Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Why isn't my homepage number #1 when searching my brand name?
-
Hi! So we recently (a month ago) lunched a new website, we have great content that updates everyday, we're active on social platforms, and we did all that's possible, at the moment, when it comes to on site optimization (a web developer will join our team this month and help us fix all the rest). When I search for our brand name all our social profiles come up first, after them we have a few inner pages from our different news sections, but our homepage is somewhere in the 2nd search page... What may be the reason for that? Is it just a matter of time or is there a problem with our homepage I'm unable to find?
Thanks!
-
You're the best
Thanks! -
100% agree. It's going to take some time. Right now Google doesn't really understand that term as a brand name and the search results are a bit wacky in my opinion. You shouldn't have a problem moving up.
The more backlinks you earn with 'primepair' as the anchor text, the better off you will be.
Good luck!
-
Thank you Lewis!
-
The site's pretty new, so it may take some time. According to Moz, you have no backlinks to your site and a DA/PA of 1. Just keep up with what you're doing, build some decent links and you'll soon see the fruits of your labour.
Lewis
-
Hello! Thanks for the help! I wasn't sure if I can publish the url here

our site url is - http://primepair.com brand name "primepair", there's a wiki page and some edu sites on the first page... I assume they'll be a difficult competitors for the #1 place...
We're on all the webmaster toold, excluding yandex, which I'll connect now.
-
The two or three main reasons I've ran into for sites not ranking for their own branded searches are...
-
The site has way too little content -- a couple of pages less than 200 characters per page.
-
The site is very new and in none of the Webmaster Tools
-
Or the brand is a generic word that is reasonably competitive.
As Sam mentioned above, with more details the community can get you a much more definitive and nuanced answer. Within your social profiles make sure you're linking back to your site and if your site has a physical location make sure to optimize via local search as well.
-
-
Thanks for the question! I'm sure the community would love to help, but the question is a little vague. If it's possible, could you tell us your brand name and website URL? There are numerous issues that could be involved, so it'd be hard to help unless we can get more details.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
GoogleBot still crawling HTTP/1.1 years after website moved to HTTP/2
Whole website moved to https://www. HTTP/2 version 3 years ago. When we review log files, it is clear that - for the home page - GoogleBot continues to only access via HTTP/1.1 protocol Robots file is correct (simply allowing all and referring to https://www. sitemap Sitemap is referencing https://www. pages including homepage Hosting provider has confirmed server is correctly configured to support HTTP/2 and provided evidence of accessing via HTTP/2 working 301 redirects set up for non-secure and non-www versions of website all to https://www. version Not using a CDN or proxy GSC reports home page as correctly indexed (with https://www. version canonicalised) but does still have the non-secure version of website as the referring page in the Discovery section. GSC also reports homepage as being crawled every day or so. Totally understand it can take time to update index, but we are at a complete loss to understand why GoogleBot continues to only go through HTTP/1.1 version not 2 Possibly related issue - and of course what is causing concern - is that new pages of site seem to index and perform well in SERP ... except home page. This never makes it to page 1 (other than for brand name) despite rating multiples higher in terms of content, speed etc than other pages which still get indexed in preference to home page. Any thoughts, further tests, ideas, direction or anything will be much appreciated!
Technical SEO | | AKCAC1 -
Another company is coming up in search results when I type in my phone number
If I search for my client's phone number on Google, without gaps, ie 02036315541, another company comes up at the top of the list. This company has a similar name to ours, but it is in a different town and it does different things. My company name is Energy Contract Renewals https://www.energycontractrenewals.co.uk/ and their company is https://energyrenewals.co.uk. As far as I can see, the other company does not mention our phone number anywhere on their site or on their GMB page so I don't know why they are coming up. We do not come up at all for this search. However, if I put our phone number in like this: 020 3631 5541, our company does come up and the other company does not. Anyone know how I can correct this or if it is even possible to do something about it?
Technical SEO | | mfrgolfgti1 -
Content in Accordion doesn't rank as well as Content in Text box?
