Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Schema and Rich Snippets What's the difference?
-
Sorry if this is a daft question but... what is the difference between Rich snippets and Schema markup? Are they one and the same? They seem to be used interchaneably and I'm confused. If someone could give a brief sentence or two about the differences between them that would be great.
Thanks
-
Thanks for all your answers.
-
Rich snippets are what come from HTML markup from the likes of Schema. And yes, there are a number of Wordpress plugins that will allow you to create markup very easily. This will then (hopefully) be used by Google to create rich snippets.
It is confusing at first
-Andy
-
Schema microdata is a type markup that results in rich snippets (bonus details in SERPs).
Other rich snippet markups include RDFa and Microformats
-
Hi Andy,
Thank you for taking the time to respond. So basically Rich Snippets are based on Schema markup? - and therefore really the same thing?
In Wordpress there appears to be a Rich Snippet plugin? Would this be used to schema markup various items in a website?
-
Rich Snippets Rich snippets—detailed information intended to help users with specific queries. For example, the snippet for a restaurant might show the average review and price range; the snippet for a recipe page might show the total preparation time, a photo, and the recipe’s review rating; and the snippet for a music album could list songs along with a link to play each song.
From this page: https://support.google.com/webmasters/answer/99170?hl=enSchema HTML tags, that webmasters can use to markup their pages in ways recognized by major search providers.
From this page: http://schema.org/Rich Snippets are Google's own wording for the snippet of information that can be given to them when using a markup from the likes of Schema.org (Microdata).
I hope that explains this a little?
-Andy
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Url shows up in "Inurl' but not when using time parameters
Hey everybody, I have been testing the Inurl: feature of Google to try and gauge how long ago Google indexed our page. SO, this brings my question. If we run inurl:https://mysite.com all of our domains show up. If we run inurl:https://mysite.com/specialpage the domain shows up as being indexed If I use the "&as_qdr=y15" string to the URL, https://mysite.com/specialpage does not show up. Does anybody have any experience with this? Also on the same note when I look at how many pages Google has indexed it is about half of the pages we see on our backend/sitemap. Any thoughts would be appreciated. TY!
On-Page Optimization | | HashtagHustler1 -
Schema.org Article, itemprop keyword, what is it?
I've wanted to know the answer to this for a couple of years now and haven't found anyone ever talking about it. So here goes ... For schema.org markup on articles, http://schema.org/Article there's an itemprop for keywords: http://schema.org/keywords keywords
On-Page Optimization | | SteveRDM
Canonical URL: http://schema.org/keywords
Keywords or tags used to describe this content. Multiple entries in a keywords list are typically delimited by commas. What's that do? Like if I use that markup with an article I publish on my site, will that get those words given that property keyword value? Will that affect SEO value? Do those replace what metatag keywords used to be? Or are they just like what metatag keywords are these days, no real value?0 -
Snippet showing as domain name with apostrophe, instead of page title when searching for the domain name.
Hi, We have an issue with one of our websites, with the snippet dispaying differently in Google serps when searching for the domain or the website name rather than a search term. When searching for a search term, the page title shows as expected, but when searching for the site by the domain name either with or without the tld, it shows the snippet as the domain name with an apostrophe at the end. Domain is subli.co.uk Thanks in advance for any advice!
On-Page Optimization | | K3v1n0 -
Community Discussion - Are Rich Snippets a Worthwhile Tool to Keep in the Online Marketing Toolbox?
We've heard a lot about Rich Snippets in the last few years, especially with regard to how they can help move the needle for ecomm brands. In the latest YouMoz post - 5 Essential E-Commerce Rich Snippets for Your Store - Aleh Barysevich provides some easy-to-follow tips he's used to help brands find success using Rich Snippets. What about you? Have you found Rich Snippets to be all they're cracked up to be?
On-Page Optimization | | ronell-smith4 -
H2's vs Meta description
in some of my serp results the h2's are showing up instead of the meta description. i have read that H2's arent really valid anymore. can someone clarify this for me?
On-Page Optimization | | dhanson240 -
If I enbed the same video from my YouTube account on two different websites, will I get a duplicate content penalty?
I have a YouTube video I want to show my B2B and B2C customers. But I have a different websites for each. If I embed the video will I get duplicate content strike against me?
On-Page Optimization | | RoxBrock0 -
Different page for each product colour?
Hi Guys, I've just read an ecommerce article that suggests it's a good idea to have a different page for each colour that the product comes in. However surely this will mean duplicate content? What are your thoughts? Have you put this tactic into motion and how did it go? Thanks, Dan
On-Page Optimization | | Sparkstone0 -
Schema: Multiple Locations on a Single Page
Can adding multiple locations on a single page be confusing to Google? Is using "LocalBusiness" with "branchof" the proper way of doing this? Does anyone know of any resources that go into this type of thing in more detail? I've read everything Google, Schema and SeoMoz seem to have on this topic. Thanks.
On-Page Optimization | | Kwilder0