Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Where to link to HTML Sitemap?
-
After searching this morning and finding unclear answers I decided to ask my SEOmoz friends a few questions.
Should you have an HTML sitemap?
If so, where should you link to the HTML sitemap from?
Should you use a noindex, follow tag?
Thank you
-
I always create one and link from the footer text navigation. It is beneficial for usability and search engine spidering. Also. I never add special qualifiers to links like follow etc etc unless it is in the negative (don't follow etc) and even then you can omit pages via robots.txt
-
They are also on all the service pages at the top.
-
If the site is built well, then all pages would be accessible via 3 clicks. So html sitemaps really aren't needed.
-
If something is popular, would it be at the bottom?
-
You're right. I have never clicked on a footer sitemap link either. I have a popular pages section right about the footer. Maybe that be fine work.
-
I do have XML sitemaps setup correctly. I decided to just add it on the homepage for human visitors and on the 404 pages. The noindex idea was so Google didn't index the sitemap but that's when I had it on every page. I guess it doesn't matter if it's just on the homepage.
-
I do have XML sitemaps setup correctly. I decided to just add it on the homepage for human visitors and on the 404 pages. The noindex idea was so Google didn't index the sitemap but that's when I had it on every page. I guess it doesn't matter if it's just on the homepage.
-
Hi Will,
Personally, I approach this from two perspectives: Usability and SEO.
Usability: I don't think I've ever clicked on a footer sitemap myself when looking for things on a website. If organic search does not take me to what I want, I do a bit more browsing with a last ditch effort using the keyword search box. If that doesn't work, I bounce back to my organic search results and try another site or refine my search.
Therefore, I removed the footer sitemap from our ecommerce site and created a left nav link to additional categories. The link is above the fold and I call it "Additional Categories." I am shocked at the volume of visitors who go to that page - far more than every visited our footer sitemap.
SEO: In my opinion, a sitemap moves links up to the second tier click level because they are buried too deep and don't get the juice. These pages need to be moved up perhaps because the link structure and hierarchy are not sound or maybe it is just too big of a challenge to flatten out all portions of a site.
Therefore, I flatten out and improve the link structure (or as sound as you can get). If there are categories that warrant indexing, but are not best sellers, I put them on the additional categories page. If some of the categories are 3 clicks (sometimes 4) and difficult to flatten out or fix, I put them in the additional categories page so people can see them and spiders can crawl them. Our site currently does not have the authority to force the juice to deeper penetration.
-
I feel html site maps are no longer needed if you correctly setup XML sitemaps, and also link to them from your robots.txt file.
But if you still want them for users, then I would put it in the footer, and have Google Index and Follow.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Sitemap: unique sitemap or different sitemaps by Country
Hi guys, i have a question about sitemaps. We are doing an international site, e.x. www.offers.com for landing page and www.offers.com/br for brazil, www.offers.com/it for italy, etc... i don't if we should do an unique sitemap for all countries or separate sitemaps by country, e.x.: unique sitemap: www.offers.com/sitemap.xml - including all sitemaps www.offers.com/br/sitemap.xml - sitemap for brazil market only. Thank you
Intermediate & Advanced SEO | | thekiller990 -
Pages with excessive number of links
Hi all, I work for a retailer and I've crawled our website with RankTracker for optimization suggestions. The main suggestion is "Pages with excessive number of links: 4178" The page with the largest amount of links has 634 links (627 internal, 7 external), the lowest 382 links (375 internal, 7 external). However, when I view the source on any one of the example pages, it becomes obvious that the site's main navigation header contains 358 links, so every new page starts with 358 links before any content. Our rivals and much larger sites like argos.co.uk appear to have just as many links in their main navigation menu. So my questions are: 1. Will these excessive links really be causing us a problem or is it just 'good practice' to have fewer links
Intermediate & Advanced SEO | | Bee159
2. Can I use 'no follow' to stop Google etc from counting the 358 main navigation links
3. Is have 4000+ pages of your website all dumbly pointing to other pages a help or hindrance?
4. Can we 'minify' this code so it's cached on first load and therefore loads faster? Thank you.0 -
Linking to URLs With Hash (#) in Them
How does link juice flow when linking to URLs with the hash tag in them? If I link to this page, which generates a pop-over on my homepage that gives info about my special offer, where will the link juice go to? homepage.com/#specialoffer Will the link juice go to the homepage? Will it go nowhere? Will it go to the hash URL above? I'd like to publish an annual/evergreen sort of offer that will generate lots of links. And instead of driving those links to homepage.com/offer, I was hoping to get that link juice to flow to the homepage, or maybe even a product page, instead. And just updating the pop over information each year as the offer changes. I've seen competitors do it this way but wanted to see what the community here things in terms of linking to URLs with the hash tag in them. Can also be a use case for using hash tags in URLs for tracking purposes maybe?
Intermediate & Advanced SEO | | MiguelSalcido0 -
Does Disavowing Links Negate Anchor Text, or Just Negates Link Juice
I'm not so sure that disavowing links also discounts the anchor texts from those links. Because nofollow links absolutely still pass anchor text values. And disavowing links is supposed to be akin to nofollowing the links. I wonder because there's a potential client I'm working on an RFP for and they have tons of spammy directory links all using keyword rich anchor texts and they lost 98% of their traffic in Pengiun 1.0 and haven't recovered. I want to know what I'm getting into. And if I just disavow those links, I'm thinking that it won't help the anchor text ratio issues. Can anyone confirm?
Intermediate & Advanced SEO | | MiguelSalcido0 -
Wikipedia links - any value?
Hello everyone. We recently posted some of our research to Wikipedia as references in the "External Links" section. Our research is rigorous and has been referenced by a number of universities and libraries (an example: https://www.harborcompliance.com/information/company-suffixes.php). Anyway, I'm wondering if these Wikipedia links have any value beyond of course adding to the Wiki page's information. Thanks!
Intermediate & Advanced SEO | | Harbor_Compliance0 -
Sitemap on a Subdomain
Hi, For various reasons I placed my sitemaps on a subdomain where I keep images and other large files (static.example.com). I then submitted this to Google as a separate site in Webmaster tools. Is this a problem? All of the URLs are for the actual site (www.example.com), the only issue on my end is not being able to look at it all at the same time. But I'm wondering if this would cause any problems on Google's end.
Intermediate & Advanced SEO | | enotes0 -
Redirecting index.html to the root
Hi, I was wondering if there is a safe way to consolidate link juice on a single version of a home page. I find incoming links to my site that link to both mysite.com/ and mysite.com/index.html. I've decided to go with mysite.com/ as my main and only URL for the site and now I'd like to transfer all link juice from mysite.com/index.html to mysite.com/
Intermediate & Advanced SEO | | romanbond
When i tried 301 redirect from index.html to the root it created an indefinite loop, of course. I know I can use a RewriteRule.., but will it transfer the juice?? Please help!7 -
Increasing Internal Links But Avoiding a Link Farm
I'm looking to create a page about Widgets and all of the more specific names for Widgets we sell: ABC Brand Widgets, XYZ Brand Widgets, Big Widgets, Small Widgets, Green Widgets, Blue Widgets, etc. I'd like my Widget page to give a brief explanation about each kind of Widget with a link deeper into my site that gives more detail and allows you to purchase. The problem is I have a lot of Widgets and this could get messy: ABC Green Widgets, Small XYZ Widgets, many combinations. I can see my Widget page teetering on being a link farm if I start throwing in all of these combos. So where should I stop? How much do I do? I've read more than 100 links on a page being considered a link farm, is that a hardline number or a general guideline?
Intermediate & Advanced SEO | | rball10
