Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Too many links on page -- how to fix
-
We are getting reports that there are too many links on most of the pages in one of the sites we manage.
Not just a few too many... 275 (versus <100 that is the target).
The entire site is built with a very heavy global navigation, which contains a lot of links -- so while the users don't see all of that, Google does.
Short of re-architecting the site, can you suggest ways to provide site navigation that don't violate this rule?
-
Dr. Pete has a good post about this warning at http://www.seomoz.org/blog/how-many-links-is-too-many that may help you out.
-
How much damage does this issue really do?
I see many sites in our industry (enterprise software) whose pages are equally heavy with links. They still seem to enjoy a high page rank. Look at Microsoft, IBM, Oracle, Red Hat...
Just wondering how this compares to other issues that would be easier to address.
-
I don't know what you mean that users don't see the links and Google does.
I mean that most of these links are on drop-down menus so they aren't visible unless someone hovers over the tab. My point was that the user experience isn't affected by the presence of all of these links on the page, even though it is a problem from an SEO perspective.
The page in question is: http://www.novell.com/products/groupwise/ -- but since we use the same global navigation across the entire site, every page on the site is getting the same SEOMoz warning about too many links.
-
I do think a navigation restructure is the way to do it and a way to better focus your link juice. No following certain links no longer works for internal site links - Google see's through that now.
Instead of your categories nav including a/or multiple sub cat nav links (im guessing thats how it currently works) on every page, inc the sub cat links on the main cat pages not as part of the main cat nav e.g. dont inc red widget, blue widget, green widget under the main 'widget' navigation, instead add links to red, blue, green widget on the main widget page. Hope that makes sense.
-
You should bucket the categories into 10-20 primary categories. If you have have lower level categories that are potential traffic drivers, you can feature a few select categories along the primary categories. Every link takes away Pagerank from the host page and too many links on every page will devalue the pages. It's hard to give clear directions without seeing the site,
I don't know what you mean that users don't see the links and Google does. Are you hiding links? That may penalize the site.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
How many keywords should I optimize a page for?
Hi, There is a lot of debate going on on whether to use a single keyword per page or multiple keywords per page. What I know for sure is that it is not advisable to repeat the same exact keyword in different pages. I need to optimize product pages, categories and pages for an online store and still do not know if it is better to: 1-work with one main keyword per page plus latent semantic keywords, 2-to optimize a page for multiple different keywords (2 to 4 keywords) which are strongly related to the main topic or to the product sold in a particular product page 3- use single keyword for each page (and no more than one keyword per page). Some seo gurus argue this is the best way to get higher ranking for that particular page in the serps. My personal opinion would be 1 or 2, but I would like to hear what you suggest and think about it. Any suggestion or opinion is welcome and appreciated. Thanks in advance
On-Page Optimization | | cinzia090 -
Should we rename and update a page or create a new page entirely?
Hi Moz Peoples! We have a small site with a simple site navigation, with only a few links on the nav bar. We have been doing some work to create a new page, which will eventually replace one of the links on the nav bar. The question we are having is, is it better to rename the existing page and replace its content and then wait for the great indexer to do its thing, or perm delete the page and replace it with the new page and content? Or is this a case where it really makes no difference as long as the redirects are set up correctly?
On-Page Optimization | | Parker8180 -
Home page and category page target same keyword
Hi there, Several of our websites have a common problem - our main target keyword for the homepage is also the name of a product category we have within the website. There are seemingly two solutions to this problem, both of which not ideal: Do not target the keyword with the homepage. However, the homepage has the most authority and is our best shot at getting ranked for the main keyword. Reword and "de-optimise" the category page, so it doesn't target the keyword. This doesn't work well from UX point of view as the category needs to describe what it is and enable visitors to navigate to it. Anybody else gone through a similar conundrum? How did you end up going about it? Thanks Julian
On-Page Optimization | | tprg0 -
How many outbound links is too many outbound links?
As a part of our SEO strategy, we have been focusing on writing several high quality articles with unique content. In these articles we regularly link to other websites when they are high quality, authoritative sites. Typically, the articles are 500 words or more and have 3-5 outbound links, but in some cases there are as many as 7 or 8 outbound links. Before we get too carried away with outbound links, I wanted to get some opinions on how many outbound links we should be trying to include and more information on how the outbound links work. Do they pass our website's authority on to the other website? Could our current linking strategy cause future SEO problems? Finally, do you have any suggestions for guidelines we should be using? Thank you for your help!
On-Page Optimization | | airnwater0 -
Do we have too many links in our footer?
Hi guys, we have 41 links on our holiday(vacation) rental website, this seems too many when looking at best practice. 24 of these are links to community pages while 8 link to activities pages. The community and activity pages are also accessible from links on the top menu so they are not strictly necessary but do get 10% of site clickthroughs according to Google in-page analytics. I therefore do not want to remove the links if there is no good evidence that google will penalize us for this. What do you think would be best for our site? Thanks, John Tulley. footer.jpg
On-Page Optimization | | JohnTulley0 -
Creating New Pages Versus Improving Existing Pages
What are some things to consider or things to evaluate when deciding whether you should focus resources on creating new pages (to cover more related topics) versus improving existing pages (adding more useful information, etc.)?
On-Page Optimization | | SparkplugDigital0 -
Page speed tools
Working on reducing page load time, since that is one of the ranking factors that Google uses. I've been using Page Speed FireFox plugin (requires FireBug), which is free. Pretty happy with it but wondering if others have pointers to good tools for this task. Thanks...
On-Page Optimization | | scanlin0 -
Would it be bad to change the canonical URL to the most recent page that has duplicate content, or should we just 301 redirect to the new page?
Is it bad to change the canonical URL in the tag, meaning does it lose it's stats? If we add a new page that may have duplicate content, but we want that page to be indexed over the older pages, should we just change the canonical page or redirect from the original canonical page? Thanks so much! -Amy
On-Page Optimization | | MeghanPrudencio0