• majorAlexa

        See all notifications

        Skip to content
        Moz logo Menu open Menu close
        • Products
          • Moz Pro
          • Moz Pro Home
          • Moz Local
          • Moz Local Home
          • STAT
          • Moz API
          • Moz API Home
          • Compare SEO Products
          • Moz Data
        • Free SEO Tools
          • Domain Analysis
          • Keyword Explorer
          • Link Explorer
          • Competitive Research
          • MozBar
          • More Free SEO Tools
        • Learn SEO
          • Beginner's Guide to SEO
          • SEO Learning Center
          • Moz Academy
          • MozCon
          • Webinars, Whitepapers, & Guides
        • Blog
        • Why Moz
          • Digital Marketers
          • Agency Solutions
          • Enterprise Solutions
          • Small Business Solutions
          • The Moz Story
          • New Releases
        • Log in
        • Log out
        • Products
          • Moz Pro

            Your all-in-one suite of SEO essentials.

          • Moz Local

            Raise your local SEO visibility with complete local SEO management.

          • STAT

            SERP tracking and analytics for enterprise SEO experts.

          • Moz API

            Power your SEO with our index of over 44 trillion links.

          • Compare SEO Products

            See which Moz SEO solution best meets your business needs.

          • Moz Data

            Power your SEO strategy & AI models with custom data solutions.

          Let your business shine with Listings AI
          Moz Local

          Let your business shine with Listings AI

          Learn more
        • Free SEO Tools
          • Domain Analysis

            Get top competitive SEO metrics like DA, top pages and more.

          • Keyword Explorer

            Find traffic-driving keywords with our 1.25 billion+ keyword index.

          • Link Explorer

            Explore over 40 trillion links for powerful backlink data.

          • Competitive Research

            Uncover valuable insights on your organic search competitors.

          • MozBar

            See top SEO metrics for free as you browse the web.

          • More Free SEO Tools

            Explore all the free SEO tools Moz has to offer.

          NEW Keyword Suggestions by Topic
          Moz Pro

          NEW Keyword Suggestions by Topic

          Learn more
        • Learn SEO
          • Beginner's Guide to SEO

            The #1 most popular introduction to SEO, trusted by millions.

          • SEO Learning Center

            Broaden your knowledge with SEO resources for all skill levels.

          • On-Demand Webinars

            Learn modern SEO best practices from industry experts.

          • How-To Guides

            Step-by-step guides to search success from the authority on SEO.

          • Moz Academy

            Upskill and get certified with on-demand courses & certifications.

          • MozCon

            Save on Early Bird tickets and join us in London or New York City

          Unlock flexible pricing & new endpoints
          Moz API

          Unlock flexible pricing & new endpoints

          Find your plan
        • Blog
        • Why Moz
          • Digital Marketers

            Simplify SEO tasks to save time and grow your traffic.

          • Small Business Solutions

            Uncover insights to make smarter marketing decisions in less time.

          • Agency Solutions

            Earn & keep valuable clients with unparalleled data & insights.

          • Enterprise Solutions

            Gain a competitive edge in the ever-changing world of search.

          • The Moz Story

            Moz was the first & remains the most trusted SEO company.

          • New Releases

            Get the scoop on the latest and greatest from Moz.

          Surface actionable competitive intel
          New Feature

          Surface actionable competitive intel

          Learn More
        • Log in
          • Moz Pro
          • Moz Local
          • Moz Local Dashboard
          • Moz API
          • Moz API Dashboard
          • Moz Academy
        • Avatar
          • Moz Home
          • Notifications
          • Account & Billing
          • Manage Users
          • Community Profile
          • My Q&A
          • My Videos
          • Log Out

        The Moz Q&A Forum

        • Forum
        • Questions
        • My Q&A
        • Users
        • Ask the Community

        Welcome to the Q&A Forum

        Browse the forum for helpful insights and fresh discussions about all things SEO.

        1. Home
        2. SEO Tactics
        3. Technical SEO
        4. Can a CMS affect SEO?

        Moz Q&A is closed.

