• majorAlexa

        See all notifications

        Skip to content
        Moz logo Menu open Menu close
        • Products
          • Moz Pro
          • Moz Pro Home
          • Moz Local
          • Moz Local Home
          • STAT
          • Moz API
          • Moz API Home
          • Compare SEO Products
          • Moz Data
        • Free SEO Tools
          • Domain Analysis
          • Keyword Explorer
          • Link Explorer
          • Competitive Research
          • MozBar
          • More Free SEO Tools
        • Learn SEO
          • Beginner's Guide to SEO
          • SEO Learning Center
          • Moz Academy
          • MozCon
          • Webinars, Whitepapers, & Guides
        • Blog
        • Why Moz
          • Digital Marketers
          • Agency Solutions
          • Enterprise Solutions
          • Small Business Solutions
          • The Moz Story
          • New Releases
        • Log in
        • Log out
        • Products
          • Moz Pro

            Your all-in-one suite of SEO essentials.

          • Moz Local

            Raise your local SEO visibility with complete local SEO management.

          • STAT

            SERP tracking and analytics for enterprise SEO experts.

          • Moz API

            Power your SEO with our index of over 44 trillion links.

          • Compare SEO Products

            See which Moz SEO solution best meets your business needs.

          • Moz Data

            Power your SEO strategy & AI models with custom data solutions.

          Let your business shine with Listings AI
          Moz Local

          Let your business shine with Listings AI

          Learn more
        • Free SEO Tools
          • Domain Analysis

            Get top competitive SEO metrics like DA, top pages and more.

          • Keyword Explorer

            Find traffic-driving keywords with our 1.25 billion+ keyword index.

          • Link Explorer

            Explore over 40 trillion links for powerful backlink data.

          • Competitive Research

            Uncover valuable insights on your organic search competitors.

          • MozBar

            See top SEO metrics for free as you browse the web.

          • More Free SEO Tools

            Explore all the free SEO tools Moz has to offer.

          NEW Keyword Suggestions by Topic
          Moz Pro

          NEW Keyword Suggestions by Topic

          Learn more
        • Learn SEO
          • Beginner's Guide to SEO

            The #1 most popular introduction to SEO, trusted by millions.

          • SEO Learning Center

            Broaden your knowledge with SEO resources for all skill levels.

          • On-Demand Webinars

            Learn modern SEO best practices from industry experts.

          • How-To Guides

            Step-by-step guides to search success from the authority on SEO.

          • Moz Academy

            Upskill and get certified with on-demand courses & certifications.

          • MozCon

            Save on Early Bird tickets and join us in London or New York City

          Unlock flexible pricing & new endpoints
          Moz API

          Unlock flexible pricing & new endpoints

          Find your plan
        • Blog
        • Why Moz
          • Digital Marketers

            Simplify SEO tasks to save time and grow your traffic.

          • Small Business Solutions

            Uncover insights to make smarter marketing decisions in less time.

          • Agency Solutions

            Earn & keep valuable clients with unparalleled data & insights.

          • Enterprise Solutions

            Gain a competitive edge in the ever-changing world of search.

          • The Moz Story

            Moz was the first & remains the most trusted SEO company.

          • New Releases

            Get the scoop on the latest and greatest from Moz.

          Surface actionable competitive intel
          New Feature

          Surface actionable competitive intel

          Learn More
        • Log in
          • Moz Pro
          • Moz Local
          • Moz Local Dashboard
          • Moz API
          • Moz API Dashboard
          • Moz Academy
        • Avatar
          • Moz Home
          • Notifications
          • Account & Billing
          • Manage Users
          • Community Profile
          • My Q&A
          • My Videos
          • Log Out

        The Moz Q&A Forum

        • Forum
        • Questions
        • My Q&A
        • Users
        • Ask the Community

        Welcome to the Q&A Forum

        Browse the forum for helpful insights and fresh discussions about all things SEO.

        1. Home
        2. Moz Tools
        3. Moz Pro
        4. What are main factors to increase DA?

        Moz Q&A is closed.

        After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.

        What are main factors to increase DA?

        Moz Pro
        6
        4
        1329
        Loading More Posts
        • Watching

          Notify me of new replies.
          Show question in unread.

