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        4. SSL Importance For Backlinks

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        • CSBarns
          CSBarns last edited by

          I am trying to build some good quality backlinks, how important is SSL for the site that we post guest blogs on? I realize that if a site does not have SSL currently, their DA will likely not go up very fast because of Google's new algorithms, but currently, I am looking at a couple sites with a DA of 40 and 41.

          By the way, my site has SSL (is https).

          Thanks!

          1 Reply Last reply Reply Quote 0
          • CSBarns
            CSBarns @seoman10 last edited by

            seoman10,

            I do realize that DA is not a Google metric, my thought was that SSL (or TLS) would be a factor in calculating the DA score, especially because of the recent changes Google has made with secure/not secure sites.

            Thanks for your time! I consider this answered 🙂

            1 Reply Last reply Reply Quote 1
            • shahryar89
              shahryar89 last edited by

              Agreed, with the comment above. DA is not a Google metric neither Google has endoresed it by any mean. SSL is more of a secured page which I agree in the future they might have some major role to play. Getting a link from secured or non-secured doesn't really make a huge difference, what makes difference is that the site you are getting a link from needs to be a quality site, in terms of UI, UX, Content, Technical aspects and of course linking strategy. A poor site can be secured but then you won't be getting any benefit out of it.

              1 Reply Last reply Reply Quote 1
              • seoman10
                seoman10 last edited by

                There is a slight misconception here, DA is not a Google metric. It is a MOZ metric (and a very useful one) Google no longer publishes their authority score.

                As things are currently secure webpages are not a make or break. Google says that if you are collecting people's information, payment information or other sensitive data you should use a secure page.  However, if you are just telling somebody how to reinstall Windows 10 it's probably not a big deal.

                It will probably become more of an issue as time goes on, but currently there are still a number of online shops which are not secure and they rank reasonably well.

                That said, where ever possible always use SSL (or to give it its official name TLS).

                CSBarns 1 Reply Last reply Reply Quote 2
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