        After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.

        Can a CMS affect SEO?

        Technical SEO
        3
        4
        2636
        Loading More Posts
        • Watching

          Notify me of new replies.
          Show question in unread.

        • Not Watching

          Do not notify me of new replies.
          Show question in unread if category is not ignored.

        • Ignoring

          Do not notify me of new replies.
          Do not show question in unread.

        • Oldest to Newest
        • Newest to Oldest
        • Most Votes
        Reply
        • Reply as question
        Locked
        This topic has been deleted. Only users with question management privileges can see it.
        • TeamacPaints
          TeamacPaints last edited by

          As the title really, I run www.specialistpaintsonline.co.uk and 6 months ago when I first got it it had bad links which google had put a penalty against it so losts it value.

          However the penalty was lift in Sept, the site corresponds to all guidelines and seo work has been done and constantly monitored.

          the issue I have is sales and visits have not gone up, we are failing fast and running on 2 or 3 sales a month isn't enough to cover any sort of cost let alone wages.

          hence my question can the cms have anything to do with it?

          Im at a loss and go grey any help or advice would be great.

          thanks in advance.

          1 Reply Last reply Reply Quote 0
          • BlueprintMarketing
            BlueprintMarketing @TomRayner last edited by

            I want to say I agree with Tom I focused strictly on your CMS and as Tom said essentially you have been hurt by your lack of relevant root domains pointing to your site.

            Unfortunately after penalty given with an excellent cleanup Google is a little more wary of everything you do. So when you try to earn these new links which will need to do to compete for specialist paints an extremely competitive keyword. Be extremely careful that you do not cross any boundaries.

            Take a look at the information below as well I did quite a few scans on your site and hopefully that will be of some help to you.

            Respectfully,

            Thomas

            1 Reply Last reply Reply Quote 0
            • BlueprintMarketing
              BlueprintMarketing last edited by

              to answer the 1st question. Of course a CMS can affect how website performs. Meaning some are built better than others. If you had a CMS that was to produce all flash content that would be a pretty bad CMS.

              I honestly prefer WordPress it works beautifully with search engines as well as people. The important thing though is that you can create a website that is easy for the end user and accomplishes what they want because that's exactly what Google wants.

              when I used a tool I use a lot from Internet marketing ninjas in order to scan your site for issues it was giving me a 408 error that error is

              • "408 Request Timeout (Couldn't find the user in time)"
              • you can see what I mean right here I attempted this 8 times.

              http://www.internetmarketingninjas.com/seo-tools/google-sitemap-generator/tmp/772958e055a835d23c6db867963439d1.html

              I used a another tool screaming frog SEO spider I highly recommend this tool it is free for up to 500 pages though the Pro version gives you the ability to fix a lot of problems instantly.

              http://www.screamingfrog.co.uk/seo-spider/

              Here the results

              https://app.box.com/files/0/f/550482746/1/f_11967719472  crawl overview

              https://app.box.com/s/nvyyszluy9mb9rhx1ms6  redirect chain check

              https://app.box.com/files/0/f/550482746/1/f_11967725394  all links

              I would doubt the CMS has anything to do with your issues. Based on using this tool below called feed the bot

              http://www.feedthebot.com/tools/spider/test.php

              I was able to crawl your site with no problems. That replicates googles ability to crawl a website. If there was an issue with your CMS blocking Google bot I would've picked it up there

              It seems your CMS is custom-made I have never heard of this particular one however that does not mean it's bad. I would recommend using WordPress if you you build the site for any reason. It is very search engine friendly and has a extremely large pool of developers.

              Use some of the tools found in this link to scan for other issues

              http://www.feedthebot.com

              aside from that I would guess that your prior penalty may have something to do with a drop or he could be the lack of content one your site. Overall you do not have a lot of content meeting over 200 or 300 words per page I would start by issuing another question regarding whatever you find to be off about your site. Or something more detailed about what exactly you suspect is a problem why you think it's your CMS? I would really love to hear some more info about this I hope the data I've provided is able to tell you that I do not believe it is your CMS that is harming you.