        • Not Watching

          Do not notify me of new replies.
          Show question in unread if category is not ignored.

        • Ignoring

          Do not notify me of new replies.
          Do not show question in unread.

        • Oldest to Newest
        • Newest to Oldest
        • Most Votes
        Reply
        • Reply as question
        Locked
        This topic has been deleted. Only users with question management privileges can see it.
        • loukris235
          loukris235 last edited by

          Hi, I'm running a blog and working continuously on it and creating both DoFollow and NoFollow links but DA of website best heated vest isn't increasing even I"m creating guest posts and other links. Can you please guide me what are the factors to increase DA so I can work on my website and increase my site's DA as well? Thank you!

          1 Reply Last reply Reply Quote 0
          • dekho87
            dekho87 last edited by

            An increase in DA takes time. As the backlinks you have created will get indexed and then their link juice transfer to you and then the DA may increase slowly. So it's a lengthy process you have to wait.

            1 Reply Last reply Reply Quote 0
            • loukris235
              loukris235 last edited by

              Thanks, I got it now.

              1 Reply Last reply Reply Quote 0
              • A Former User
                A Former User last edited by

                Hey there!

                Thanks for reaching out to us!

                Domain Authority in Link Explorer and the Links section of your Moz Campaign correlates with Google rankings to give you an accurate representation of a sites's ranking power.

                To understand how to improve DA (Domain Authority) it can help to get some insight into how we gather our data, which I'll include below. Sorry in advance for the long message!

                To calculate DA, we index the web by following links using a crawler. Our crawler is built on a machine-learning based model that is optimized to select pages like those that appear in our collection of Google SERPs. We feed the machine learning model with features of the URL like the backlink counts for the URL and the PLD (pay-level domains), features about the URL like its length and how many subdirectories it has, and features on the quality of the domains linking to the URL and PLD. So, it's not based on any one particular metric, but we're training the crawler to start with high-value links.

                In terms of improving your Domain Authority, with the information above in mind, it's best to look at both you on-page SEO to make sure you've covered the basics.

                Then you also want to look at your off-site SEO and building more links more links to your site.
                There are lots of different areas of Link Building to explore, from patching up broken links, improving your internal link profile, and good ol' fashioned content creation.

                Here is a great video by our founder Rand which goes over some easy link building tactics to get you started.

                I hope that helps to start you off! Feel free to reach out to [email protected] with any further questions,

                1 Reply Last reply Reply Quote 3
                • 1 / 1
                • First post
                  Last post

                Browse Questions

                Explore more categories

                • Moz Tools

                  Chat with the community about the Moz tools.

                • SEO Tactics

                  Discuss the SEO process with fellow marketers

                • Community

                  Discuss industry events, jobs, and news!

                • Digital Marketing

                  Chat about tactics outside of SEO

                • Research & Trends

                  Dive into research and trends in the search industry.

                • Support

                  Connect on product support and feature requests.

                • See all categories

                Related Questions

                • Skites2

                  Unsolved DA dropping after spam attack

                  moz pro da domain authority spam backlink attack spam backlinks

                  Hello. Our DA has dropped from 40 to 28. Why does moz take into account clear spam links. Not all links are created by website owners. Popular websites also see a lot of unknown spam linking. Any solutions to over-ride these issues? It seems very futile to see the DA dropping without any apparent reason or help towards actionable data.

                  Moz Pro | | Skites2
                  0
                • dodo123

                  Solved Would my site's DA be transferred if I redirect to another?

                  seo tactics

                  Re: How to create link from google redirect? I am thinking of changing my domain name from https://experts.ng to https://expertsclan.com and wondering if my DA could be transferred to the new site

                  Moz Pro | | dodo123
                  4
                • seochris17

                  How long does Moz takes to update DA and PA value?

                  I used to work daily on my office website https://quintdaily.com/ and  follow link building strategy. however, since more than 40-50 days, there is no movement in my DA, as the PA has just lifted up. However, there is no changes in Domain Authority so far. Besides, other than this website, im working on location wise SEO projects, but, i can find those websites Domain Authority changed in less 20 days. Is there is time period in changing the Domain Authority once it touched DA 30+?

