Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
WordPress and category/subcategory landing pages
-
Hey,
Here's my situation. I'm building a WordPress blog for product reviews of a certain niche.
Current category setup is 4 main categories with 4-8 subcategories each. Each subcategory has a unique description that will help it become a landing page for certain keywords, after which it lists the posts from that subcategory.
The posts will always be assigned to a sub-category, never to a main category.
My issue is what to do with the main categories. They're fairly general so they're not really targeting any keywords, and don't have any unique descriptions attached to them. I was thinking of choosing between three options on designing the main category pages:
- List the subcategories + normal posts loop that bring the latest posts from the subcategories (may create a lot of duplicate content since the subcategory pages are also listing their posts)
- List only the subcategories (+ maybe just the latest post from each subcategory)
- Don't link the main categories at all, instead only use them to create dropdowns for the subcategories
So, what would you choose, and why?
-
Would you feel of will comfortable sharing the URL either here or in a private message.
a screenshot perhaps of what you would like it to look like?
A screenshot of what you have now.
I built many blogs and have followed the Advice given on copyblogger.com it has not steered me wrong yet.
http://www.copyblogger.com/wordpress-setup-mistakes/#more-30398
What you're doing is adding a parent category or page?
You can add new categories and subcategories as shown below, however you will want to link to every one of them meaning each one has its own page without a / category/ sub/
You want examples/category/tag/
That will do what you are wishing the subcategory to do however it will do it in a much cleaner and better way for your blog.
http://www.wpbeginner.com/beginners-guide/how-to-add-categories-and-subcategories-to-wordpress/
I get what you're saying now your WordPress structure is set to use categories and subcategories
http://www.copyblogger.com/wordpress-setup-mistakes/#more-30398
Mistake 3: Too many categories, not enough tags
This is a really common error that even proficient content publishers can make — especially once your site starts to outgrow its original purpose.
It’s easy to just assign another category and dump posts into it, but that starts to create a very cluttered category structure. This is where tags can step in to do the job of tying together your posts.
Think of it this way: Categories are best for segmenting your content into broad sections. Tags help further refine and filter each post into specific sub-sections.
Category
Sub category 1
Sub category 1
New Category
Sub category 1
Etc.
http://wordpress.org/tags/subcategories
Would you like the categories to show up as URLs or would you like them to show up simply as a choice inside of the main URL?
My reason for asking is not due to URL structure so much as how your blog will operate. I also want to ask you what framework you're using?
My reason their different ways of going about things on different frameworks is I am sure you know.
I'm sure that you've gotten rid of the category Uncategorized right?
http://wordpress.org/extend/ideas/topic/automatic-building-sublevels-menus-using-subcategories
http://wordpress.org/extend/plugins/sub-categories-widget/
http://stackoverflow.com/questions/11594678/wordpress-categories-linking-to-subcategories
Would be more worried about burying my links using the subcategories for every subcategory you create Google's going to have to dig a little deeper I would suggest building pages instead of categories I understand in certain instances that is not an option. However if using subcategories I would need to know if you want them to be shown? If yes you may use tools like this
http://wordpress.org/extend/plugins/sub-categories-widget/
Or
http://yoast.com/showing-subcategories-on-wordpress-category-pages/
I would be very wary of doing that but I to understand if you want to essentially categorize your information. Maybe
SEO
Hosting
Etc.
Make them into tags not subcategories.
I hope what I've written makes sense. And I had to do some research I do everything on WordPress myself so if I could see a screenshot pictures worth 1000 words as they say.
Sincerely,
Thomas
-
Thanks Tom! However, I'm not interested in the URL structure, as I got that figured down. I'm mainly curious on what's a good practice for designing the blog category page when you have subcategories, and all the posts belong to the subcategories themselves.
-
I use Premise as you can change the landing page url to meet your needs. You want the least amount of parameters after the
http://wordpress.org/support/topic/plugin-wordpress-seo-by-yoast-remove-category-base
Get it here
http://wordpress.org/extend/plugins/wordpress-seo/
Original URL/ this will get you the most ranking power. You may also want to use WordPressSEO by yost you can eliminate categories from the URL therefore lowering the the amount of parameters your website will show.
If I had A) http://example/landing-page/
Vs
B) http://example/category/landing-page/
I will always pick the one with the least amount of forward slashes or parameters
There is a good price on Unbounce to create landing pages inside the SEOmoz pro perks
http://www.seomoz.org/pro-perks
I like http://getpremise.com/
Landing Page URLs – This option allows you to create a unique URL for all the landing pages you create. Like a category distinction, it will keep your landing pages ordered and more SEO friendly.
basically in WordPress you you want the least amount of parameters after the/as possible to not use your categories to dilute the URL unless the category is a unique category and is the only thing after the/.
I hope this makes things easier.
Sincerely,
Tom
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Shifting target keyword to a new page, how do we rank the internal page?
