Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Is there a limit to images file names?
- 
					
					
					
					
 Hi, I have an eCommerce site with hundreds of product images. For management reasons files are named in length to have the product details in them. 
 Is there a limit for a filename length before it is considered ambiguous or spammy etc.?
 (it usually ranges 50-70 chars).Thanks 
- 
					
					
					
					
 I agree with Sean - I've never heard of an official limit to image filenames in terms of length alone. Since the file name is almost always part of the image URL, you could be running the risk of too-long URLs but that's a relatively minor problem. I would make extra sure that your file names don't appear keyword-stuffed, though - so watch out for things like repeating keywords or having all variations of a keyword. There's a big difference between widgets-extralarge-round-blue-widgetmaker.jpg and blue-widgets-best-blue-widgets-blue-widgets-online-free-shipping, if that makes sense. Other than that you should be fine. 
- 
					
					
					
					
 I've never encountered an official limit to image filenames, and I'm not sure there is any SEO impact (other than just the engines ignoring alot of the filename in their crawl). Putting the product description in the filename seems VERY unnecessary and I would try to get some rationale around that. But for the web usage overall, I've never encountered a filename that is too long. 50-70 characters is alot but not prohibitively. 
- 
					
					
					
					
 Thanks. The only other way I see to maintain order and shorten the filename is to place them within folders: domain.com/images/products/category-name/product-title.jpg VS domain.com/images/products/product-title-product-category.jpg But then I can have several exact same file-names (that are placed on different categories) 
- 
					
					
					
					
 Hi, 50-70 characters does seem quite spammy to me, but then if you watch the Image SEO Basics Whiteboard Friday by Aaron Wheeler, he says that image filename length has much the same character length as Alt Text, so on that basis the answer would be no. It would be interesting to hear others feedback on this. Peter 
Browse Questions
Explore more categories
- 
		
		Moz ToolsChat with the community about the Moz tools. 
- 
		
		SEO TacticsDiscuss the SEO process with fellow marketers 
- 
		
		CommunityDiscuss industry events, jobs, and news! 
- 
		
		Digital MarketingChat about tactics outside of SEO 
- 
		
		Research & TrendsDive into research and trends in the search industry. 
- 
		
		SupportConnect on product support and feature requests. 
Related Questions
- 
		
		
		
		
		
		How many images should I use in structured data for a product?
 We have a basic printing website that offers business cards. Each type of business card has a few product images. Should we use structured data for all the images, or just the main image? What is your opinion about this? Thanks in advance. Intermediate & Advanced SEO | | Choice0
- 
		
		
		
		
		
		Company Name in Home Page Title? If and Where?
 My guess is you want to do the {title} | {company name} format as I would suspect Google gives slightly more weight to the words at the beginning of the title? (This is assuming your company name isn't a generic word or you are specifically trying to rank your home page for your company name when it isn't ranking well already) But what about cases where you have like 5 or 6 keywords that are really important and used in the title gives you like 50 characters and your company name pushed it up to like 65 increasing the chance Google will use some other source to list the name of your home page in the search results? Obviously one can experiment, but wondering what the general consensus is - long keyword title, or longer title with company name? The company name can be included in the meta description and the domain name of the url displayed also gives the indication to the company. But maybe the algo "respects" long itles that have company name more than ones without as then it looks more like a keyword stuffing title? So many factors to consider. Yes - on page SEO isn't just about the title, but for this thread I'm just talking home page title. Intermediate & Advanced SEO | | Wizkids9641
- 
		
		
		
		
		
		Heading Tags (Specifically H2) being used within images
 Hello, Mozzers I have a question regarding placement of heading tags. I have seen this asked a few times on the forum but some are from a couple years ago so wanted to get a more up to date answer regarding this. We want to add H2 tags across our site but our two options are to wrap images we are using as navigation on the top of the page, these are directly below our pages H1 tag and actually make sense. Example H1 title: Vehicles Images are specific brand logo with H2 being wrapped to pull the img alt: "Ford Vehicles" "Checvy vehicles" etc. The wrap would look something like this: I appreciate your time, Chris Intermediate & Advanced SEO | | kirin443550
- 
		
		
		
		
		
		Will disallowing URL's in the robots.txt file stop those URL's being indexed by Google
 I found a lot of duplicate title tags showing in Google Webmaster Tools. When I visited the URL's that these duplicates belonged to, I found that they were just images from a gallery that we didn't particularly want Google to index. There is no benefit to the end user in these image pages being indexed in Google. Our developer has told us that these urls are created by a module and are not "real" pages in the CMS. They would like to add the following to our robots.txt file Disallow: /catalog/product/gallery/ QUESTION: If the these pages are already indexed by Google, will this adjustment to the robots.txt file help to remove the pages from the index? We don't want these pages to be found. Intermediate & Advanced SEO | | andyheath0
- 
		
		
		
		
		
		Image URLs - best practice
 Hi - I'm assuming image URL best practice follows same principles as non image URLs (not too many files and so on) - I notice alot of web devs putting photos in subdomains, so wonder if I'm missing something (I usually avoid subdomains like the plague)! Intermediate & Advanced SEO | | McTaggart1
- 
		
		
		
		
		
		Any tips on how tp get reddit or pinterest posts rank high on google images?
 Hello I have noticed that for a keyword that has high competition it has on top image searches not that popular pinterest post & a reddit post, explorergram , youtube etc., the keywork is "24k gold iphone" and I am wondering if I could create somehow myself a pinterest or reddit post or something similar that would have images with my product rank high on that keyword, since my website does not rank well in mage search for some reason... https://www.google.fi/search?q=24k+gold+iphone+6&source=lnms&tbm=isch&sa=X&ved=0CAcQ_AUoAWoVChMI1f2LkpTxxgIVhI8sCh1SGwjy&biw=978&bih=550#tbm=isch&q=24k+gold+iphone thanks a lot Intermediate & Advanced SEO | | bidilover0
- 
		
		
		
		
		
		PDFs and images in Sub folder or subdomain?
 What would you recommend as best practice? Our ecommerce site has a lot of PDFs supporting the product page. Currently they are kept in a sub domain and so are all images. Would it be better to keep them all in a subfolder? I've read about blogs being hosted on a subfolder to be better than subdomain but what about pdfs and images? thoughts? Intermediate & Advanced SEO | | Bio-RadAbs0
- 
		
		
		
		
		
		Is it allowed to have different alt on same image on different pages?
 Hi, I have images that match several different keywords and I wondered if I can give them different alts based on the page that they are displayed or will Google be angry with me? Thanks Intermediate & Advanced SEO | | BeytzNet0
 
			
		 
			
		 
			
		 
					
				 
					
				 
					
				 
					
				 
					
				 
					
				