Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Meta tags - are they case sensitive?
-
I just ran the wordtracker tool and noticed something interesting. The tool didn't pick up our meta description.
It's strange as our meta descriptions appear in organic search results and Moz never reported missing meta descriptions.After reviewing other pages, I noticed our meta description tag is written as the following:
name="Description" content="
I never thought about this, but are meta tags case sensitive? Should it be written as:
name="description" content="
Thoughts?
-
It's the wordtracker chrome add-on called scout. I was using it to find high performing keywords and decided to run it on my own site.That's when I noticed no meta description being highlighted. There are no settings in the add-on though

I did some more reading and w3.org states it is good practise to use lower case for all HTML elements and attribute names, so I'm going to change it. http://www.w3.org/TR/xhtml1/#h-4.2
Better to follow good practice than bad.
-
Hi!
According to http://www.w3.org/TR/html-markup/documents.html#case-insensitivity HTML tags are not case sensitive, but it could be that your tracker software is looking for all lowercase, as this is considered good coding practice. Is it possible to configure in the tracking tool, perhaps?
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Rel canonical tag from shopify page to wordpress site page
We have pages on our shopify site example - https://shop.example.com/collections/cast-aluminum-plaques/products/cast-aluminum-address-plaque That we want to put a rel canonical tag on to direct to our wordpress site page - https://www.example.com/aluminum-plaques/ We have links form the wordpress page to the shop page, and over time ahve found that google has ranked the shop pages over the wp pages, which we do not want. So we want to put rel canonical tags on the shop pages to say the wp page is the authority. I hope that makes sense, and I would appreciate your feeback and best solution. Thanks! Is that possible?
Intermediate & Advanced SEO | | shabbirmoosa0 -
No index detected in robots meta tag GSC issue_Help Please
Hi Everyone, We just did a site migration ( URL structure change, site redesign, CMS change). During migration, dev team messed up badly on a few things including SEO. The old site had pages canonicalized and self canonicalized <> New site doesn't have anything (CMS dev error) so we are working retroactively to add canonicalization mechanism The legacy site had URL’s ending with a trailing slash “/” <> new site got redirected to Set of url’s without “/” New site action : All robots are allowed: A new sitemap is submitted to google search console So here is my problem (it been a long 24hr night for me 🙂 ) 1. Now when I look at GSC homepage URL it says that old page is self canonicalized and currently in index (old page with a trailing slash at the end of URL). 2. When I try to perform a live URL test, I get the message "No: 'noindex' detected in 'robots' meta tag" , so indexation cant be done. I have no idea where noindex is coming from. 3. Robots.txt in search console still showing old file ( no noindex there ) I tried to submit new file but old one still coming up. When I click on "See live robots.txt" I get current robots. 4. I see that old page is still canonicalized and attempting to index redirected old page might be confusing google Hope someone can help to get the new page indexed! I really need it 🙂 Please ping me if you need more clarification. Thank you ! Thank you
Intermediate & Advanced SEO | | bgvsiteadmin1 -
Tools to test meta descriptions?
Hey does anyone know of any tools which can test your meta descriptions against competitors meta descriptions for specific keyword terms. I know one tool called SERP Turkey which uses mechanical turk, i was wondering if there is any others on the market? Even a tool which can automatically score your meta description against others on the SERP results page. E..g optimised, keyword, call to action, etc. Cheers, Chris
Intermediate & Advanced SEO | | jayoliverwright0 -
H3 Tags - Should I Link to my content Articles- ? And do I have to many H3 tags/ Links as it is ?
Hello All, On my ecommerce landing pages, I currently have links to my products as H3 Tags. I also have useful guides displayed on the page with links useful articles we have written (they currently go to my news section). I am wondering if I should put those article links as additional H3 tags as well for added seo benefit or do I have to many tags as it is ?. A link to my Landing Page I am talking about is - http://goo.gl/h838RW Screenshot of my h1-h6 tags - http://imgur.com/hLtX0n7 I enclose screenshot my guides and also of my H1-H6 tags. Any advice would be greatly appreciated. thanks Peter
Intermediate & Advanced SEO | | PeteC120 -
Canonical tag + HREFLANG vs NOINDEX: Redundant?
Hi, We launched our new site back in Sept 2013 and to control indexation and traffic, etc we only allowed the search engines to index single dimension pages such as just category, brand or collection but never both like category + brand, brand + collection or collection + catergory We are now opening indexing to double faceted page like category + brand and the new tag structure would be: For any other facet we're including a "noindex, follow" meta tag. 1. My question is if we're including a "noindex, follow" tag to select pages do we need to include a canonical or hreflang tag afterall? Should we include it either way for when we want to remove the "noindex"? 2. Is the x-default redundant? Thanks for any input. Cheers WMCA
Intermediate & Advanced SEO | | WMCA0 -
Should I remove Meta Keywords tags?
Hi, Do you recommend removing Meta Keywords or is there "nothing to lose" with having them? Thanks
Intermediate & Advanced SEO | | BeytzNet0 -
Why SEOmoz says to keep title tag not more than 65 character?
Why SEOmoz says to keep title tag not more than 65 characters? I have this question that what is the disadvantage if my meta title is 150 character? Why everyone focus in keeping it short ? If i put all my important keywords in starting of title tag say in first 65 characters and keep the title 100-150 character how can it hurt my website? Google will consider 65 character, right but it won’t penalize me for having 110 character then please explain Why we focus so much… 🙂 I know i used too many why 🙂 just to tell i am nt a lawyer 😉 just trying to act like one 🙂 , just kidding.
Intermediate & Advanced SEO | | ShashankGupta0