallow: /refer/ Disallow: /index.php Disallow: /wp-content/plugins/ Allow: /wp-admin/admin-ajax.php User-agent: Mediapartners-Google* Allow: / User-agent: Googlebot-Image Allow: /wp-content/uploads/ User-agent: Adsbot-Google Allow: / User-agent: Googlebot-Mobile Allow: / Sitemap: https://site.com/sitemap_index.xml

          this will work ??
          Regards
          Sajad

          1 Reply Last reply Reply Quote 0
          • SAjad687
            SAjad687 last edited by

            User-agent: *
            Disallow: /cgi-bin/
            Disallow: /wp-admin/
            Disallow: /archives/
            Disallow: /*?*
            Allow: /comments/feed/
            Disallow: /refer/
            Disallow: /index.php
            Disallow: /wp-content/plugins/
            Allow: /wp-admin/admin-ajax.php
            
            User-agent: Mediapartners-Google*
            Allow: /
            
            User-agent: Googlebot-Image
            Allow: /wp-content/uploads/
            
            User-agent: Adsbot-Google
            Allow: /
            
            User-agent: Googlebot-Mobile
            Allow: /
            
            Sitemap: https://site.com/sitemap_index.xml
            
            use this it will help you
            
            Regards
            [Saad](https://clicktestworld.com/)
            
            Hoslaa 1 Reply Last reply Reply Quote 0
            • NickSamuel
              NickSamuel last edited by

              Hi Jeff,

              Robots.txt tester as per the above link is definitely worth playing with and is the easiest route to achieving what you want.

              Another reactive way of managing this is in some cases is to simply see the range of parameters Google has naturally crawled within Search Console.

              You can see this in the old search console for now. So login and go to Crawl --> URL Parameters.

              If Googlebot has encountered any ?=params it will list them. You'll then have an option how to manage them or exclude them from the index.

              It can be a decent way of cleaning up a site with lot's of indexed pages (1,000+), although please be sure to read this documentation before using it: https://support.google.com/webmasters/answer/6080548?hl=en

              1 Reply Last reply Reply Quote 0
              • effectdigital
                effectdigital last edited by

                With this kind of thing, it's really better to pick the specific parameters (or parameter combinations) which you'd like to exclude, e.g:

                User-agent: *
                
                

                Disallow: /shop/product/&size=*

                Disallow: */shop/product/*?size=* 
                
                

                Disallow: /stockists?product=*

                ^ I just took the above from a robots.txt file which I have been working on, as these particular pages don't have 'pretty' URLs with unique content on. Very soon now that will change and the blocks will be lifted

                If you are really 100% sure that there's only one param which you want to let through, then you'd go with:

                User-agent: *
                
                

                Disallow: /?

                Allow: /?utm_source=google_shopping

                Allow: /*&utm_source=google_shopping*
                

                (or something pretty similar to that!)

                Before you set anything live, get down a list of URLs which represent the blocks (and allows) which you want to achieve. Test it all with the Robots.txt tester (in Search Console) before you set anything live!

                1 Reply Last reply Reply Quote 0
                • 1 / 1
                • First post
                  Last post

                Got a burning SEO question?

                Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.


                Start my free trial


                Browse Questions

                Explore more categories

                • Moz Tools

                  Chat with the community about the Moz tools.

                • SEO Tactics

                  Discuss the SEO process with fellow marketers

                • Community

                  Discuss industry events, jobs, and news!

                • Digital Marketing

                  Chat about tactics outside of SEO

                • Research & Trends

                  Dive into research and trends in the search industry.

                • Support

                  Connect on product support and feature requests.

                • See all categories

                Related Questions

                • Mat_C

                  Block session id URLs with robots.txt

                  Hi, I would like to block all URLs with the parameter '?filter=' from being crawled by including them in the robots.txt. Which directive should I use: User-agent: *
                  Disallow: ?filter= or User-agent: *
                  Disallow: /?filter= In other words, is the forward slash in the beginning of the disallow directive necessary? Thanks!

                  Intermediate & Advanced SEO | | Mat_C
                  1
                • Brenda.Haines

                  Looking for opinions on structuring meta title tags/page title/menu title/H1

                  Hi everyone I am hoping a few of you can share your opinions. I have been having conversations (okay, healthy debates) about how to write/structure meta title tag and how to compliment them with the H1, page title, menu name. To help explain the thought processes I will use a pretend keyword. How about "screwdriver". Case: (I made this up) we are redesigning a website for a construction tools manufacturing company (pretend name: ABC Tools) targeting OEMs who are interested in purchasing large quantities of tools. The product categories (to become main menu items) are Screwdrivers, Nails, Drills, and Hammers. (bear with me .... this is just an example I am making up on the fly) K. Circling back to screwdrivers - let's say we have one landing page (a primary category page and in the main menu) listing products and great details about screwdrivers. Focus keywords are screwdriver manufacturer, screwdriver supplier, construction screwdrivers Below are questions being debated. If you are willing ... how would you address these questions? And, can you explain WHY? QUESTION ONE: How would you structure the meta title tag (feel free to write one of your own) Screwdriver Manufacturer - Construction Screwdriver | ABC Tools ABC Tools - US-based Screwdriver Manufacturer Supplier Near You High-Quality Screwdrivers for Construction with ABC Tools QUESTION TWO: how would you write the H1 on the page? Would it match the meta tag? OR, would you write something different using the primary keyword? QUESTION THREE Remembering this is not a blog post ... it is a primary landing page linked to the main navigation. What would the menu title be? (remember the product categories above are how the main menu items are bucketed) Screwdrivers Screwdriver Manufacturer Typically in WordPress, the H1 and the menu title is auto-populated using the page title (not the title tag)... So, if we use Screwdrivers as the page title but we want the H1 to match the meta title tag, would we manually change the H1? Or, have the page title and title tag match, but manually change the menu item?

