• seohunters9

        See all notifications

        Skip to content
        Moz logo Menu open Menu close
        • Products
          • Moz Pro
          • Moz Pro Home
          • Moz Local
          • Moz Local Home
          • STAT
          • Moz API
          • Moz API Home
          • Compare SEO Products
          • Moz Data
        • Free SEO Tools
          • Domain Analysis
          • Keyword Explorer
          • Link Explorer
          • Competitive Research
          • MozBar
          • More Free SEO Tools
        • Learn SEO
          • Beginner's Guide to SEO
          • SEO Learning Center
          • Moz Academy
          • MozCon
          • Webinars, Whitepapers, & Guides
        • Blog
        • Why Moz
          • Digital Marketers
          • Agency Solutions
          • Enterprise Solutions
          • Small Business Solutions
          • The Moz Story
          • New Releases
        • Log in
        • Log out
        • Products
          • Moz Pro

            Your all-in-one suite of SEO essentials.

          • Moz Local

            Raise your local SEO visibility with complete local SEO management.

          • STAT

            SERP tracking and analytics for enterprise SEO experts.

          • Moz API

            Power your SEO with our index of over 44 trillion links.

          • Compare SEO Products

            See which Moz SEO solution best meets your business needs.

          • Moz Data

            Power your SEO strategy & AI models with custom data solutions.

          Let your business shine with Listings AI
          Moz Local

          Let your business shine with Listings AI

          Learn more
        • Free SEO Tools
          • Domain Analysis

            Get top competitive SEO metrics like DA, top pages and more.

          • Keyword Explorer

            Find traffic-driving keywords with our 1.25 billion+ keyword index.

          • Link Explorer

            Explore over 40 trillion links for powerful backlink data.

          • Competitive Research

            Uncover valuable insights on your organic search competitors.

          • MozBar

            See top SEO metrics for free as you browse the web.

          • More Free SEO Tools

            Explore all the free SEO tools Moz has to offer.

          NEW Keyword Suggestions by Topic
          Moz Pro

          NEW Keyword Suggestions by Topic

          Learn more
        • Learn SEO
          • Beginner's Guide to SEO

            The #1 most popular introduction to SEO, trusted by millions.

          • SEO Learning Center

            Broaden your knowledge with SEO resources for all skill levels.

          • On-Demand Webinars

            Learn modern SEO best practices from industry experts.

          • How-To Guides

            Step-by-step guides to search success from the authority on SEO.

          • Moz Academy

            Upskill and get certified with on-demand courses & certifications.

          • MozCon

            Save on Early Bird tickets and join us in London or New York City

          Unlock flexible pricing & new endpoints
          Moz API

          Unlock flexible pricing & new endpoints

          Find your plan
        • Blog
        • Why Moz
          • Digital Marketers

            Simplify SEO tasks to save time and grow your traffic.

          • Small Business Solutions

            Uncover insights to make smarter marketing decisions in less time.

          • Agency Solutions

            Earn & keep valuable clients with unparalleled data & insights.

          • Enterprise Solutions

            Gain a competitive edge in the ever-changing world of search.

          • The Moz Story

            Moz was the first & remains the most trusted SEO company.

          • New Releases

            Get the scoop on the latest and greatest from Moz.

          Surface actionable competitive intel
          New Feature

          Surface actionable competitive intel

          Learn More
        • Log in
          • Moz Pro
          • Moz Local
          • Moz Local Dashboard
          • Moz API
          • Moz API Dashboard
          • Moz Academy
        • Avatar
          • Moz Home
          • Notifications
          • Account & Billing
          • Manage Users
          • Community Profile
          • My Q&A
          • My Videos
          • Log Out

        The Moz Q&A Forum

        • Forum
        • Questions
        • My Q&A
        • Users
        • Ask the Community

        Welcome to the Q&A Forum

        Browse the forum for helpful insights and fresh discussions about all things SEO.

        1. Home
        2. SEO Tactics
        3. Technical SEO
        4. Reverse proxy a successful blog from subdomain to subfolder?

        Moz Q&A is closed.

        After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.

