• majorAlexa

        See all notifications

        Skip to content
        Moz logo Menu open Menu close
        • Products
          • Moz Pro
          • Moz Pro Home
          • Moz Local
          • Moz Local Home
          • STAT
          • Moz API
          • Moz API Home
          • Compare SEO Products
          • Moz Data
        • Free SEO Tools
          • Domain Analysis
          • Keyword Explorer
          • Link Explorer
          • Competitive Research
          • MozBar
          • More Free SEO Tools
        • Learn SEO
          • Beginner's Guide to SEO
          • SEO Learning Center
          • Moz Academy
          • MozCon
          • Webinars, Whitepapers, & Guides
        • Blog
        • Why Moz
          • Digital Marketers
          • Agency Solutions
          • Enterprise Solutions
          • Small Business Solutions
          • The Moz Story
          • New Releases
        • Log in
        • Log out
        • Products
          • Moz Pro

            Your all-in-one suite of SEO essentials.

          • Moz Local

            Raise your local SEO visibility with complete local SEO management.

          • STAT

            SERP tracking and analytics for enterprise SEO experts.

          • Moz API

            Power your SEO with our index of over 44 trillion links.

          • Compare SEO Products

            See which Moz SEO solution best meets your business needs.

          • Moz Data

            Power your SEO strategy & AI models with custom data solutions.

          Let your business shine with Listings AI
          Moz Local

          Let your business shine with Listings AI

          Learn more
        • Free SEO Tools
          • Domain Analysis

            Get top competitive SEO metrics like DA, top pages and more.

          • Keyword Explorer

            Find traffic-driving keywords with our 1.25 billion+ keyword index.

          • Link Explorer

            Explore over 40 trillion links for powerful backlink data.

          • Competitive Research

            Uncover valuable insights on your organic search competitors.

          • MozBar

            See top SEO metrics for free as you browse the web.

          • More Free SEO Tools

            Explore all the free SEO tools Moz has to offer.

          NEW Keyword Suggestions by Topic
          Moz Pro

          NEW Keyword Suggestions by Topic

          Learn more
        • Learn SEO
          • Beginner's Guide to SEO

            The #1 most popular introduction to SEO, trusted by millions.

          • SEO Learning Center

            Broaden your knowledge with SEO resources for all skill levels.

          • On-Demand Webinars

            Learn modern SEO best practices from industry experts.

          • How-To Guides

            Step-by-step guides to search success from the authority on SEO.

          • Moz Academy

            Upskill and get certified with on-demand courses & certifications.

          • MozCon

            Save on Early Bird tickets and join us in London or New York City

          Unlock flexible pricing & new endpoints
          Moz API

          Unlock flexible pricing & new endpoints

          Find your plan
        • Blog
        • Why Moz
          • Digital Marketers

            Simplify SEO tasks to save time and grow your traffic.

          • Small Business Solutions

            Uncover insights to make smarter marketing decisions in less time.

          • Agency Solutions

            Earn & keep valuable clients with unparalleled data & insights.

          • Enterprise Solutions

            Gain a competitive edge in the ever-changing world of search.

          • The Moz Story

            Moz was the first & remains the most trusted SEO company.

          • New Releases

            Get the scoop on the latest and greatest from Moz.

          Surface actionable competitive intel
          New Feature

          Surface actionable competitive intel

          Learn More
        • Log in
          • Moz Pro
          • Moz Local
          • Moz Local Dashboard
          • Moz API
          • Moz API Dashboard
          • Moz Academy
        • Avatar
          • Moz Home
          • Notifications
          • Account & Billing
          • Manage Users
          • Community Profile
          • My Q&A
          • My Videos
          • Log Out

        The Moz Q&A Forum

        • Forum
        • Questions
        • My Q&A
        • Users
        • Ask the Community

        Welcome to the Q&A Forum

        Browse the forum for helpful insights and fresh discussions about all things SEO.

        1. Home
        2. Moz Tools
        3. Moz Pro
        4. Link Explorer
        5. It's been 2 years and my Domain authority is not changing

        Moz Q&A is closed.

        After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.

