• majorAlexa

        See all notifications

        Skip to content
        Moz logo Menu open Menu close
        • Products
          • Moz Pro
          • Moz Pro Home
          • Moz Local
          • Moz Local Home
          • STAT
          • Moz API
          • Moz API Home
          • Compare SEO Products
          • Moz Data
        • Free SEO Tools
          • Domain Analysis
          • Keyword Explorer
          • Link Explorer
          • Competitive Research
          • MozBar
          • More Free SEO Tools
        • Learn SEO
          • Beginner's Guide to SEO
          • SEO Learning Center
          • Moz Academy
          • MozCon
          • Webinars, Whitepapers, & Guides
        • Blog
        • Why Moz
          • Digital Marketers
          • Agency Solutions
          • Enterprise Solutions
          • Small Business Solutions
          • The Moz Story
          • New Releases
        • Log in
        • Log out
        • Products
          • Moz Pro

            Your all-in-one suite of SEO essentials.

          • Moz Local

            Raise your local SEO visibility with complete local SEO management.

          • STAT

            SERP tracking and analytics for enterprise SEO experts.

          • Moz API

            Power your SEO with our index of over 44 trillion links.

          • Compare SEO Products

            See which Moz SEO solution best meets your business needs.

          • Moz Data

            Power your SEO strategy & AI models with custom data solutions.

          Let your business shine with Listings AI
          Moz Local

          Let your business shine with Listings AI

          Learn more
        • Free SEO Tools
          • Domain Analysis

            Get top competitive SEO metrics like DA, top pages and more.

          • Keyword Explorer

            Find traffic-driving keywords with our 1.25 billion+ keyword index.

          • Link Explorer

            Explore over 40 trillion links for powerful backlink data.

          • Competitive Research

            Uncover valuable insights on your organic search competitors.

          • MozBar

            See top SEO metrics for free as you browse the web.

          • More Free SEO Tools

            Explore all the free SEO tools Moz has to offer.

          NEW Keyword Suggestions by Topic
          Moz Pro

          NEW Keyword Suggestions by Topic

          Learn more
        • Learn SEO
          • Beginner's Guide to SEO

            The #1 most popular introduction to SEO, trusted by millions.

          • SEO Learning Center

            Broaden your knowledge with SEO resources for all skill levels.

          • On-Demand Webinars

            Learn modern SEO best practices from industry experts.

          • How-To Guides

            Step-by-step guides to search success from the authority on SEO.

          • Moz Academy

            Upskill and get certified with on-demand courses & certifications.

          • MozCon

            Save on Early Bird tickets and join us in London or New York City

          Unlock flexible pricing & new endpoints
          Moz API

          Unlock flexible pricing & new endpoints

          Find your plan
        • Blog
        • Why Moz
          • Digital Marketers

            Simplify SEO tasks to save time and grow your traffic.

          • Small Business Solutions

            Uncover insights to make smarter marketing decisions in less time.

          • Agency Solutions

            Earn & keep valuable clients with unparalleled data & insights.

          • Enterprise Solutions

            Gain a competitive edge in the ever-changing world of search.

          • The Moz Story

            Moz was the first & remains the most trusted SEO company.

          • New Releases

            Get the scoop on the latest and greatest from Moz.

          Surface actionable competitive intel
          New Feature

          Surface actionable competitive intel

          Learn More
        • Log in
          • Moz Pro
          • Moz Local
          • Moz Local Dashboard
          • Moz API
          • Moz API Dashboard
          • Moz Academy
        • Avatar
          • Moz Home
          • Notifications
          • Account & Billing
          • Manage Users
          • Community Profile
          • My Q&A
          • My Videos
          • Log Out

        The Moz Q&A Forum

        • Forum
        • Questions
        • My Q&A
        • Users
        • Ask the Community

        Welcome to the Q&A Forum

        Browse the forum for helpful insights and fresh discussions about all things SEO.

        1. Home
        2. Digital Marketing
        3. Web Design
        4. Wordpress: Pages vs Posts vs Portfolio

        Moz Q&A is closed.

        After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.

        Wordpress: Pages vs Posts vs Portfolio

        Web Design
        3
        13
        32416
        Loading More Posts
        • Watching

          Notify me of new replies.
          Show question in unread.

        • Not Watching

          Do not notify me of new replies.
          Show question in unread if category is not ignored.

        • Ignoring

          Do not notify me of new replies.
          Do not show question in unread.

        • Oldest to Newest
        • Newest to Oldest
        • Most Votes
        Reply
        • Reply as question
        Locked
        This topic has been deleted. Only users with question management privileges can see it.
        • Mark_Ch
          Mark_Ch last edited by

          Hi All,

          I'm looking to put pen to paper and design my main structual template for my website. I will be creating the new site in Wordpress.