Does content rank better in a full view text layout, rather than in a clickable accordion? I read somewhere because users need to click into an accordion it may not rank as well, as it may be considered hidden on the page - is this true? accordion example: see features: https://www.workday.com/en-us/applications/student.html
Technical SEO | | DigitalCRO1 -
Finding websites that don't have meta descriptions
Hi everyone, as a way to find new business leads I thought about targeting websites that have poor meta descriptions or where they are simply missing. A quick look at SERPs shows this is still a major issue for many businesses. Is there any way I can quickly find pages for which meta description is lacking? Thank you! Best regards, Florian
Technical SEO | | agencepicnic0 -
Image Search
Hello Community, I have been reading and researching about image search and trying to find patterns within the results but unfortunately I could not get to a conclusion on 2 matters. Hopefully this community would have the answers I am searching for. 1) Watermarked Images (To remove or not to remove watermark from photos) I see a lot of confusion on this subject and am pretty much confused myself. Although it might be true that watermarked photos do not cause a punishment, it sure does not seem to help. At least in my industry and on a bunch of different random queries I have made, watermarked images are hard to come by on Google's images results. Usually the first results do not have any watermarks. I have read online that Google takes into account user behavior and most users prefer images with no watermark. But again, it is something "I have read online" so I don't have any proof. I would love to have further clarification and, if possible, a definite guide on how to improve my image results. 2) Multiple nested folders (Folder depth) Due to speed concerns our tech guys are using 1 image per folder and created a convoluted folder structure where the photos are actually 9 levels deep. Most of our competition and many small Wordpress blogs outrank us on Google images and on ALL INSTANCES I have checked, their photos are 3, 4 or 5 levels deep. Never inside 9 nested folders.
Technical SEO | | Koki.Mourao
So... A) Should I consider removing the watermark - which is not that intrusive but is visible?
B) Should I try to simplify the folder structure for my photos? Thank you0 -
Why has my search traffic suddenly tanked?
On 6 June, Google search traffic to my Wordpress travel blog http://www.travelnasia.com tanked completely. There are no warnings or indicators in Webmaster Tools that suggest why this happened. Traffic from search has remained at zero since 6 June and shows no sign of recovering. Two things happened on or around 6 June. (1) I dropped my premium theme which was proving to be not mobile friendly and replaced it with the ColorMag theme which is responsive. (2) I relocated off my previous hosting service which was showing long server lag times to a faster host. Both of these should have improved my search performance, not tanked it. There were some problems with the relocation to the new web host which resulted in a lot of "out of memory" errors on the website for 3-4 days. The allowed memory was simply not enough for the complexity of the site and the volume of traffic. After a few days of trying to resolve these problems, I moved the site to another web host which allows more PHP memory and the site now appears reliably accessible for both desktop and mobile. But my search traffic has not recovered. I am wondering if in all of this I've done something that Google considers to be a cardinal sin and I can't see it. The clues I'm seeing include: Moz Pro was unable to crawl my site last Friday. It seems like every URL it tried to crawl was of the form http://www.travelnasia.com/wp-login.php?action=jetpack-sso&redirect_to=http://www.travelnasia.com/blog/bangkok-skytrain-bts-mrt-lines which resulted in a 500 status error. I don't know why this happened but I have disabled the Jetpack login function completely, just in case it's the problem. GWT tells me that some of my resource files are not accessible by GoogleBot due to my robots.txt file denying access to /wp-content/plugins/. I have removed this restriction after reading the latest advice from Yoast but I still can't get GWT to fetch and render my posts without some resource errors. On 6 June I see in Structured Data of GWT that "items" went from 319 to 1478 and "items with errors" went from 5 to 214. There seems to be a problem with both hatom and hcard microformats but when I look at the source code they seem to be OK. What I can see in GWT is that each hcard has a node called "n [n]" which is empty and Google is generating a warning about this. I see that this is because the author vcard URL class now says "url fn n" but I don't see why it says this or how to fix it. I also don't see that this would cause my search traffic to tank completely. I wonder if anyone can see something I'm missing on the site. Why would Google completely deny search traffic to my site all of a sudden without notifying any kind of penalty? Note that I have NOT changed the content of the site in any significant way. And even if I did, it's unlikely to result in a complete denial of traffic without some kind of warning.
Technical SEO | | Gavin.Atkinson1 -
Google will index us, but Bing won't. Why?
Bing is crawling our site, but not indexing it, and we cannot figure out why -- plus it's being indexed fine in Google. Any ideas on what the issue with Bing might be? Here's are some details to let you know what we've already checked/established: We have 4 301’s and the rest of our site checks out We’ve already established our Robots is ok, and that we are fixing our site map/it's in fine shape We do not see anything blocking bingbot access to the site There is no varnish or any load balancers, so nothing on that end that would be blocking the access We also don't see any rules in the apache or the .htaccess config that would be blocking the access
Technical SEO | | Alex_RevelInteractive1 -
2 Versions of Same Homepage
We want to show new and returning visitors different versions of our homepage (same URL) What, if anything, should we use as the markup to tell Google what we are doing?
Technical SEO | | theLotter
Any danger that Google will think we are cloaking? Thanks!0