        Unsolved It's been 2 years and my Domain authority is not changing

        Link Explorer
        domain domain analysis domain authority domain author
        8
        9
        2424
        Loading More Posts
        • Watching

          Notify me of new replies.
          Show question in unread.

        • Not Watching

          Do not notify me of new replies.
          Show question in unread if category is not ignored.

        • Ignoring

          Do not notify me of new replies.
          Do not show question in unread.

        • Oldest to Newest
        • Newest to Oldest
        • Most Votes
        Reply
        • Reply as question
        Locked
        This topic has been deleted. Only users with question management privileges can see it.
        • iamshrawan
          iamshrawan last edited by

          It's been 2 years and my Domain authority is not changing. I have been making so many quality links but domain authority does not increase or decrease for my website Tricky enough.
          Can anyone help with what is the problem with my website?

          ZediAfrica Droidlocal 2 Replies Last reply Reply Quote 0
          • talentwide
            talentwide last edited by

            If your domain authority (DA) has remained unchanged for an extended period, there could be several reasons behind this. Domain authority is a metric developed by Moz that reflects the overall strength and authority of your website's backlink profile. Here are some common reasons why your DA might not be changing:
            Atlantic Immigration Pilot Program Application form
            Lack of High-Quality Backlinks: To increase your DA, you need to earn high-quality backlinks from authoritative websites in your niche. If you haven't been successful in acquiring such backlinks, your DA may stagnate.

            Infrequent Content Updates: Regularly updating your website with fresh, valuable content can attract more backlinks over time. If you've been publishing content infrequently, it can affect your DA growth.

            Low Link Diversity: Having a diverse range of backlinks from different sources and domains is important for increasing DA. If you have a limited number of backlinks or they are primarily from a few sources, it can hinder DA growth. (Canada PR)

            Historical Low-Quality Backlinks: Low-quality or spammy backlinks from the past can negatively impact your DA. It's important to disavow or remove such harmful links.

            Competitive Niche: In highly competitive niches, it can be challenging to see significant improvements in DA, as other websites are also actively building their authority.

            Algorithm Updates: Search engines like Google frequently update their algorithms. These updates can affect how Moz calculates DA. Your DA may remain stable even if your website is performing well if there are algorithm changes that influence how it's measured.

            To improve your DA, consider the following strategies:

            Quality Content: Regularly publish high-quality, informative, and engaging content that attracts natural backlinks.

            Link Building: Actively pursue high-authority backlinks through outreach, guest posting, and partnerships with relevant websites.

            Remove Toxic Backlinks: Audit your backlink profile to identify and disavow or remove low-quality or spammy links.

            Diversify Anchor Text: Use a variety of anchor text when building backlinks to avoid over-optimization.

            Mobile Optimization: Ensure your website is mobile-friendly, as mobile-friendliness can influence search engine rankings and, indirectly, your DA.

            Patience: Building domain authority is a long-term process. It may take time to see noticeable changes.

            Remember that domain authority is just one metric, and it's not the only factor that determines the success of your website. Focus on providing value to your audience, optimizing your content for SEO, and building a strong online presence. Over time, improvements in these areas should positively impact your domain authority.

            1 Reply Last reply Reply Quote 0
            • yogasan4
              yogasan4 @ZediAfrica last edited by

              @ZediAfrica said in It's been 2 years and my Domain authority is not changing:

              @iamshrawan your domain authority is at 58. I think that that's decent enough with the amount of backlinks you have.

              I have a website named as https://yogaclouds.com/ whose DA is 2 so which backlinks strategy is best for this.

              1 Reply Last reply Reply Quote 0
              • fcevey
                fcevey last edited by

                I'd be happy to help! If your domain authority hasn't changed for months and your ranking has even come down despite an increase in the number of links, there are several factors you should consider to improve your domain authority:

                Quality over Quantity: Having a large number of links doesn't necessarily guarantee a higher domain authority. Focus on obtaining high-quality backlinks from authoritative and relevant websites in your niche.
                
                Diversify your Link Profile: Avoid getting too many links from the same source. A diverse and natural link profile with links from various domains will be more beneficial.
                
                Link Relevancy: Ensure that the websites linking to your domain are topically relevant. Links from relevant sources carry more weight in terms of domain authority.
                
