Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Home Page Title - Google Overriding my Title Tag
-
Hi,
We have noticed our home page title tag has now been replaced by our brand name (by Google I'm assuming).
We have also noted that the page is dropping off SERPS for our main keywords, I suspect they are related but ofc I cant be sure. I know the recent Google update has impacted titles but I wasn't sure if it would apply here.
Has anyone any advice on this and/or having the same issue?
We normally rank well for grass seed (UK search) https://thegrasspeople.com/
I also noticed some strange mark up in our source code which seems to have been left behind by Sketch - we are getting this removed.
<title>Combined Shape</title> <desc>Created with Sketch.</desc>Chris
-
There seems to be a misunderstanding as the Page Title is matching the title tag of the code. Kindly check once again.
-
I have the same issue with my site - South West Film. The page title is Video Production Company Bristol - South West Film but Google replaces it with South West Film: Video Production Company Bristol. Not sure if it is hurting my rankings.
-
I have the same issue with my Joomla site South West Film which has the title tag as Video Production Company Bristol - South West Film but Google replaces it with South West Film: Video Production Company Bristol. Not sure if it is hurting my ranking.
-
Thanks for the advice.
-
Hey @chris_mc
We all had noticed a similar issue but this is not something new. Just like Google decides what to show for a meta description tag from the page on a SEPR, similarly, it can even choose the most appropriate title to display on SERPs based on your page content.
I would recommend adding quality content (About 600 to 800 words) which signals the crawlers what the page is about and include your primary and secondary keywords in the Page Title, Meta Description, Image Alt Tags, Headers, Content & Page URL and other important on-page avenues if feasible.
These will provide great signals to the crawler and Googlebot will know and showcase the appropriate Page Title.
-
@piotrstarzynski Thanks for the reply and link - we've asked the devs the same question, they are workling on the changes - they are just a little slow..
-
@chris_mc Title looks exactly the same as in code.
You have some unnecessary/garbage things in code. For example why do you need title meta?
Take a look here: developers.google.com/search/docs/advanced/crawling/special-tags?hl=en
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
SERP Title Display Issue
When doing a google search for "Wedding Invitations Toronto", you will find my site www.stephita.com shows up in top 5 results. I'm trying the figure out why the TITLE of the page no longer shows up in the SERP. Only the domain shows up above the link to the page. So you basically see www.stephita.com twice, when the first instance should be the "title" drawing from the HTML code. I did implement the JSON code to provide proper site data structure as well. Could someone check my source, and tell me if I'm missing something, or if I put TOO MUCH stuff there? Thank You!!!!
Local SEO | | TysonWong0 -
Questions about putting 2-3 keywords in title tag.
Hi there, what is the best way to decide the keywords to be used in title tag?
Web Design | | lucybish0 -
Unsolved page url, title and description all in one view
where can I view all the pages of the website crawled to see all the page urls, page titles and descriptions all in one single view not one page at a time? for example when using screaming frog you can scan a site and it will make a list of all pages urls, titles and descriptions that you can export. Thanks.
Getting Started | | peterbriss0 -
Company Name in Home Page Title? If and Where?
My guess is you want to do the {title} | {company name} format as I would suspect Google gives slightly more weight to the words at the beginning of the title? (This is assuming your company name isn't a generic word or you are specifically trying to rank your home page for your company name when it isn't ranking well already) But what about cases where you have like 5 or 6 keywords that are really important and used in the title gives you like 50 characters and your company name pushed it up to like 65 increasing the chance Google will use some other source to list the name of your home page in the search results? Obviously one can experiment, but wondering what the general consensus is - long keyword title, or longer title with company name? The company name can be included in the meta description and the domain name of the url displayed also gives the indication to the company. But maybe the algo "respects" long itles that have company name more than ones without as then it looks more like a keyword stuffing title? So many factors to consider. Yes - on page SEO isn't just about the title, but for this thread I'm just talking home page title.
Intermediate & Advanced SEO | | Wizkids9641 -
Adding hreflang tags - better on each page, or the site map?
Hello, I am wondering if there seems to be a preference for adding hreflang tags (from this article). My client just changed their site from gTLDs to ccTLDs, and a few sites have taken a pretty big traffic hit. One issue is definitely the amount of redirects to the page, but I am also going to work with the developer to add hreflang tags. My question is - is it better to add them to the header of each page, or the site map, or both, or something else? Any other thoughts are appreciated. Our Australia site, which was at least findable using Australia Google before this relaunch, is not showing up, even when you search the company name directly. Thanks!Lauryn
Intermediate & Advanced SEO | | john_marketade0 -
Is it alright to repeat a keyword in the title tag?
I know at first glance, the answer to this is a resounding NO, that it can be construed as keyword stuffing,
Intermediate & Advanced SEO | | MIGandCo
but please hear me out. I am working on optimizing a client's website and although MOST of the title tags
can be optimized without repeating a keyword, occasionally I run into one where it doesn't read right if I
don't repeat the keyword. Here's an example: Current title:
Photoshop on the Cloud | Adobe Photoshop Webinars | Company Name What I am considering using as the optimized title:
Adobe Photoshop on the Cloud | Adobe Photoshop Webinars | Company Name Yes, I know both titles are longer than recommended. In both instances, only the company name gets
truncated so I am not too worried about that. So I guess what I want to know is this: Am I right in my original assumption that it is NEVER okay to
repeat keywords in a title tag or is it alright when it makes sense to do so?0 -
After reading of Google's so called "over-optimization" penalty, is there a penalty for changing title tags too frequently?
In other words, does title tag change frequency hurt SEO ? After changing my title tags, I have noticed a steep decline in impressions, but an increase in CTR and rankings. I'd like to once again change the title tags to try and regain impressions. Is there any penalty for changing title tags too often? From SEO forums online, there seems to be a bit of confusion on this subject...
Intermediate & Advanced SEO | | Felix_LLC0 -
Why SEOmoz says to keep title tag not more than 65 character?
Why SEOmoz says to keep title tag not more than 65 characters? I have this question that what is the disadvantage if my meta title is 150 character? Why everyone focus in keeping it short ? If i put all my important keywords in starting of title tag say in first 65 characters and keep the title 100-150 character how can it hurt my website? Google will consider 65 character, right but it won’t penalize me for having 110 character then please explain Why we focus so much… 🙂 I know i used too many why 🙂 just to tell i am nt a lawyer 😉 just trying to act like one 🙂 , just kidding.
Intermediate & Advanced SEO | | ShashankGupta0