              Download screaming frog and use it

              sincerely,

              Thomas

              1 Reply Last reply Reply Quote 0
              • TomRayner
                TomRayner last edited by

                Hi there

                Well yes, a CMS can have an effect on SEO performance.  If the CMS makes elements on the page uncrawlable, or the website load very slowly, this could have an adverse effect on your performance.  Similarly, if the CMS produces a lot of duplicate webpages, URL or content, which can often be a problem with e-commerce sites, that could lead to algorithmic Panda penalties.

                However, looking at your homepage, the Googlebot sees this on the page - so it looks as though everything is fine with its crawl there.  In addition, your site load speed appears to be good.  I also can't find any obvious duplicate content or URL issues - the search function works well and each product listing looks to have good unique content, with no duplications of the pages (at least at very first glance).

                So your CMS, at first glance, looks to be working really well.  The issue that I see is that, as a result of your bad backlink cleanup, you have a very small amount of links pointing to your domain.  Majestic SEO is reporting that you have gone from a peak of 9000 backlinks and 1000 root domains to just 69 backlinks and 25 root domains.  That is a huge reduction in links.  While being completely necessary, it essentially means that your off-site SEO is back to zero and so you need to earn more links. Now, it's about quality rather than quantity, but to give you a quick example: the top 5 results for "specialist paints" each have over 10,000 links to their domain.

                You've done a great job with your onsite optimisation and an extremely thorough link removal process.  What you're left with, however, is a site with very few links and so not a lot of power to help it increase its visibility in organic search.  I would say that you need to replace the bad links you have had removed with strong, contextual and high-quality links in order to start performing well again.

                I hope this helps.

                BlueprintMarketing 1 Reply Last reply Reply Quote 3
                • 1 / 1
                • First post
                  Last post

                Browse Questions

                Explore more categories

                • Moz Tools

                  Chat with the community about the Moz tools.

                • SEO Tactics

                  Discuss the SEO process with fellow marketers

                • Community

                  Discuss industry events, jobs, and news!

                • Digital Marketing

                  Chat about tactics outside of SEO

                • Research & Trends

                  Dive into research and trends in the search industry.

                • Support

                  Connect on product support and feature requests.

                • See all categories

                Related Questions

                • triveraseo

                  SEO + Structured Data for Metered Paywall

                  I have a site that will have 90% of the content behind a metered paywall. So all content is accessible in a metered way. All users who aren't logged in will have access to 3 articles (of any kind) in a 30 day period. If they try to access more in a 30 day period they will hit a paywall. I was reading this article here on how to handle structured data with Google for content behind a paywall: https://www.searchenginejournal.com/paywalls-seo-strategy/311359/However, the content is not ALWAYS behind a paywall, since it is metered. So if a new user comes to the site, they can see the article (regardless of what it is). Is there a different way to handle content that will be SOMETIMES behind a paywall bc of a metered strategy? Theoretically I want 100% of the content indexed and accessible in SERPs, it will just be accessible depending on the user's history (cookies) with the site. I hope that makes sense.

                  Technical SEO | | triveraseo
                  0
                • oceanstorm

                  Breadcrumbs on Mobile How important are they for SEO?

                  Due to Poor unsightly look of breadcrumbs and the space it takes up above the fold we only employ breadcrumbs on our desktop version. Breadcrumbs are hidden from view on mobile version. However as mobile first indexing is now in play what technical SEO impacts will this have?    one thing that comes to mind is crawling deeper pages where breadcrumbs made them accessible in less than 3 link clicks?  But i am unsure now of the impacts of not having breadcrumbs visible for mobile version of our site.

                  Technical SEO | | oceanstorm
                  0
                • Netsociety

                  Schema for Banks and SEO

                  I'm researching Schema opportunities for a bank, but besides the shema markup available today (like bankorcreditunion) and developments with FIBO, I can find no answer as to the effect of tagging interest rates and such in terms of SERP/CTR performance or visibility. Does anyone have a case study to share or some insight on the matter?

