Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Is Wix still terrible for SEO?
-
In Australia, I hear it over and over again that Wix is literally the worst site builder you can use due to it's poor site build for SEO. Has anyone here got some tangible reasons for why this is? As I am constantly getting asked this by clients who are using Wix and want me to help with their SEO.
-
There are many famous and top-quality platforms available for e-commerce like Shopify, Big Commerce, Magento, etc. Learn more about it.
-
Even though our agency is representing the Wix SEO Haters, we must admit that they have made a ton of improvements.
Yes, historically, they were awful and often wouldn't even appear in SERPs.
Now, the issues they still face are the following:
- Poor page speed
- Non-customizable sitemap or robots.txt file
- Lack of structured data capabilities
- Not a ton of advanced SEO capabilities in the Wix SEO Wiz tool.
But, despite all of that, John Mueller from Google has said websites are websites for Google.
So, while it's not the ideal platform, it's a viable option for small businesses or freelancers with limited budget. However, I'd always recommend using a more advanced platform, such as WordPress.
-
It is possible to customize product urls, meta titles and meta descriptions. Seo settings for product page
-
The same content will get the exact same ranking regardless of the CMS that produced it.
John Mueller said websites are websites for Google
on the post that @Casey mentioned.
For most sites out there, the available SEO settings on Wix are enough and switching a CMS will not boost their rankings. There are, for sure, sites that require a different CMS than Wix but SEO is rarely the reason for it.
-
I've got a Wix site that I'm pretty happy with. There have definitely been some frustrations, and it does seem like I've been missing out on some customization options that would help with SEO, but for certain key words my site is now showing up on Google in the top 3 of local results and page 1 of organic results. I'm admittedly pretty clueless regarding SEO, programming, and most of the stuff talked about on Moz, but I feel like Wix has been an easy and inexpensive way to get a good looking site that gets results.
-
Yes. Go for WordPress which is good for SEO. Wix is not good for SEO though they are trying to make it Search Engine Friendly to make their platform indexable.
-
The short answer is: Yes...but not "as" bad as previously. Should you choose it over Wordpress as an example? No, you should not.
Here's the long answer and an update of sorts:
The fixes...
- Wix uses "hashbangs" in their URL structure, which previously kept Google from indexing all the content but they fixed this in 2016.
- Wix previously suffered from an inability to customize page titles and add alt tags but it is my understanding that they've fixed these issues as well. And, Google's John Mueller says that Wix Websites do-in-fact "work fine" in search.
Regardless, in spite of the fixes, Wix still has what I feel are issues that render it inferior to WordPress. For instance;
- you can't customize canonical tags (or even add self-facing ones)
- you can't customize product URLs (relatively weak on all ecommerce stuff)
- you can't add customized Meta Description to product pages
- you also can't customize Page Titles for product pages
- Wix has a mobile editor, but that's just for smartphones, not tablets.
I find Wix especially unsuitable for use in ecommerce. Wix pulls SEO information for page titles, descriptions, etc. from the Product Information you initially enter and which cannot be edited at a later time. For me, that's probably the biggest reason that I prefer WordPress over Wix. You make a mistake, you are SCREWED down the road.
Bottom Line: If you can get the client to move to Wordpress, do it. It's just "better."
Hope that's helpful.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
On-page SEO
This is a question for the organic SEO experts, once you added the main keyword that you want to rank for in the homepage title, meta title plus meta description, perhaps once or twice in the text on the homepage. How often do you then write it in the content marketing, say blog posts, we want to rank higher on Google for "SEO agencies Cardiff" however if you mention this in the blog posts too much say once a week, this could lead to over optimisation issues?
On-Page Optimization | | sarahwalsh1 -
My website have h1 tags , but still crawlers can't find them?
crawlers can't crawl my meta description and h1 tags even when they are present.
On-Page Optimization | | Green_Beauty0 -
Tags - Good or bad for SEO
We are getting Moz errors for duplicate content because tag pages share the same blog posts. Is there any way to fix this? Are these errors bad for SEO, or can I simply disregard these and ignore them? We are also getting Moz errors for missing descriptions on tag pages. I am unsure how to fix these errors, as we do not actually have pages for these on our WordPress site where we are able to put in a description. I have heard that having tags can be good for SEO? (We don't mind having several links that show up when searching for us on google...) As far as the SEO goes, I am not sure what to do. Does anyone know the best strategy?
On-Page Optimization | | Christinaa0 -
Phone number for SEO
We have had an interesting question from a client. They have asked if removing their phone number from their website would have an affect on their rankings. Our immediate answer was 'No' but it may affect the Brand, Usability and Customer experience by restricting the methods of contact. This then made us think that perhaps then it could have an effect in the long term. This situation is also complicated by the fact that they do not have a Google Local Plus account for operational, sensitivity reasons (they don't want to openly publicise their address) We believe that there shouldn't be any negative affect but thought we would open a discussion. Thanks in advance for any comments/ideas.
On-Page Optimization | | vital_hike0 -
HTML Site SEO (NO CMS)
I have got a client site, which is dated (2007) and has not been shifted to any recognised CMS yet. It is HTML based. Is it possible to SEO on such a site? Is it even worth it? If it is possible to do SEO on this, any suggestions will be highly appreciated. Thank you.
On-Page Optimization | | ArthurRadtke3 -
SEO value of old press releases (as content)?
Howdy Moz Community, I'm working with a client on migrating content to a new site/CMS and am wondering whether anyone has thoughts on the value of old press releases. I'm familiar with the devaluation of press release links from early 2013, but I'm wondering more about their value as content. Does importing old press releases (3-5 years old) create contextual depth of content that has some value for the site as a whole (even though the news contained within is useless)? Or, do these old press releases just create clutter and waste time (in migration). The site has a wealth of additional content (articles and videos), so the press releases wouldn't be covering up for thin content. I'm just wondering whether there's any best practices or a general rule of thumb. Thanks!
On-Page Optimization | | MilesMedia0 -
ECommerce Filtering Affect on SEO
I'm building an eCommerce website which has an advanced filter on the left hand side of the category pages. It allows users to tick boxes for colours, sizes, materials, and so on. When they've made their choices they submit (this will likely be an AJAX thing in a future release, but isn't at time of writing). The new filtered page has a new URL, which is made up of the IDs of the filter's they've ticked - it's a bit like /department/2/17-7-4/10/ My concern is that the filtered pages are, on the most part, going to be the same as the parent. Which may lead to duplicate content. My other concern is that these two URLs would lead to the exact same page (although the system would never generate the 'wrong' URL) /department/2/17-7-4/10/ /department/2/**10/**17-7-4/ But I can't think of a way of canonicalising that automatically. Tricky. So the meat of the question is this: should I worry about this causing issues with the SEO - or can I have trust in Google to work it out?
On-Page Optimization | | AndieF0 -
Is it SEO-wise to edit an already published article?
One of the pages on the website is #7 on the first page for a highly competetive keyword. Since I would like to improve rankings and the page is not optimized (e.g. keyword density is 0), is it SEO-wise to edit an article and create a good on-page optimization? Of course, the ultimate goal is to be in TOP 3 for a specific keyword.
On-Page Optimization | | zorsto1