                Check for Toxic Links: Perform a backlink audit to identify and disavow any toxic or spammy links that might be negatively impacting your domain authority.
                
                Create High-Quality Content: Producing valuable and shareable content can attract natural backlinks from other websites, positively affecting your domain authority.
                
                Social Media Presence: Engage with your audience on social media platforms, as social signals can indirectly influence domain authority.
                
                User Experience and On-Page SEO: Improve your website's user experience and ensure proper on-page SEO practices, as they can indirectly impact domain authority by increasing organic traffic and user engagement.
                
                Internal Linking: Implement a solid internal linking strategy to distribute authority across your website's pages effectively.
                
                Patience and Consistency: Improving domain authority takes time. Continue working on your SEO efforts consistently and be patient for the results to show.
                
                Monitor Competitors: Keep an eye on your competitors' strategies and see if there are any opportunities to obtain similar high-quality backlinks.
                

                Remember that domain authority is just one of many factors that influence search engine rankings. It's essential to have a holistic approach to SEO and focus on providing value to your audience while adhering to best practices.

                Also, regularly monitor your website's performance, rankings, and backlink profile to stay informed about any changes and adjust your strategy accordingly. SEO is an ongoing process, and staying proactive will help you achieve better results over time.
                For more information visit the website Posicionamiento Web SEO

                1 Reply Last reply Reply Quote 0
                • SEON00B01
                  SEON00B01 last edited by

                  How long has it taken you guys to build up your DA? Did you start from 0? My site success is the only option has been up for like 3 years now and the DA just doesn't seem to have moved 😕

                  1 Reply Last reply Reply Quote 0
                  • vanioel
                    vanioel last edited by

                    lack of quality link in your network

                    1 Reply Last reply Reply Quote 0
                    • iamshrawan
                      iamshrawan @ZediAfrica last edited by

                      @ZediAfrica No, my domain authority is 36 only and it's not moving up or down.

                      1 Reply Last reply Reply Quote 0
                      • Droidlocal
                        Droidlocal @iamshrawan last edited by

                        @iamshrawan
                        I think SEO experts will advise you better, but I believe your focus is on building a portfolio of backlinks for the homepage. Try diversifying; the other pages, such as the "categories" page, have zero backlinks from what I could notice

                        1 Reply Last reply Reply Quote 0
                        • ZediAfrica
                          ZediAfrica @iamshrawan last edited by

                          @iamshrawan your domain authority is at 58. I think that that's decent enough with the amount of backlinks you have.

                          iamshrawan yogasan4 2 Replies Last reply Reply Quote 1
                          • 1 / 1
                          • First post
                            Last post

                          Browse Questions

                          Explore more categories

                          • Moz Tools

                            Chat with the community about the Moz tools.

                          • SEO Tactics

                            Discuss the SEO process with fellow marketers

                          • Community

                            Discuss industry events, jobs, and news!

                          • Digital Marketing

                            Chat about tactics outside of SEO

                          • Research & Trends

                            Dive into research and trends in the search industry.

                          • Support

                            Connect on product support and feature requests.

                          • See all categories

                          Related Questions

                          • Skites2

                            Unsolved DA dropping after spam attack

                            moz pro da domain authority spam backlink attack spam backlinks

                            Hello. Our DA has dropped from 40 to 28. Why does moz take into account clear spam links. Not all links are created by website owners. Popular websites also see a lot of unknown spam linking. Any solutions to over-ride these issues? It seems very futile to see the DA dropping without any apparent reason or help towards actionable data.

                            Moz Pro | | Skites2
                            0
                          • zlbvasgabc

                            improve my da

                            seo domain authority page authority

                            hello
                            i work on my site fore 2 mounth and i still cant increase my DA
                            how can i increase that?
                            its my site:
                            https://bandolini.ir/

                            SEO Tactics | | zlbvasgabc
                            0
                          • libertyjumpers

                            looking for strategies to increase DA

                            domain authority link building

                            any pointers or information on strategies to increase DA. I'm just starting to understand and get results on my website so I'm looking for any idea sharing.
                            my names mike, i have a Las Vegas bounce house party rental business.
                            website
                            https://www.libertypartyjumpers.com/

                            Link Building | | libertyjumpers
                            0
                          • HayleyBowyer