        Reverse proxy a successful blog from subdomain to subfolder?

        Technical SEO
        4
        8
        5412
        Loading More Posts
        • Watching

          Notify me of new replies.
          Show question in unread.

        • Not Watching

          Do not notify me of new replies.
          Show question in unread if category is not ignored.

        • Ignoring

          Do not notify me of new replies.
          Do not show question in unread.

        • Oldest to Newest
        • Newest to Oldest
        • Most Votes
        Reply
        • Reply as question
        Locked
        This topic has been deleted. Only users with question management privileges can see it.
        • bedbugsupply
          bedbugsupply last edited by

          I have an ecommerce site that we'll call confusedseo.com. I created a WordPress blog and CNAME'd it to blog.confusedseo.com. Since then, the blog has earned a PageRank of 3 and a decent amount of organic traffic.

          I am considering a reverse proxy to forward blog.confusedseo.com to confusedseo.com/blog/. As I understand it, this will greatly help the "link juice" of the root domain. However, I'm concerned about any potential harm done to the existing SEO value of the blog. What, if anything, should I be doing to ensure that the reverse proxy doesn't hurt my "juice" rather than help it?

          1 Reply Last reply Reply Quote 0
          • joshibhargav_20
            joshibhargav_20 last edited by

            Hey, I have a question in this:

            We have setup a seperate Google Analytics ID and Google Search Console Property for the sub-domain and then if we are using reverse proxy to keep it under sub-directory.

            So what happens to the GA tracking and Google Search Console in this case?

            You can read my full question here:

            1 Reply Last reply Reply Quote 0
            • KalaSEOs
              KalaSEOs last edited by

              Hi there,

              Im investigating the same reverse proxy solution for my eCommerce blog. was your implementation successful?

              1 Reply Last reply Reply Quote 2
              • Philip-DiPatrizio
                Philip-DiPatrizio @bedbugsupply last edited by

                Canonical will pass link juice almost exactly like 301s will, so there's no harm in going that route.  Matt Cutts explains that in this video: http://www.youtube.com/watch?v=zW5UL3lzBOA

                You sound like you're good to go.  You've got duplicate content worked out, and you've got a plan to retain link juice (canonical).

                1 Reply Last reply Reply Quote 2
                • bedbugsupply
                  bedbugsupply @Philip-DiPatrizio last edited by

                  Since the subdomain does still exist live, someone doing a reverse proxy would need to take some steps to mitigate duplicate content issues. The first would be to set up the new permalinks and rel canonical tags via Wordpress and Yoast's SEO plugin (which rocks, btw). Then you would need to do the robots.txt/GWT steps that you quoted. If there's anything else that needs doing, I am definitely all ears before I attempt this.

                  Philip-DiPatrizio 1 Reply Last reply Reply Quote 1
                  • Philip-DiPatrizio
                    Philip-DiPatrizio @bedbugsupply last edited by

                    Ah!  I misunderstood the bit about reverse proxying.  In that case... to be perfectly honest, I'm not sure.

                    When you setup a reverse proxy, what happens to the sub-domain?  Does it go away or does it still exist live?  If it remains live, you'd end up with a duplicate content issue.

                    EDIT >> I found this at the source you linked to (which answers my question) -->

                    "The next thing you can do is add a robots.txt file to the sub-domain that stops robots from indexing it. As Reverse Proxying keeps the requested URL the /blog/ URLs will use the robots.txt from the main domain rather than the sub-domain.

                    The final (and most extreme) thing you can do is to register Google Webmaster Tools for the sub-domain and remove it from the index. If you are doing this, you need to do it in conjunction with robots.txt."

                    bedbugsupply 1 Reply Last reply Reply Quote 2
                    • bedbugsupply
                      bedbugsupply @Philip-DiPatrizio last edited by

                      Thanks for your response, Philip. My research indicates that a 301 redirect on a location that is being reverse proxied would result in an infinite loop. (source) I haven't tested it to confirm, though. Is that true?

