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        4. Do long UTM codes hurt SEO?

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        Do long UTM codes hurt SEO?

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        • Cassie_Ransom
          Cassie_Ransom last edited by

          Since most UTM codes/URLs are longer than 70ish characters, is this hurting my SEO? If it is, how can I solve the problem while still using a UTM code? Thanks!

          1 Reply Last reply Reply Quote 0
          • Roman-Delcarmen
            Roman-Delcarmen last edited by

            The correct way to use UTM tracking without hurting your SEO efforts is to make sure you’ve implemented your canonical tags correctly. You should add self-referring canonical tags, which will prevent multiple versions of the same page from being indexed.

            For example:

            • http://www.yoursite.com/some-page?utm_source=facebook&utm_medium=social

            should have a canonical tag that looks like this:

            If you have pages with these parameters on your site then you should use the rel=”canonical” tag to specify the canonical URL that you’d like Google to rank.

            I hope this information answers your question. if you consider that my answer is good enough don't  forget to mark it as a Good Answer

            Regards and have a great day

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