                            Moz Domain Authority [Megathread]

                            domain authority da

                            Hey Moz Community, We've noticed that there are questions about Domain Authority, what it is, and how to positively impact it. We're here to answer your questions! For a full overview, please see our help hub article here: https://a-moz.groupbuyseo.org/learn/seo/domain-authority First, it's important to keep in mind that Domain Authority (DA) is a search engine ranking score developed by Moz that predicts how likely a website is to rank in search engine result pages (SERPs). It is not a Google ranking factor. Domain Authority scores range from one to 100, with higher scores corresponding to a greater likelihood of ranking. Since DA is based on machine learning calculations, your site's score will often fluctuate as more, fewer, or different data points become available and are incorporated into those calculations. For instance, if facebook.com were to acquire a billion new links, every other site’s DA would drop relative to Facebook’s. Because more established and authoritative domains like Facebook will have increasingly larger link profiles, they take up more of the high-DA slots, leaving less room at the higher end of the scale for other domains with less robust link profiles. Therefore, it's significantly easier to grow your score from 20 to 30 than it is to grow it from 70 to 80. For this reason, it’s important to use Domain Authority as a comparative metric rather than an absolute one. The best way to influence your DA is to improve your overall site health with a focus on the quality and quantity of external links pointing to your site. Check out this video for more details on how to impact DA Happy analyzing!

                            Moz Pro | | HayleyBowyer
                            0
                          • ChunkyChuck

                            How can i increase DA of my website?

                            domain authority

                            Hi, Why my website evolvepakistan DA is not increasing it is old site even i have bought a fiverr gig of someone he was offering that he will show my site DA 70, he send me pic of 70DA, on his side 70DA of my site but when i check on it show 0 DA.
                            Whats the problem?

                            Moz Pro | | ChunkyChuck
                            0
                          • JessicaThompson

                            I couldn't check Page authority or Domain Authority for any page, what can be reason?

                            I am trying to check DA and PA for page but not able to do this. Tried it before two days and it was working fine, problem occurring today. I want help regarding this issue, is anyone other facing this problem. Kindly help me out (provide some other way to check DA/PA).

                            Link Explorer | | JessicaThompson
                            1
                          • amzonestep

                            My Website's Links Are Not Showing In Moz Link Explorer

                            Hello Team, I was analyzing my domain (https://www.amzonestep.com) in link explored but there are many websites that are not showing there. Questions
                            1. Is this reason website's DA is not increasing 2. Is there wrong steps taken by me for this website. Well, I know there are many factors work in increasing DA but what is should do if these kind on links are not indexing in MOZ. I things these are one of the factors my DA is not Increasing. Please save my job guys. The company has sent me an ultimatum mail of 2 months that they will take back the projects from me. Please save my job. Thanks & Regards Aashirvad Kumar moz.png Screenshot-2020-02-19-at-11.48.21-am.png

                            Link Explorer | | amzonestep
                            0
                          • IanWatson

                            Moz's new Link Explorer, including our revamped index and DA/PA scores is now open to everyone!

