Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Why do websites use different URLS for mobile and desktop
-
Although Google and Bing have recommended that the same URL be used for serving desktop and mobile websites, portals like airbnb are using different URLS to serve mobile and web users.
Does anyone know why this is being done even though it is not GOOD for SEO?
-
Its often a case of logistics in updating a site to be responsive design, the only way the same URL can serve dynamic content to mobile and desktop devices. Previously many sites have had to create alternate mobile sites.
So while responsive is now the recomended approach, many sites still use subdomains or directorys. This useful post also casts light on when these multiple methods are most suitable. When Responsive Design is not an option.
Hope this helps.
-
Some sites serve different content to mobile devices, therefore require a seperate URL.
Google and Bing currently prefer responsive design because it allows the same URL to be displayed on desktop and mobile devices and requires less crawling ./ indexing on their behalf.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
How to improve PA of Shortened URLs
Why some of shortened urls like bitly/owly/googl has PA>40? I tried everything to improve PA of my shortened urls like facebook shares, retweets and backlinks to them but still i have PA-1. Checkout this URL: https://a-moz.groupbuyseo.org/blog/state-of-links in MOZ OSE and you will many 301 links from shortners
White Hat / Black Hat SEO | | igains
I asked many seo experts about this but no one answered this question so today subscribed MOZ pro for the solution. Please give me the answer.0 -
I show different versions of the same page to the crawlers and users, but do not want to do anymore
Hello, While Google could not read JavaScript, I created two versions of the same page, one of them is for human and another is for Google. Now I do not want to serve different content to the search engine. But, I am worry if I will lose my traffic value. What is the best way to succeed it without loss? Can you help me?
White Hat / Black Hat SEO | | kipra0 -
Mobile SERP Thumbnail Image Control
Is there any way we can control the image that is selected next to the mobile serps? What google selects for the mobile serp thumbnail on a few of our serps is not conducive to high CTR.
White Hat / Black Hat SEO | | gray_jedi1 -
Traffic exchange referral URL's
We have a client who once per month is being hit by easyihts4u.com and it is creating huge increases in their referrals. All the hits go to one page specifically. From the research we have done, this site and others like it, are not spam bots. We cannot understand how they choose sites to target and what good it does for them, or our client to have hits all on one days to one page? We created a filter in analytics to create what we think is a more accurate reflection of traffic. Should be block them at the server level as well?
White Hat / Black Hat SEO | | Teamzig0 -
I have a recipe food blog and use wordpress, but my recipes are usually in more than one category...?
The recipes are in most cases in more than one category (usually two) each. Do and (and if so how) need to set each post to one canicol url? E.g A recipe on Peas is in healthy foods (which is the default wordpress cat.) and also Vegetarian Dishes. I use YOAST for wordpress
White Hat / Black Hat SEO | | Kelly33300 -
Forcing Google to Crawl a Backlink URL
I was surprised that I couldn't find much info on this topic, considering that Googlebot must crawl a backlink url in order to process a disavow request (ie Penguin recovery and reconsideration requests). My trouble is that we recently received a great backlink from a buried page on a .gov domain and the page has yet to be crawled after 4 months. What is the best way to nudge Googlebot into crawling the url and discovering our link?
White Hat / Black Hat SEO | | Choice0 -
Why have bots (including googlebot) categorized my website as adult?
How do bots decide whether a website is adult? For example, I have a gifting portal, but strangely here, it is categorized as 'Adult'. Also, my google adsense application to run ads on my site got rejected - I have a feeling this is because googlebot categorized my site as adult. And there are good chances that other bots also consider it an adult website, rather than a gifting website. Can anyone please go through the site and tell me why this is happening? Thanks in advance.
White Hat / Black Hat SEO | | rahulkan0 -
Can I 301 redirect old URLs to staging URLs (ex. staging.newdomain.com) for testing?
I will temporarily remove a few pages from my old website and redirect them to a new domain but in staging domain. Once the redirection is successful, I will remove the redirection rules in my .htaccess and get the removed pages back to live. Thanks in advance!
White Hat / Black Hat SEO | | esiow20130