Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
One page with multiple sections - unique URL for each section
-
Hi All,
This is my first time posting to the Moz community, so forgive me if I make any silly mistakes.
A little background: I run a website that for a company that makes custom parts out of specialty materials. One of my strategies is to make high quality content about all areas of these specialty materials to attract potential customers - pretty strait-forward stuff.
I have always struggled with how to structure my content; from a usability point of view, I like just having one page for each material, with different subsections covering covering different topical areas. Example: for a special metal material I would have one page with subsections about the mechanical properties, thermal properties, available types, common applications, etc. Basically how Wikipedia organizes its content. I do not have a large amount of content for each section, but as a whole it makes one nice cohesive page for each material.
I do use H tags to show the specific sections on the page, but I am wondering if it may be better to have one page dedicated to the specific material properties, one page dedicated to specific applications, and one page dedicated to available types.
What are the communities thoughts on this? As a user of the website, I would rather have all of the information on a single, well organized page for each material. But what do SEO best practices have to say about this?
My last thought would be to create a hybrid website (I don't know the proper term). Have a look at these examples from Time and Quartz. When you are viewing a article, the URL is unique to that page. However, when you scroll to the bottom of the article, you can keep on scrolling into the next article, with a new unique URL - all without clicking through to another page.
I could see this technique being ideal for a good web experience while still allowing me to optimize my content for more specific topics/keywords. If I used this technique with the Canonical tag would I then get the best of both worlds?
Let me know your thoughts! Thank you for the help!
-
Agreed with Oleg. On the Time and Quartz pages you are essentially looking at their blog index. Their CMS (content management system) does some fancy footwork to show the url of the post you happen to be looking at. It isn't one page with a different URL for each section.
If you are using a CMS like WordPress, Drupal or Joomla, you can create content (posts) for the material, applications and types, and then list them on pages for the customer type. If not, you can simply make pages like Oleg suggested.
-
"I am wondering if it may be better to have one page dedicated to the specific material properties, one page dedicated to specific applications, and one page dedicated to available types. "
^ this. Create a page targeting each type of customer (one looking for a specific material, one looking for a specific application and one for available types). You can use similar content with some quoted content blocks on each page, just make sure there is unique content there as well that tailors the content searching for a specific need.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
What if i dont use an H1, but rather, h2 with multiple keywords.
the reason i dont want to use h1 is because i can have only one h1, however if i use several h2s. is it gonna help me rank? bacause google likes h1 more than h2, is google gonna give more priority or same priority to h2., and if that priority is gonna be less, what will be the percentage of that lessness? for ex: h1 gets 90 score if my h1 is missing how much score my h2 will get out of hundred(i know there is no such metric but i am just wondering anyways)
White Hat / Black Hat SEO | | Sam09schulz0 -
Is this campaign of spammy links to non-existent pages damaging my site?
My site is built in Wordpress. Somebody has built spammy pharma links to hundreds of non-existent pages. I don't know whether this was inspired by malice or an attempt to inject spammy content. Many of the non-existent pages have the suffix .pptx. These now all return 403s. Example: https://www.101holidays.co.uk/tazalis-10mg.pptx A smaller number of spammy links point to regular non-existent URLs (not ending in .pptx). These are given 302s by Wordpress to my homepage. I've disavowed all domains linking to these URLs. I have not had a manual action or seen a dramatic fall in Google rankings or traffic. The campaign of spammy links appears to be historical and not ongoing. Questions: 1. Do you think these links could be damaging search performance? If so, what can be done? Disavowing each linking domain would be a huge task. 2. Is 403 the best response? Would 404 be better? 3. Any other thoughts or suggestions? Thank you for taking the time to read and consider this question. Mark
White Hat / Black Hat SEO | | MarkHodson0 -
My indexed site URL removed from google search without get any message or Manual Actions???
On Agust 2 or 3.. I'm not sure about the exact date...