                  Technical SEO | | Netsociety
                  0
                • moliver1022

                  Will a CSS Overflow Scroll for content affect SEO rankings?

                  If I use a CSS overflow scroll for copy, will my SEO rankings be affected? Will Google still be able to index my copy accurately and will keywords used in the copy that are covered by the scroll be recognized by Google?

                  Technical SEO | | moliver1022
                  0
                • ckroaster

                  Do Abbreviations Hurt SEO Results?

                  We have certain products that we've abbreviated since it's a bit too long.  For example, the word Fair Trade Organic is one of our categories and we abbreviate it to FTO. If I put FTO  on our meta tag titles and links instead of the actual word, would that provide a weaker result?

                  Technical SEO | | ckroaster
                  0
                • applesofgold

                  Do Domain Extensions such as .com or .net affect SEO value?

                  In the beginning of SEO days, it was going around that .com is the best for SEO and that .net is not as good. Is there any truth to this, and what about .org or .edu? I always hear that .edu sites have high PR. Is there any rhyme or reason to this, or all they all equal? Thank you, Afshin Christian-Way.com

                  Technical SEO | | applesofgold
                  0
                • mosaicpro

                  What is the best website structure for SEO?

                  I've been on SEOmoz for about 1 month now and everyone says that depending on the type of business you should build up your website structure for SEO as 1st step. I have a new client click here   ( www version doesn't work)... some bugs we are fixing it now. We are almost finished with the design & layout. 2nd question have been running though my head. 1. What would the best url category for the shop be    /products/     - current url cat ex:   /products/door-handles.html 2. What would you use for the main menu as section for getting the most out of SEO. Personally i am thinking of making 2-3 main categories on the left a section where i can add content to it (3-4 paragraphs... images maybe a video).So the main page focuses on the domain name more and the rest of the sections would focus on specific keywords, this why I avoid cannibalization. Main keyword target is "door handles" Any suggestions would be appreciated.

                  Technical SEO | | mosaicpro
                  0
                • KevinBloom

                  Can local SEO harm national rankings?

                  Today I met with a firm called Localeze that provides local directory submissions.  I understand the importance of this service if your site is competing locally, however I'm not sure the effects of local SEO for a national brand. Our firm gets most of our traffic from across the country, not just one location, and our business is scattered (which is a good thing).  We rank for service related keywords that are not tied to a location. We do not show up for local results so our business in our immediate location is weak.  We would like to increase our local presence in search engines but I want to make sure that this will not take away from our national presence. Will optimizing a site for local search negatively affect general rankings? Thanks

                  Technical SEO | | KevinBloom
                  1

                Get started with Moz Pro!

                Unlock the power of advanced SEO tools and data-driven insights.

                Start my free trial
                Products
                • Moz Pro
                • Moz Local
                • Moz API
                • Moz Data
                • STAT
                • Product Updates
                Moz Solutions
                • SMB Solutions
                • Agency Solutions
                • Enterprise Solutions
                • Digital Marketers
                Free SEO Tools
                • Domain Authority Checker
                • Link Explorer
                • Keyword Explorer
                • Competitive Research
                • Brand Authority Checker
                • Local Citation Checker
                • MozBar Extension
                • MozCast
                Resources
                • Blog
                • SEO Learning Center
                • Help Hub
                • Beginner's Guide to SEO
                • How-to Guides
                • Moz Academy
                • API Docs
                About Moz
                • About
                • Team
                • Careers
                • Contact
                Why Moz
                • Case Studies
                • Testimonials
                Get Involved
                • Become an Affiliate
                • MozCon
                • Webinars
                • Practical Marketer Series
                • MozPod
                Connect with us

                Contact the Help team

                Join our newsletter
                Moz logo
                © 2021 - 2025 SEOMoz, Inc., a Ziff Davis company. All rights reserved. Moz is a registered trademark of SEOMoz, Inc.
                • Accessibility
                • Terms of Use
                • Privacy

                Looks like your connection to Moz was lost, please wait while we try to reconnect.