                  Moz Pro | | seochris17
                  2
                • kthomasd

                  Increase in Rankings, but search visibility is decreasing

                  I just started updating my site with the very basics, focus keyword, meta description, and page titles. I see that I am going up in my targeted keywords, however my search visibility has dropped from 3.34% to 2.78%. My assumption is that my keyword choice is a little off, however I see that I have increased in keyword rankings and dropped very little in what I was ranking for previously, plus the keyword volume seems relatively the same. In fact I've added far more keywords than I have dropped. Curious why my search visibility has dropped, however my keyword rankings only seem to increase.

                  Moz Pro | | kthomasd
                  0
                • dasickle

                  SEO impact of redirecting high ranking mirror site to the main website

                  During SEO audit for a client I noticed that they had over a dozen duplicate websites that are carbon copies of the main website. This was done via CMS platform and DNS. One of the mirror sites has about 400 indexed pages and has Moz DA of 42 and 137k External Equity-Passing Links. Full metrics comparison is attached. I originally planned on doing rel="canonical" on the mirror site but the CMS vendor never even heard of it and is refusing to implement it in the header. My only other option is doing one to one 301 redirects. Since the mirror site ranks well, even competes with main domain for some positions on the 1st page of SERP, what will be the impact after the redirects? Is doing 301's still the best option? Thanks! PrUpN3q

                  Moz Pro | | dasickle
                  0
                • MEllsworth

                  Potential spam websites with high DA linking back to us

                  Hey everybody, I'm going through all my sites and disavowing crap links. However, I'm having trouble distinguishing which high DA sites to disavow. What would you do? For example:
                  https://a-moz.groupbuyseo.org/researchtools/ose/spam-analysis?site=busca.starmedia.com&target=domain&source=subdomain&page=1&sort=spam_score and https://a-moz.groupbuyseo.org/researchtools/ose/spam-analysis?site=cc879fe.activerain.com&target=domain&source=subdomain&page=1&sort=spam_score They both have tons of backlinks - both good and crap. The first has a DA of 72 and a Moz spam score of 4/17 and the second has a DA of 86 and a Moz spam score of 9/17

                  Moz Pro | | MEllsworth
                  1
                • Sika22

                  Why did my DA and Links go down?

                  How could I begin to research this to find out why we have less total links and a lower domain authority. Our DA has gone down two points and our total links dropped by a few thousand.  I'd like to find out why that happened but I'm just not sure where to start.  Thanks!

                  Moz Pro | | Sika22
                  0
                • wcsinc

                  How to increase page authority

                  I wonder how to increase the page authority or the domain authority to begin with. It seems you are putting a lot of weight on this in your analysis.

                  Moz Pro | | wcsinc
                  0

                Get started with Moz Pro!

                Unlock the power of advanced SEO tools and data-driven insights.

                Start my free trial
                Products
                • Moz Pro
                • Moz Local
                • Moz API
                • Moz Data
                • STAT
                • Product Updates
                Moz Solutions
                • SMB Solutions
                • Agency Solutions
                • Enterprise Solutions
                • Digital Marketers
                Free SEO Tools
                • Domain Authority Checker
                • Link Explorer
                • Keyword Explorer
                • Competitive Research
                • Brand Authority Checker
                • Local Citation Checker
                • MozBar Extension
                • MozCast
                Resources
                • Blog
                • SEO Learning Center
                • Help Hub
                • Beginner's Guide to SEO
                • How-to Guides
                • Moz Academy
                • API Docs
                About Moz
                • About
                • Team
                • Careers
                • Contact
                Why Moz
                • Case Studies
                • Testimonials
                Get Involved
                • Become an Affiliate
                • MozCon
                • Webinars
                • Practical Marketer Series
                • MozPod
                Connect with us

                Contact the Help team

                Join our newsletter
                Moz logo
                © 2021 - 2025 SEOMoz, Inc., a Ziff Davis company. All rights reserved. Moz is a registered trademark of SEOMoz, Inc.
                • Accessibility
                • Terms of Use
                • Privacy

                Looks like your connection to Moz was lost, please wait while we try to reconnect.