Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Too many dofollow links = penalty?
-
Hi. I currently have 150 backlinks, 90% of them are dofollow, while only 10% are nofollow. I recently hit position #10 for my main keyword, but now it is dropped to #16 and a lot of related keywords are gone.
So I have a few questions:
1. Was my website penalized for having an unnatural backlink profile (too many dofollow links), or maybe this drop in positions is just a temporary, natural thing?
2. Isn’t it too late for making the backlink profile look more natural by building more nofollow backlinks and making it 50%/50%?
Thank you!
-
1. Was my website penalized for having an unnatural backlink profile (too many do-follow links), or maybe this drop in positions is just a temporary, natural thing?
- Maybe you experience Google Flux which is normal.
2. Isn’t it too late for making the backlink profile look more natural by building more nofollow backlinks and making it 50%/50%?
- Try to analyze your competitor's backlink profile and analyze them,maybe they build more high-quality backlinks than you. Try also to inspect your ONPAGE score compared to them.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Do links from subdomains pass the authority and link juice of main domain ?
Hi, There is a subdomain with a root domain's DA 90. I can earn a backlink from that subdomain. This subdomain is fresh with no traffic yet. Do I get the ranking boost and authority from the subdomain? Example: I can earn a do-follow link from **https://what-is-crm.netlify.app/ **but not from https://netlify.app
White Hat / Black Hat SEO | | teamtc0 -
Is it Okay to Nofollow all External Links
So, we all "nofollow" most of the external links or all external links to hold back the page rank. Is it correct? As per Google, only non-trusty and paid links must be nofollow. Is it all same about external links and nofollow now?
White Hat / Black Hat SEO | | vtmoz0 -
Advice needed! How to clear a website of a Wordpress Spam Link Injection Google penalty?
Hi Guys, I am currently working on website that has been penalised by Google for a spam link injection. The website was hacked and 17,000 hidden links were injected. All the links have been removed and the site has subsequently been redesigned and re-built. That was the easy part 🙂 The problems comes when I look on Webmaster. Google is showing 1000's of internal spam links to the homepage and other pages within the site. These pages do not actually exist as they were cleared along with all the other spam links. I do believe though this is causing problems with the websites rankings. Certain pages are not ranking on Google and the homepage keyword rankings are fluctuating massively. I have reviewed the website's external links and these are all fine. Does anyone have any experience of this and can provide any recommendations / advice for clearing the site from Google penalty? Thanks, Duncan
White Hat / Black Hat SEO | | CayenneRed890 -
Are All Paid Links and Submissions Bad?
My company was recently approached by a website dedicated to delivering information and insights about our industry. They asked us if we wanted to pay for a "company profile" where they would summarize our company, add a followed link to our site, and promote a giveaway for us. This website is very authoritative and definitely provides helpful use to its audience. How can this website get away with paid submissions like this? Doesn't that go against everything Google preaches? If I were to pay for a profile with them, would I request for a "nofollow" link back to my site?
White Hat / Black Hat SEO | | jampaper1 -
Suspicious external links to site have 302 redirects
Hi, I have been asked to look at a site where I suspect some questionable SEO work, particularly link building. The site does seem to be performing very poorly in Google since January 2014, although there are no messages in WMT. Using WMT, OPenSiteExplorer, Majestic & NetPeak, I have analysed inbound links and found a group of links which although are listed in WMT, etc appear to 302 redirect to a directory in China (therefore the actual linking domain is not visible). It looks like a crude type of link farm, but I cant understand why they would use 302s not 301s. The domains are not visible due to redirects. Should I request a disavow or ignore? The linking domains are listed below: http://www.basalts.cn/
White Hat / Black Hat SEO | | crescentdigital
http://www.chinamarbles.com.cn/
http://www.china-slate.com.cn/
http://www.granitecountertop.com.cn/
http://www.granite-exporter.com/
http://www.sandstones.biz/
http://www.stone-2.com/
http://www.stonebuild.cn/
http://www.stonecompany.com.cn/
http://www.stonecontact.cn/
http://www.stonecrate.com/
http://www.stonedesk.com/
http://www.stonedvd.com/
http://www.stonepark.cn/
http://www.stonetool.com.cn/
http://www.stonewebsite.com/ Thanks Steve0 -
Should I Do a Social Bookmarking Campaign and a Tier 2 Linking?
I don't see anything bad in manually creating links on different (about 50) social bookmarking services. Is this method labeled as White Hat? I was wondering if it would be fine to create Tier 2 linking (probably blog comments) for indexing of the social bookmarking links? Please share your thoughts on the topic.
White Hat / Black Hat SEO | | zorsto0 -
Does anyone have any suggestions on removing spammy links?
I have some clients that recently got hit by "Penguin" they have several less than desireable backlinks that could be the issue? Does anyone have any suggestions on getting these removed? What are the odds that a webmaster on these spammy sites are going to remove them, and is it worth the time and effort?
White Hat / Black Hat SEO | | RonMedlin3 -
Interesting case of IP-wide Google Penalty, what is the most likely cause?
Dear SEOMOZ Community, Our portfolio of around 15 internationalized web pages has received a significant, as it seems IP-wide, Google penalty starting November 2010 and have yet to recover from it. We have undergone many measure to lift the penalty including reconsideration requests wo/ luck and am now hoping the SEOMoz community can give us some further tips. We are very interested in the community's help and judgement what else we can try to uplift the penalty. As quick background information, The sites in question offers sports results data and is translated for several languages. Each market, equals language, has its own tld domain using the central keyword, e.g. <keyword_spanish>.es <keyword_german>.de <keyword_us>.com</keyword_us></keyword_german></keyword_spanish> The content is highly targeted around the market, which means there are no duplicate content pages across the domains, all copy is translated, content reprioritized etc. however the core results content in the body of the pages obviously needs to stay to 80% the same A SEO agency of ours has been using semi-automated LinkBuilding tools in mid of 2010 to acquire link partnerships There are some promotional one-way links to sports-betting and casino positioned on the page The external linking structure of the pages is very keyword and main-page focused, i.e. 90% of the external links link to the front page with one particular keyword All sites have a strong domain authority and have been running under the same owner for over 5 years As mentioned, we have experienced dramatic ranking losses across all our properties starting in November 2010. The applied penalties are indisputable given that rankings dropped for the main keywords in local Google search engines from position 3 to position 350 after the sites have been ranked in the top 10 for over 5 years. A screenshot of the ranking history for one particular domain is attached. The same behavior can be observed across domains. Our questions are: Is there something like an IP specific Google penalty that can apply to web properties across an IP or can we assume Google just picked all pages registered at Google Webmaster? What is the most likely cause for our penalty given the background information? Given the drops started already in November 2010 we doubt that the Panda updates had any correlation t this issue? What are the best ways to resolve our issues at this point? We have significant history data available such as tracking records etc. Our actions so far were reducing external links, on page links, and C-class internal links Are there any other factors/metrics we should look at to help troubleshooting the penalties? After all this time wo/ resolution, should we be moving on two new domains and forwarding all content as 301s to the new pages? Are the things we need to try first? Any help is greatly appreciated. SEOMoz rocks. /T cxK29.png
White Hat / Black Hat SEO | | tomypro0