Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Publishing testimonials on your site that are from your Google + (or other review sites page)
-
Ive got a site with some good Google + Reviews and some other good reviews on other sites that id like to be able to publish on a testimonials page on our website, but im worried about being penalised for duplicate content. Any idea of the best way to get these reviews on to our website, i was thinking about placing the text in as an image, but id prefer to do something semantic if at all possible.
(I know that some review sites have javascript widgets you can use to pull in your reviews but for most of the sites we are reviewed on they dont)
-
Hi Sam!
It might be helpful to start with a little clarification here - in Local SEO, the term 'testimonials' tends to indicate direct-to-business owner content while the term 'reviews' typically indicates content that exists on a third party platform. In researching this topic, it would likely be better to search for 'reviews' rather than 'testimonials' as you are talking about third party reviews.
Mike Blumenthal wrote a great little post about this earlier this year:
http://blumenthals.com/blog/2014/04/24/using-google-reviews-on-your-website/
Hope it helps!
-
I would agree with everyone here that duplicate content isn't really an issue here. And it's really not the concern it once was. I personally would take a screen shot though, just to show where the original is for your audience. I also heard somewhere that you can't republish Yelp testimonials elsewhere, or maybe it was Google+, and have them still featured on the original source. So you may want to double check the rules around testimonials for those two sites.
-
If you're really worried about content duplication, I would do as you suggest, placing them as an image. Personally, I wouldn't lose sleep at night if I copied and pasted some reviews from my G+ Local.
(Former?) Google employee, Matt Cutts once posted a video claiming that duplicate content won't hurt you unless it's spammy. https://www.youtube.com/watch?v=Vi-wkEeOKxM&feature=youtu.be
If you're still on the fence, what I would also suggest is to try asking the same question at Google's Webmaster Central Help Forum. I think you'd get a fairly definitive answer possibly from a Google employee like John Mueller.
-
Differently from (as an example) facebook, google + API doesn't provide a mean of extracting customer reviews. So programmatically you can't, given you rule out scraping them.
Manually you can do whatever you want.
As for content duplication, is a risk, but there's no such thing as content duplication penalization, when facing duplicate content google just make a choice, indexing one or another.
And to have google consider your content duplicate, you really need to copy everything, and have you page share the vast majority of the html with another page.
-
Having a testimonials page on your website is a great idea. It shows the clients going to your website that you are a good provider. I would think you could just place "Review from Google+" or "Review from Yelp" at the bottom of a comment.
Here is our testimonial page: http://www.essentialpest.com/testimonials/
We don't place reviews from other websites. The testimonials we have posted came from emails, letters, etc. - However, I would think that if you linked the word "Google+" from "Review from Google+" with a link to that review, it would just be proof that review does exist.
This may be useful to you. http://a-moz.groupbuyseo.org/blog/getting-reviews-the-right-way-for-local-businesses
Good luck!
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
What is the best practice way to attribute a Google Review?
An example might be a local directory site, where multiple businesses are featured. To flesh out the respective business profiles, Google Reviews are included. Copying/pasting would be the definition of duplicate content. I wonder though if hyperlinking to the review itself would be enough? For a random example: "you literally have never had better ice cream. cutest shop in charleston sc" - Mandee Jalbert, Google Review Google doesn't appear to have a review embed option- am I wrong? If not, would the above attribution via the "Google Review" hyperlink be sufficient to head off any potential dings for duplicate content? Thanks! Stephen
Reviews and Ratings | | PerfectPitchConcepts
Thanks for your thoughts! I feel like this might make for a good presentation at our SoundBoard conference someday soon.0 -
Google Reviews & Third Party Reviews
Hi We have a third party review provider, but were also looking at increasing our Google reviews. However after more research, should Google reviews only be used on local listings? For organisations which don't have a physical location to buy from - is the solution to use organisation schema, which incorporates 'reviews on other sites' with the hope Google may show your Feefo review count? When checking similar companies - all seem to have the organisation knowledge card and not the local Google My Business listing. Is it worth pursuing extra reviews on Google My Business or not? Thanks!
Reviews and Ratings | | BeckyKey0 -
Do people receive notifications when you respond to their Google reviews?
If someone leaves a review of your business on your Google My Business listing, and you respond to that review, will they receive an email notification of your response to their review? We are working with a client who has unanswered reviews from several years ago, and though it's best practice to respond to all reviews, we didn't want to respond to reviews from 2013 if the person (who has likely forgot about their experience with the business in question) is going to get an email notifying them of our late response to their review. Thank you!
Reviews and Ratings | | BlueCorona1 -
Moving my photography business to another state. Is it possible to transfer Google My Business listing WITHOUT losing my Google Reviews?
A friend of mine is transitioning her photography business to another state. She moved about 5 years ago and consequently lost all of her Google+/Yelp reviews. Having reviews as a photographer is EXTREMELY important for her business reputation. She doesn't want this to happen again. Is it possible to change the location of a Google my Business page and keep the existing reviews? Thanks
Reviews and Ratings | | RosemaryB0 -
Why are certain words formatted as bold in Google+ Reviews?
Hey guys, I noticed that certain words within reviews left on Google+ pages are being shown in bold text. The original reviews do not feature bold text, but when shown in snippets they appear. I attached a photo below for a college's G+ page. Any insight would be great! 0ZHfhnP
Reviews and Ratings | | TomBinga11250 -
Blocking Reviews by Blocking Words?
A client sent me an email this week, stating that you could block bad reviews on social media sites by "blocking" certain words from comments such as "I", "you", "them", "they"......she heard it at a conference from some other CEO's that had some problems with bad reviews. Essentially these CEO's blocked these words making the pages read only pages so no one could leave a review on social media sites. Now, I have never heard this tactic, nor think this is a good idea in any way shape or form. And I know that you can't block bad reviews from happening (without looking at the bigger picture and encouraging some look at internal processes and customer service). Has any one heard of this tactic? Or better, know of anywhere online that documents this idea of blocking words? I have to get back to her, but I have beaten the drum about how to acquire good reviews so much, I feel I am not getting through! Help! Thanks
Reviews and Ratings | | cschwartzel0 -
Yelp Review From My Customer Removed
Hi, A customer of mine told me she created a yelp account just to give me a review. She's a good customer and wanted to show me her appreciation. I thanked her for taking the trouble. About a week later, I see that her review was marked as "not recommended." This was a legitimate review made by a real customer. I'm angry that it was removed for no reason. I noticed a competitor of mine has 18 yelp reviews and all of them show up just fine. I also noticed that this same competitor is paying for ads from Yelp. A couple of years ago, another customer reviewed me on yelp and it was also labeled as "not recommended." So I now have 2 "not recommended" reviews on Yelp that, if you ask me, imply that my reviews are fake. After Yelp and Yahoo merged, I lost the 14 Yahoo reviews I had obtained from customers over the last six years. I have also noticed over the years, that whenever I need to sign into my Yelp business account to update the data, it's locked until some pushy sales person calls and asks to speak to me in order to try to sell me ads on Yelp. Anyone else hate Yelp? They're obviously not really interested in making sure reviews are "real," they're just interested in selling expensive ads.
Reviews and Ratings | | Ophelia6191 -
Migrating Reviews from Old SIte
We recently changed our Website to Word Press and I would like to move the old reviews to the new site. I am concerned Google might not understand the reviews showing up all of a sudden. The old reviews were on a sub-domain (store.domain.com). I will be able to match the dates and text as well as names. Any advice or Best Practice on this? Thanks!
Reviews and Ratings | | Chris6610