How can I pass the Search Term into a lead form?

[brycebertola]

We receive lead forms from interested visitors that include their name, email, grade level, and academic goals, and we would like to also know which specific phrase they used when searching for us.

I need to find a way to grab the referring keywords and pass them as a hidden form field.

Can this be done, and are there scripts available that can do this?

[StreamlineMetrics]

Hi Bryce,

I had the exact same question and couldn't find any simple solutions so I went ahead and created a free tool that does exactly this. It captures information submitted through a lead form along with where they came from and if they came from a search engine, it automatically tracks the exact keyword phrase they searched for. Then all of the lead information is sent to you in an email as well as stored in a very basic database for you to manage them. It's still a work in progress but it accomplishes what I want it to do for the time being.

Feel free to check it out at http://convertable.com and please let me know if you have any suggestions or comments.

[BrianCrouch]

I'm wondering whether paid analytics platforms out there may have a solution. Seems to me a tracked entrance path could retain keyterms for a goal-tracking report.

Also, entrance terms would be relevant to dynamic landing pages, something many affiliate sites use, and if conversion requires a sign-up, then clearly those tools would exist to capture the dynamic terms and dB them for CPA metrics.

In other words, I am sure this exists, but am guessing the resource would be a paid analytics module maybe within an  ecommerce/affiliate platform.

[brycebertola]

We don't assign any session ID's, but I did find this post that I think I could use as a starting point.

http://robertmaldon.blogspot.com/2007/02/what-search-terms-did-they-google-to.html

Of course, I would be performing a different set of actions, and would like it to work for Yahoo/Bing as well.

[BrianCrouch]

Does each unique have a session ID?