                            Hey Moz Community, Link Explorer is now open to the public! Everyone can access it via a subscription or a free Moz ‘Community’ account. As you may know by now, the brand-new Link Explorer tool is primed to replace Open Site Explorer as Moz’s link building and analysis tool. The Link Explorer project is the result of an incredible amount of perseverance and hard work by the team, and we’re proud to be able to finally share it with you — we know it’s going to revolutionize how you approach link building and make your job easier. You can read more about the tool here in Sarah Bird’s announcement post. Because Link Explorer improves on almost every aspect of Open Site Explorer, the metrics have improved, too. That means you’re likely going to see some Domain Authority and Page Authority discrepancies between OSE’s index and Link Explorer’s index. We definitely suggest you use the new DA/PA from Link Explorer, as they’re more accurate and refresh daily rather than monthly, as was the case with OSE’s index. However, we also realize that many of you use these metrics to report to your clients and colleagues, and a sudden change or fluctuation could potentially make your job harder. Which DA is the real DA? The new DA is based on a much larger index that has many improvements, several of which are designed to make the index more like Google’s than ever before. You should consider moving towards the new DA (and the old DA won’t be updated after April 26th 2018, so the sooner the better). While there will be fluctuations as we improve the model and add features to the index, we expect it to remain largely stable and to be a far more accurate picture of a site’s authority according to how it’s seen by Google. Why is Link Explorer’s DA/PA considered better than OSE’s, and which should I trust? The larger link index with improved crawl selection allows us to produce a stronger model that includes a much larger proportion of the web. That being said, DA and PA should always be considered in the context of your competitors. A drop in PA or DA relative to the old OSE is of little concern if your competitors saw similar movement. Is Domain Authority/Page Authority an absolute score or a relative one? Both DA and PA are relative to the Internet as a whole. If Facebook acquired a billion new links, everyone’s PA and DA would drop relative to Facebook. Because of this, it’s always best to look at PA and DA in comparison to your competitors. What does a drop/raise in DA mean in Link Explorer vs OSE? How can I explain this to my clients when I’m reporting it? DA and PA should always be considered in the context of your competitors. A drop or raise in PA or DA relative to the old OSE is of little concern if your competitors saw similar movement. Reporting that your site has moved from a DA of 45 to a DA of 42 doesn’t tell the whole story, but reporting that your site has a DA of 42 while your main competitor moved from a 43 to a 37 shows that, relative to the sites you’re competing against in the SERPs, your site has significantly more authority and ranking power. What’s happening to MozTrust and MozRank and why, and what should I replace those with? The improvements to our DA/PA and Spam Score metrics now now account for more important nuances in helping you determine one site’s ability to rank higher than another. Because they no longer correlate with Google’s ranking model as well as they used to, MozRank and MozTrust are being deprecated for better metrics. Users should rely on Page Authority, Domain Authority, and Spam Score to determine the importance and quality of pages, domains, and links. I have historical data I use to help my clients benchmark their progress. What do I do now that DA is calculated differently? You should annotate any KPI changes referencing the change in DA and PA. However, most importantly, you should compare those changes to your competitors, as this will best show how strong your site’s authority is relative to the sites you’re competing against in the SERPs. We take updating our metrics very seriously, and our last major update to the model was 7 years ago. Users of Domain Authority and Page Authority can expect us to continue to produce steady, reliable metrics for the long haul, and only make changes to these metrics when we believe the benefits dramatically outweigh the stability of the metric. Do you have any questions about the new metrics? Anticipating a tough time reporting changes to clients or bosses? Metrics, features or functionality missing that you would want to see? Let us know in the thread, and we’ll work to find a good answer for you. Hope you enjoy the new Link Explorer product and the amazing new link index powering it. We are very excited to provide this valuable data to our community and customers.

                            Link Explorer | | IanWatson
                            9

                          Get started with Moz Pro!

                          Unlock the power of advanced SEO tools and data-driven insights.

                          Start my free trial
                          Products
                          • Moz Pro
                          • Moz Local
                          • Moz API
                          • Moz Data
                          • STAT
                          • Product Updates
                          Moz Solutions
                          • SMB Solutions
                          • Agency Solutions
                          • Enterprise Solutions
                          • Digital Marketers
                          Free SEO Tools
                          • Domain Authority Checker
                          • Link Explorer
                          • Keyword Explorer
                          • Competitive Research
                          • Brand Authority Checker
                          • Local Citation Checker
                          • MozBar Extension
                          • MozCast
                          Resources
                          • Blog
                          • SEO Learning Center
                          • Help Hub
                          • Beginner's Guide to SEO
                          • How-to Guides
                          • Moz Academy
                          • API Docs
                          About Moz
                          • About
                          • Team
                          • Careers
                          • Contact
                          Why Moz
                          • Case Studies
                          • Testimonials
                          Get Involved
                          • Become an Affiliate
                          • MozCon
                          • Webinars
                          • Practical Marketer Series
                          • MozPod
                          Connect with us

                          Contact the Help team

                          Join our newsletter
                          Moz logo
                          © 2021 - 2025 SEOMoz, Inc., a Ziff Davis company. All rights reserved. Moz is a registered trademark of SEOMoz, Inc.
                          • Accessibility
                          • Terms of Use
                          • Privacy

                          Looks like your connection to Moz was lost, please wait while we try to reconnect.