                  Intermediate & Advanced SEO | | Brenda.Haines
                  1
                • ThomasHarvey

                  Large robots.txt file

                  We're looking at potentially creating a robots.txt with 1450 lines in it. This will remove 100k+ pages from the crawl that are all old pages (I know, the ideal would be to delete/noindex but not viable unfortunately) Now the issue i'm thinking is that a large robots.txt will either stop the robots.txt from being followed or will slow our crawl rate down. Does anybody have any experience with a robots.txt of that size?

                  Intermediate & Advanced SEO | | ThomasHarvey
                  0
                • jmorehouse

                  Should I disallow all URL query strings/parameters in Robots.txt?

                  Webmaster Tools correctly identifies the query strings/parameters used in my URLs, but still reports duplicate title tags and meta descriptions for the original URL and the versions with parameters. For example, Webmaster Tools would report duplicates for the following URLs, despite it correctly identifying the "cat_id" and "kw" parameters: /Mulligan-Practitioner-CD-ROM
                  /Mulligan-Practitioner-CD-ROM?cat_id=87
                  /Mulligan-Practitioner-CD-ROM?kw=CROM Additionally, theses pages have self-referential canonical tags, so I would think I'd be covered, but I recently read that another Mozzer saw a great improvement after disallowing all query/parameter URLs, despite Webmaster Tools not reporting any errors. As I see it, I have two options: Manually tell Google that these parameters have no effect on page content via the URL Parameters section in Webmaster Tools (in case Google is unable to automatically detect this, and I am being penalized as a result). Add "Disallow: *?" to hide all query/parameter URLs from Google. My concern here is that most backlinks include the parameters, and in some cases these parameter URLs outrank the original. Any thoughts?

                  Intermediate & Advanced SEO | | jmorehouse
                  0
                • IceIcebaby

                  Baidu Spider appearing on robots.txt

                  Hi, I'm not too sure what to do about this or what to think of it. This magically appeared in my companies robots.txt file (literally magically appeared/text is below) User-agent: Baiduspider
                  User-agent: Baiduspider-video
                  User-agent: Baiduspider-image
                  Disallow: / I know that Baidu is the Google of China, but I'm not sure why this would appear in our robots.txt all of a sudden. Should I be worried about a hack? Also, would I want to disallow Baidu from crawling my companies website? Thanks for your help,
                  -Reed

                  Intermediate & Advanced SEO | | IceIcebaby
                  0
                • khi5

                  "noindex, follow" or "robots.txt" for thin content pages

                  Does anyone have any testing evidence what is better to use for pages with thin content, yet important pages to keep on a website? I am referring to content shared across multiple websites (such as e-commerce, real estate etc). Imagine a website with 300 high quality pages indexed and 5,000 thin product type pages, which are pages that would not generate relevant search traffic. Question goes: Does the interlinking value achieved by "noindex, follow" outweigh the negative of Google having to crawl all those "noindex" pages? With robots.txt one has Google's crawling focus on just the important pages that are indexed and that may give ranking a boost. Any experiments with insight to this would be great. I do get the story about "make the pages unique", "get customer reviews and comments" etc....but the above question is the important question here.

                  Intermediate & Advanced SEO | | khi5
                  0
                • IHSwebsite

                  Robots.txt: Can you put a /* wildcard in the middle of a URL?

                  We have noticed that Google is indexing the language/country directory versions of directories we have disallowed in our robots.txt. For example: Disallow: /images/ is blocked just fine However, once you add our /en/uk/ directory in front of it, there are dozens of pages indexed. The question is: Can I put a wildcard in the middle of the string, ex. /en/*/images/, or do I need to list out every single country for every language in the robots file. Anyone know of any workarounds?

                  Intermediate & Advanced SEO | | IHSwebsite
                  0
                • kylesuss

                  Block an entire subdomain with robots.txt?

                  Is it possible to block an entire subdomain with robots.txt? I write for a blog that has their root domain as well as a subdomain pointing to the exact same IP. Getting rid of the option is not an option so I'd like to explore other options to avoid duplicate content. Any ideas?

                  Intermediate & Advanced SEO | | kylesuss
                  12

                Get started with Moz Pro!

                Unlock the power of advanced SEO tools and data-driven insights.

                Start my free trial
                Products
                • Moz Pro
                • Moz Local
                • Moz API
                • Moz Data
                • STAT
                • Product Updates
                Moz Solutions
                • SMB Solutions
                • Agency Solutions
                • Enterprise Solutions
                • Digital Marketers
                Free SEO Tools
                • Domain Authority Checker
                • Link Explorer
                • Keyword Explorer
                • Competitive Research
                • Brand Authority Checker
                • Local Citation Checker
                • MozBar Extension
                • MozCast
                Resources
                • Blog
                • SEO Learning Center
                • Help Hub
                • Beginner's Guide to SEO
                • How-to Guides
                • Moz Academy
                • API Docs
                About Moz
                • About
                • Team
                • Careers
                • Contact
                Why Moz
                • Case Studies
                • Testimonials
                Get Involved
                • Become an Affiliate
                • MozCon
                • Webinars
                • Practical Marketer Series
                • MozPod
                Connect with us

                Contact the Help team

                Join our newsletter
                Moz logo
                © 2021 - 2025 SEOMoz, Inc., a Ziff Davis company. All rights reserved. Moz is a registered trademark of SEOMoz, Inc.
                • Accessibility
                • Terms of Use
                • Privacy

                Looks like your connection to Moz was lost, please wait while we try to reconnect.