I have been targeting one keyword for home page that was ranking between the postilion 6-7 but was never ranking on 1st as there were 2 highly competitive keywords targeted on the same page, I changed the keyword to an internal service page to rank it on 1st, I have optimized the content as well but the home page is still ranking on 11th, how do I get the internal page rank on that keyword
On-Page Optimization | | GOMO-Gabriel0 -
URL Structure on Category Pages
Hi, Currently, we having the following URL Structure o our product pages: All Products Pages: www.viatrading.com/wholesale/283/All_Products.html Category Page: www.viatrading.com/wholesale/4/Clothing.html Product Page: www.viatrading.com/wholesale/product/LOAD-HE-WOM/Assorted-High-End-Women-Clothing-Lots.html?cid=4 Since we are going to use another frontend system, we are thinking about re-working on this URL Structure, using something like this: All Products Pages: www.viatrading.com/wholesale-products/ Category Page: www.viatrading.com/wholesale-products/category/ Product Page: www.viatrading.com/wholesale-products/category/product-title/ I understand this is better for SEO and user experience. However, we already have good traffic on the current URL Structure. Should we use same left-side filters on Category Pages as in All Products Page? Since we are using Faceted Navigation, when users filter the Category (e.g. Clothing) they will see same page as Clothing Category Page. Is that an issue for Duplicate Content? Since we are a wholesale company - I understand is using "/wholesale/products/" in URL for all product pages a good idea? If so, should we avoid word "wholesale" in product-title to avoid repeated word in URL? For us, SKU in URL helps the company employees and maybe some clients identify the link. However, what do you think of using the SEO-friendly product-title, and 301 redirect it to www.viatrading.com/BRTA-LN-DISHRACKS/, so 1st link is only used by company members and Canonicalized 2nd is the only one seen by general public? Thank you,
On-Page Optimization | | viatrading10 -
301 Redirect or landing page
Hi everyone. I'm currently doing some SEO for a client, at the moment he has some landing pages which are categorised, but the category is set as a 302 redirect. I have a dilemma whether to 301 redirect to the landing page or make a page for each category. The link structure is as follows - http://examplesite.co.uk/products/fire/company-1/product/ so currently this is set as a 302 redirect - http://examplesite.co.uk/products/fire/company-1/ Do I make this page a category page and link the page to the children with some on-page optimisation or 301 redirect it?
On-Page Optimization | | Unbranded_Lee0 -
Should I optimize my home-page or a sub-page for my most important keyword
Quick question: When choosing the most important keyword set that I would like to rank for, would I be better off optimizing my homepage, or a sub page for this keyword. My thinking goes as follows: The homepage (IE www.mysite.com) naturally has more backlinks and thus a better Google Page Rank. However, there are certain things I could do to a subpage (IE www.mysite.com/green-widgets-los-angeles ) that I wouldn't want to do to the homepage, which might be more "optimal" overall. Option C, I suppose, would be to optimize both the homepage, and a single sub-page, which is seeming like a pretty good solution, but I have been told that having multiple pages optimized for the same keywords might "confuse" search engines. Would love any insight on this!
On-Page Optimization | | Jacob_A2 -
Random /feed 404 error from a wordpress site
My Moz Analytics report shows a 404 error on a page which I think should not exist at all. The URL is http://henryplumbingco.com/portfolio-item/butler-elementary/feed/. When I checked webmaster tools, it looks like there are a number of random /feed urls throwing 404 errors. I am using WordPress and the Enfold theme. Anyone know how to get rid of these errors? Thanks,
On-Page Optimization | | aj6130 -
Can you use the canonical tag and rel=next and rel=prev on category pages.
We have a conflict of information between our web developers and our SEO company. We are an on-line retail company hence we have a fair number of different categories. Our site is set up with the rel=next and rel=prev tags. Our SEO company have asked us to implement canonical links on our category pages and leave the rel=next and rel=prev tags as they are. Our web developers are saying by doing this we are asking Google to ignore all of our products on all of the pages except page 1 which would mean Google would not index a lot of our products. I have looked at a few articles but I am struggling to understand which way to go. Any advice would be appreciated. Thank you in advance.
On-Page Optimization | | Palmbourne0 -
How to Handle duplicate pages/titles in Wordpress
The wordpress blog causes problems with page titles. If you go to the second page of blog posts it there's a different URL but with the same page title. for example: page 1: site/blog page 2: site/blog/page/2 Each page gets flagged for duplicate page titles. Thanks in advance for your thoughts,
On-Page Optimization | | heymarshall1 -
Listing all services on one page vs separate pages per service
My company offers several generalized categories with more specific services underneath each category. Currently the way it's structured is if you click "Voice" you get a full description of each voice service we offer. I have a feeling this is shooting us in the foot. Would it be better to have a general overview of the services we offer on the "Voice" page that then links to the specified service? The blurb about the service on the overview page would be unique, not taken from the actual specific service's page.
On-Page Optimization | | AMATechTel0