White Hat / Black Hat SEO | | newwaves
The main URL of my website https://new-waves.net/ had been completely removed from Google search results! without getting any messages or Manual Actions on search console ?? but I'm still can find some of my site subpages in search results and on Google local maps results when I tried to check it on google
info:new-waves.net >> no results
site:new-waves.net >> only now I can see the main URL in results because I had submitted it again and again to google but it might be deleted again today or tomorrow as that happen before last few days
100% of all ranked keywords >> my site URL new-waves.net had been completely removed from all results! but I'm still can see it on maps on some results I never get any penalties to my site on Google search console. I noticed some drops on some keywords before that happens (in June and July) but it all of it was related to web design keywords for local Qatar, but all other keywords that related to SEO and digital marketing were not have any changes and been on top My site was ranked number 1 on google search results for "digital marketing qatar" and some other keywords, but the main URL had been removed from 100% of all search results. but you can still see it on the map only. I just tried to submit it again to Google and to index it through google search console tool but still not get any results, Recently, based on google console, I found some new links but I have no idea how it been added to links of my website:
essay-writing-hub.com - 9,710
tiverton-market.co.uk - 252
facianohaircare.com - 48
prothemes.biz - 44
worldone.pw - 2
slashdot.org - 1
onwebmarketing.com - 1 the problem is that all my high PR real links deleted from google console as well although it still have my site link and it could be recognized by MOZ and other sites! Can any one help to know what is the reason?? and how can I solve this issue without losing my previous ranked keywords? Can I submit a direct message to google support or customer service to know the reason or get help on this issue? Thanks & Regards0 -
Schema Markup for regular web pages?
I'm a bit confused about what Schema markup should be applied to such regular, informative web pages.
White Hat / Black Hat SEO | | gray_jedi
We have a few pages describing our technology and solutions. These pages are not products or news articles. And they are not something that should be reviewed/rated. What Schema markup should be used for a standard run-of-the mill web page?
Is there a good reference / tutorial for optimizing the schema markup of an informational website? Any advice is much appreciated, thank you!0 -
Vanity URLs Canonicalization
Hi, So right now my vanity URLs have a lot more links than my regular homepage. They 301 redirect to the homepage but I'm thinking of canonicalizing the homepage, as well as the mobile page, to the vanity URL. Currently some of my sites have a vanity URL in a SERP and some do not. This is my way of nudging google to list them all as vanity but thought I would get everyone's opinion first. Thanks!
White Hat / Black Hat SEO | | mattdinbrooklyn1 -
How to 301 redirect from old domain and their pages to new domain and pages?
Hi i am a real newbie to this and i hope for a guide on how to do this. I seen a few moz post and is quiet confusing hopefully somebody able to explain it in layman terms to me. I would like to 301 redirect this way, both website contain the same niche. oldwebsite.com > newwebsite.com and also its pages..... oldwebsite.com/test >newwebsite.com/test So my question here is i would like to host my old domain and its pages in my new website hosting in order to redirect to my new domain and its pages how do i do that? would my previous page link overwrite my new page link? or it add on the juice link? Do i need to host the whole old domain website into my new hosting in order to redirect the old pages? really confusing here, thanks!
White Hat / Black Hat SEO | | andzon0 -
Is it wrong to have the same page represented twice in the Nav?
Hi Mozzers, I have a client that have 3 pages represented twice in the Nav. There are not duplicates since they land with the same URL. It seems odd to have this situation but I guess it make sense for my client to have those represented twice since these pages could fall into multiple categories? Is it a bad practice for SEO or is it a waste to have those in the NAV? Should I require to eliminate the extras? Thanks!
White Hat / Black Hat SEO | | Ideas-Money-Art0 -
Can I 301 redirect old URLs to staging URLs (ex. staging.newdomain.com) for testing?
I will temporarily remove a few pages from my old website and redirect them to a new domain but in staging domain. Once the redirection is successful, I will remove the redirection rules in my .htaccess and get the removed pages back to live. Thanks in advance!
White Hat / Black Hat SEO | | esiow20130