          My understanding of Wordpress is broken into the Static Pages, Posts and Portfolio.

          Static PAGE
          Static one off content.
          No tags, categories or archived

          Posts
          content entries, which is listed in reverse chronological order.
          Update post entry to maintain overall freshness of your website.
          tags, categories & archived

          Portfolio
          ?????

          Question

          • What are the benefits of a portfolio page over Static Pages & Posts
          • When creating feature rich articles should i use static pages, posts or portfolio.

          Thanks Mark

          1 Reply Last reply Reply Quote 0
          • DeanAndrews
            DeanAndrews @Mark_Ch last edited by

            Excellent. Good luck with your new site.

            1 Reply Last reply Reply Quote 0
            • Mark_Ch
              Mark_Ch last edited by

              Hi Dean,

              As previously mentioned my knowledge of 'Portfolio' was limited. Now that you have advised the nature of a 'Portfolio' being static in design, I can simply write articles to my hearts content and publish them. Additionally, I will have the added advantage to set categories and tags and visual appearance.

              I believe this is game, set and Match!

              Thanks Mark

              DeanAndrews 1 Reply Last reply Reply Quote 0
              • DeanAndrews
                DeanAndrews @Mark_Ch last edited by

                A portfolio is not necessarily time-specific therefore it is not a post type such as a blog. A portfolio is just that, a portfolio of your work that you have completed (ie static) so why would you need to keep updating it. If you need to update/new articles then you would use the post type (blog).

                1 Reply Last reply Reply Quote 0
                • Mark_Ch
                  Mark_Ch last edited by

                  Hi All,

                  Thanks for the information.

                  Dean,

                  I have taken the example provided on the filterable portfolio from here. I believe your example and mine are talking about the same thing, hence using the same Portfolio Custom Post Type.

                  Would I have to keep the article written on the portfolio page updated more often then a regular static page for Google ranking?

                  Thanks Mark

                  DeanAndrews 1 Reply Last reply Reply Quote 0
                  • DeanAndrews
                    DeanAndrews @Mark_Ch last edited by

                    Re filter have you tried https://wordpress.org/plugins/evm-portfolio/

                    1 Reply Last reply Reply Quote 0
                    • Andy.Drinkwater
                      Andy.Drinkwater @Mark_Ch last edited by

                      That said and done, i believe you cannot create categories and tags on static pages, hence a custom posts would need to be created with the article.

                      Correct - Well, without looking at other specific templates, then give it a go. Noting ventured and all that 🙂

                      -Andy

                      1 Reply Last reply Reply Quote 0
                      • DeanAndrews
                        DeanAndrews @Mark_Ch last edited by

                        In your case I would recommend not going down the post/blog route and use a custom taxonomy (ie portfolio) as using a post to publish your portfolio will also be available as rss and is also considered as time-specific.

                        1 Reply Last reply Reply Quote 0
                        • Mark_Ch
                          Mark_Ch last edited by

                          Hi Andy,

                          Thank you for the information.

                          My initial goal is to create a rich visual menu for users to filter in readiness to read an article of interest.
                          That said and done, i believe you cannot create categories and tags on static pages, hence a custom posts would need to be created with the article.

                          I want the user to have visual and filter experience and cannot see another way of achieving this without using isotope.

                          Thanks Mark

                          Andy.Drinkwater DeanAndrews 2 Replies Last reply Reply Quote 0
                          • Andy.Drinkwater
                            Andy.Drinkwater @Mark_Ch last edited by

                            I see what you are looking to do Mark but with most templates, when you create a post, it will allow you to set an image and excerpt which is then tagged into the main part of the site. It would be a bit of an odd way to do things if you were to use the portfolio option to link through to a blog post.

                            I don't really do much in the way of blogging, mainly due to lack of time, but go to my website and click on the Blog link to see an example of the posts populating this section. Is this what you are looking to achieve?

                            -Andy

                            1 Reply Last reply Reply Quote 0
                            • Mark_Ch
                              Mark_Ch last edited by

                              Hi All,

                              Thank you for your words of wisdom.

                              My reason for creating a portfolio was to get the best of both worlds (Pages + Posts). I'm looking to create an image based menu where users can see a graphical representation of an article. 'Eye Candy' and not heavy on text. This way the user is drawn into clicking an image to read the feature rich article.

                              Addiitonally, using categories and tags the user can fine tune what he or she is looking for. Here is a example of what I'm looking to create.

                              Your thoughts and comments would be much appreciated.

                              Thanks Mark

                              Andy.Drinkwater DeanAndrews 2 Replies Last reply Reply Quote 0
                              • Andy.Drinkwater
                                Andy.Drinkwater last edited by

                                On each Wordpress site I have worked on, the Portfolio tends to be image-based and is used to showcase work or products. Unless you have a need to do this, the portfolio tends not to get used that much. That said, I am sure there are lots of people who do use it - I haven't or really seen many sites use it.