                      Philip-DiPatrizio 1 Reply Last reply Reply Quote 1
                      • Philip-DiPatrizio
                        Philip-DiPatrizio last edited by

                        You need to setup 301 redirects for ALL of the pages and posts on the blog sub-domain to their new locations in the sub-folder.  This is very important.  Without the proper redirects in place, you will lose all value from links pointing to the blog sub-domain, plus all the history, authority, and rankings that the pages have earned.

                        As for your reasoning to move it from a sub-domain to a sub-folder, I'm not sure you'll receive any sort of link juice boost on your root domain from doing this.  Maybe someone else can prove me wrong/correct me...

                        bedbugsupply 1 Reply Last reply Reply Quote 0
                        • 1 / 1
                        • First post
                          Last post

                        Browse Questions

                        Explore more categories

                        • Moz Tools

                          Chat with the community about the Moz tools.

                        • SEO Tactics

                          Discuss the SEO process with fellow marketers

                        • Community

                          Discuss industry events, jobs, and news!

                        • Digital Marketing

                          Chat about tactics outside of SEO

                        • Research & Trends

                          Dive into research and trends in the search industry.

                        • Support

                          Connect on product support and feature requests.

                        • See all categories

                        Related Questions

                        • johnyfiveisalive

                          If I change Tags and Categories in Wordpress blog post, will it negatively affect SEO and cause 404s?

                          Hi, I have belatedly come to the conclusion that I have been using tags and categories when blogging in wordpress incorrectly. The result is that Google seems to prefer to show my archives and tags in search results rather than the post itself. Not good UX. As the site is only a few months old, am I best to learn my lesson and tag and categorize correctly moving forward or Should I go back in to these posts and clean them up & categorize and tag correctly. If I do this, will it cause 404s and hurt my SEO? Thanks!

                          Technical SEO | | johnyfiveisalive
                          2
                        • rodelmo4

                          Does using a reverse proxy to make a subdomain appear as a subdirectory affect SEO?

                          Using a reverse proxy only makes it appear that a subdomain is really a subfolder. However, links in the end remain the same. Does this have any negative (or positive) impact on SEO? Does it make it difficult from the blog's (subdomain's) sitemap or robots.txt file to be properly read by search engines?

                          Technical SEO | | rodelmo4
                          1
                        • r1200gsa

                          Does an subdomain hosted offsite provide SEO value

                          We have a job board hosted through an applicant processing system which we've setup as a subdomain (jobs.ourcompany.com), most of the assets are hosted on our primary domain (ourcompany.com). My question is does having it hosted offsite provide any value? Do we get credit for that content being shared and distributed on the web or does the applicant processing system? As I see it the options are (correct me if I'm wrong): Host the job listings on our primary domain (ourcompany.com/jobs) and have it point to the application on the subdomain. Advertise the job listings pointing to the primary domain on the paid sites. The free job listing sites will automatically point to the sub-domain because the applicant processing system automatically submits them. Host the job listings entirely on the sub-domain applicant tracking system and link to it from our primary site navigation. Advertise the job listings to the sub-domain so that both free and paid point to the same place. Obviously the second one would be much easier just not sure on the technical side of our website getting credit by search engines as the one who has produced the content.

                          Technical SEO | | r1200gsa
                          0
                        • aactive

                          Simple 301 redirect a subfolder to another subfolder

                          Hi, I have a number of sub-folders that I have to move, each of which contains a number of files. subfolder A has files a, b & c subfolder B has files d, e & f
                          subfolder C has files g, h & i A, B & C folders need to be X, Y & Z Will the following work? RewriteRule ^subfolder-A/* http://www.domain.com/subfolder-X/ [R=301,L]
                          RewriteRule ^subfolder-B/* http://www.domain.com/subfolder-Y/ [R=301,L]
                          RewriteRule ^subfolder-C/* http://www.domain.com/subfolder-Z/ [R=301,L] will this result in visitors to http://www.domain.com/subfolder-B/f.html being redirected to http://www.domain.com/subfolder-Y/f.html? All on the same domain. in reality we are talking hundreds of sub folders and thousands of files so we don't want to have to reference every file individually in the htaccess. Thanks

                          Technical SEO | | aactive
                          0
                        • MichelMauquoi

                          Blog Ranking NOT home page main website?!

                          Hi, Our Blog (http://blog.thailand-investigation.com) is ranking for some of our major keywords but not our home page (http://www.thailand-investigation.com)!? Our blog is WordPress and our main website is HTML. It seems like the search engines consider that they are 2 separate websites!? When I check the incoming links to our website, I get also the blog links!!!??? Is it normal? Do I have to build a relation of some kind or write some code saying that it is our Blog... I don't know! I'm not a SEO specialist or even a webmaster. I'm a small business owner and take care on my website. I created by myself but never learned! So, please help! Thanks

                          Technical SEO | | MichelMauquoi
                          0
                        • qdigi

                          Do knowledge base plugins on a subdomain have seo benefit?

                          Hi SEO Moz, We want to use a knowledge base plugin (cheaper & faster than building it ourselves) where we can have Q&As for our website. We want this to help with our SEO by adding in our keyterms that we want to rank for. We've looked into TenderApp & Get Satisfaction which look like good solutions - however, as they're both on a sub-domain do we get any seo benefit from this? When people link to our knowledge base, will this help our website at all - or is the benefit going to go to TenderApp/Get Satisfaction? For instance - Our website URL is http://widget.products.com The KB URL is http://widgetsupport.products.com If the above plugin is not a good solution, is there anything else that is better? Any help will be greatly appreciated!! Thanks.

                          Technical SEO | | qdigi
                          0
                        • PeterM22

                          Blog post summary pages

                          I'm wondering post-panda if its wise to block access to blog post summary pages like this one: http://www.howtotradestocks.org/blog/page/15/ Any thoughts?

                          Technical SEO | | PeterM22
                          0
                        • bThere

                          Subdomain and Domain Rankings

                          I have read here that domain names with keywords might add a boost to your search rank For instance using a completely inane example monkey-fights.com might get a boost compared to mfl.com (monkey fighting league)  when searching for "monkey fights" There seems to be a hot debate as to how much bonus the first domain might get over the second, but leaving that aside for the moment. Question 1. Would monkey-fights.mfl.com get the same kind of bonus as a root domain bonus? Question 2. If the answer to 1 above was yes would a 301 redirect from the suddomain URL to root domain URL retain that bonus I was just thinking on how hard it is to get root domains these days that are not either being squatted on etc. and if this might be a way to get the same bonus, or maybe subdomains are less bonus prone and so it would be a waste of time Thanks

                          Technical SEO | | bThere
                          0

                        Get started with Moz Pro!

                        Unlock the power of advanced SEO tools and data-driven insights.

                        Start my free trial
                        Products
                        • Moz Pro
                        • Moz Local
                        • Moz API
                        • Moz Data
                        • STAT
                        • Product Updates
                        Moz Solutions
                        • SMB Solutions
                        • Agency Solutions
                        • Enterprise Solutions
                        • Digital Marketers
                        Free SEO Tools
                        • Domain Authority Checker
                        • Link Explorer
                        • Keyword Explorer
                        • Competitive Research
                        • Brand Authority Checker
                        • Local Citation Checker
                        • MozBar Extension
                        • MozCast
                        Resources
                        • Blog
                        • SEO Learning Center
                        • Help Hub
                        • Beginner's Guide to SEO
                        • How-to Guides
                        • Moz Academy
                        • API Docs
                        About Moz
                        • About
                        • Team
                        • Careers
                        • Contact
                        Why Moz
                        • Case Studies
                        • Testimonials
                        Get Involved
                        • Become an Affiliate
                        • MozCon
                        • Webinars
                        • Practical Marketer Series
                        • MozPod
                        Connect with us

                        Contact the Help team

                        Join our newsletter
                        Moz logo
                        © 2021 - 2025 SEOMoz, Inc., a Ziff Davis company. All rights reserved. Moz is a registered trademark of SEOMoz, Inc.
                        • Accessibility
                        • Terms of Use
                        • Privacy

                        Looks like your connection to Moz was lost, please wait while we try to reconnect.