                                To answer your questions:

                                - What are the benefits of a portfolio page over Static Pages & Posts
                                See above. Pages are your main structural pages.

                                - When creating feature rich articles should i use static pages, posts or portfolio.
                                Articles should be sat in the blog section, which is populated through 'posts'.

                                I hope this helps.

                                -Andy

                                1 Reply Last reply Reply Quote 0
                                • DeanAndrews
                                  DeanAndrews last edited by

                                  Posts are the default content type that is used for blog posts etc. They are dynamic content, with the first blog post displayed changing as a new one is added.

                                  Pages are the default WordPress content type that is used for static content. Unlike posts these are not time-specific.

                                  Portfolio or for that matter what ever you wish to name it are custom post types and taxonomy and can act as either, a good article to read here: Introducing Custom Posts and Taxonomies

                                  1 Reply Last reply Reply Quote 0
                                  • 1 / 1
                                  • First post
                                    Last post

                                  Browse Questions

                                  Explore more categories

                                  • Moz Tools

                                    Chat with the community about the Moz tools.

                                  • SEO Tactics

                                    Discuss the SEO process with fellow marketers

                                  • Community

                                    Discuss industry events, jobs, and news!

                                  • Digital Marketing

                                    Chat about tactics outside of SEO

                                  • Research & Trends

                                    Dive into research and trends in the search industry.

                                  • Support

                                    Connect on product support and feature requests.

                                  • See all categories

                                  Related Questions

                                  • donsilvernail

                                    Yoast focus keywords for portfolio post types in WordPress

                                    This one is for the WordPress optimization crowd! Portfolios are used to display work. I have a question about best seo optimization techniques. 1. Portfolios can be used to display many different types of work, for me it either original web designs from scratch, WordPress redesigns, or importing a current website into WordPress. What is the best practice for keywords for  multiple portfolios that are in one category. for instance WordPress Redesign. If I have 5 WordPress redesign portfolio posts is it good practice to use WordPress redesign for all 5 portfolios or should they use variations? Yoast gets angry when the same focus keyword is used multiple times. 2. Should portfolios even be indexed? Since this is how I attract new customers I would think yes but am I giving too much exposure to my client and not enough to my business. I guess this will depend on titles and meta descriptions. A discussion on best practices here is what I am really looking for. What is your advice and opinion on the matter.

                                    Web Design | | donsilvernail
                                    1
                                  • KempRugeLawGroup

                                    Does an age verification home page hurt SEO?

                                    There's a microbrewery in our area that just launched its first website. It has the "verify your age" homepage (which is not really their homepage, but I don't know what it's called) before you can enter. It looks like this: http://angrychairbrewing.com/ Anyway, does this hurt them at all from a rankings standpoint? Also, assuming bots/spiders/ROGER can crawl sites like this, (which I think they would have to be able to do) how do they get around this verification? Thanks, Ruben

                                    Web Design | | KempRugeLawGroup
                                    0
                                  • Kingalan1

                                    Wordpress Plugin To Capture Form Completion Data, Before Visitor Hits "Submit"?

                                    Greetings MOZ Community: Visitors frequently start to enter contact information in the forms on our website, but then chicken out and don't hit the submit button. I noticed this watching the recordings of visitor web site visits using Mouse Flow. Is there a Wordpress Plugin that would allow us to capture data entered in forms, where the visitor does not finally hit the "submit" button? Obviously this would be very, very valuable as this scenario occurs in one out of three or four instances. Thanks!!!
                                    Alan

                                    Web Design | | Kingalan1
                                    0
                                  • Kingalan1

                                    Lots of Listing Pages with Thin Content on Real Estate Web Site-Best to Set them to No-Index?

                                    Greetings Moz Community: As a commercial real estate broker in Manhattan I run a web site with over 600 pages. Basically the pages are organized in the following categories: 1. Neighborhoods (Example:http://www.nyc-officespace-leader.com/neighborhoods/midtown-manhattan)  25 PAGES Low bounce rate 2. Types of Space (Example:http://www.nyc-officespace-leader.com/commercial-space/loft-space) 
                                    15 PAGES Low bounce rate. 3. Blog (Example:http://www.nyc-officespace-leader.com/blog/how-long-does-leasing-process-take 
                                    30 PAGES Medium/high bounce rate 4. Services (Example:http://www.nyc-officespace-leader.com/brokerage-services/relocate-to-new-office-space)  High bounce rate
                                    3 PAGES 5. About Us (Example:http://www.nyc-officespace-leader.com/about-us/what-we-do
                                    4 PAGES High bounce rate 6. Listings (Example:http://www.nyc-officespace-leader.com/listings/305-fifth-avenue-office-suite-1340sf)
                                    300 PAGES High bounce rate (65%), thin content 7. Buildings (Example:http://www.nyc-officespace-leader.com/928-broadway
                                    300 PAGES  Very high bounce rate (exceeding 75%) Most of the listing pages do not have more than 100 words.  My SEO firm is advising me to set them "No-Index, Follow". They believe the thin content could be hurting me. Is this an acceptable strategy? I am concerned that when Google detects 300 pages set to "No-Follow" they could interpret this as the site seeking to hide something and penalize us. Also, the building pages have a low click thru rate. Would it make sense to set them to "No-Follow" as well? Basically, would it increase authority in Google's eyes if we set pages that have thin content and/or low click thru rates to "No-Follow"? Any harm in doing this for about half the pages on the site? I might add that while I don't suffer from any manual penalty volume has gone down substantially in the last month. We upgraded the site in early June and somehow 175 pages were submitted to Google  that should not have been indexed. A removal request has been made for those pages. Prior to that we were hit by Panda in April 2012 with search volume dropping from about 7,000 per month to 3,000 per month. Volume had increased back to 4,500 by April this year only to start tanking again. It was down to 3,600 in June. About 30 toxic links were removed in late April and a disavow file was submitted with Google in late April for removal of links from 80 toxic domains. Thanks in advance for your responses!! Alan

                                    Web Design | | Kingalan1
                                    0
                                  • BobAnderson

                                    Link colour on page?

                                    I always thought that the link colour has to be different from text colour? I have come across a site http://www.printandpackaging.co.uk/ and it has made me question this belief, they seem to only have bolded the link which would be very nice if this is  fine.

                                    Web Design | | BobAnderson
                                    0
                                  • EcommerceSite

                                    What is the best tool to view your page as Googlebot?

                                    Our site was done with asp.net and a lot of scripting. I want to see what Google can see and what it can't. What is the best tool that duplicates Googlebot? I have found several but they seem old or inaccurate.

                                    Web Design | | EcommerceSite
                                    0
                                  • hfranz

                                    Ecommerce Style Wordpress But No Shopping Cart.

                                    Wondering if anyone knows if you can purchase an ecommece style wordpress theme, but not use the shopping cart portion or display pricing. We would like to display our website how an ecommerce is set up, but at this time, we do not sell anything online. We are considering in the near future to sell half of our products. And this would not be very large. Or can ecommerce be added to any wordpress theme. ?

                                    Web Design | | hfranz
                                    0
                                  • DonnieCooper

                                    Wordpress vs. mvc framework

                                    What's the benefits of choosing an mvc framework such as codeigniter or cakephp over wordpress? Wordpress has so many plugins, and a universally known UI for customers, it just saves a ton of time. However, a lot of the 'big guys' like SEOmoz and Distilled(?) use Cakephp and other mvc frameworks so it has me wondering what the benefits are...... anyone?

                                    Web Design | | DonnieCooper
                                    2

                                  Get started with Moz Pro!

                                  Unlock the power of advanced SEO tools and data-driven insights.

                                  Start my free trial
                                  Products
                                  • Moz Pro
                                  • Moz Local
                                  • Moz API
                                  • Moz Data
                                  • STAT
                                  • Product Updates
                                  Moz Solutions
                                  • SMB Solutions
                                  • Agency Solutions
                                  • Enterprise Solutions
                                  • Digital Marketers
                                  Free SEO Tools
                                  • Domain Authority Checker
                                  • Link Explorer
                                  • Keyword Explorer
                                  • Competitive Research
                                  • Brand Authority Checker
                                  • Local Citation Checker
                                  • MozBar Extension
                                  • MozCast
                                  Resources
                                  • Blog
                                  • SEO Learning Center
                                  • Help Hub
                                  • Beginner's Guide to SEO
                                  • How-to Guides
                                  • Moz Academy
                                  • API Docs
                                  About Moz
                                  • About
                                  • Team
                                  • Careers
                                  • Contact
                                  Why Moz
                                  • Case Studies
                                  • Testimonials
                                  Get Involved
                                  • Become an Affiliate
                                  • MozCon
                                  • Webinars
                                  • Practical Marketer Series
                                  • MozPod
                                  Connect with us

                                  Contact the Help team

                                  Join our newsletter
                                  Moz logo
                                  © 2021 - 2025 SEOMoz, Inc., a Ziff Davis company. All rights reserved. Moz is a registered trademark of SEOMoz, Inc.
                                  • Accessibility
                                  • Terms of Use
                                  • Privacy

                                  Looks like your connection to Moz was lost, please wait while we try to reconnect.