Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Media Kit for SEO?
-
I am working with a company that gets a significant amount of press, but often we do not get links from these articles or the articles do not have the best anchor text. Any suggestion, tools, or articles that help optimize this exposure to for seo benefits?
-
Always create links in your press release itself, that was way back one of the most valuable lessons I learned. Second is that usually you could also add some links in the boilerplate with information on the spokes person/ company or CEO.
-
Why yes the is! In 2013 Kaila Strong wrote an in-depth article here: http://a-moz.groupbuyseo.org/ugc/guide-to-using-unlinked-brand-mentions-for-link-acquisition-20981 as one example.
One suggestion I'd add is the creation of a Media Kit page that provides pre-approved pull quotes, company related imagery (in various sizes), timeline and more can work well in either gaining hotlinks to the images or providing citation samples that make it quick and easy for someone writing an article to cite your company.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
my website seo
my web site is : sahraii and my category products descriptions are very long but not getting any results from google
Link Building | | arashsahraii
any suggest?0 -
Are long URLs bad for SEO?
Hi, I would like to know how bad is the long URLs that I have on my website. At the moment we have 543 long urls and I was wondering how big is the impact in my SEO. Thank you
Link Building | | Blind_Foundation3 -
Are Sidebar Backlinks worth for SEO?
Hello! Let's use the following example: I have a blog (let's call it Blog A) and I find another blog in the same niche (this will be Blog B) that has higher DA and PA than mine. Will Google penalize me if the Blog B puts a link to my blog in their sidebar? Remember, the Blog A and Blog B are from the same niche. I ask this because Google says that links on sidebars appears in every page and in some pages the link may be useless. But if both blogs are from the same niche, there won't be pages where the links will be from different themes and with less relevance. So, is my thought correct: we can use sidebar links without caring about penalization ONLY if the blogs are from the same niche? Thanks in advance!
Link Building | | btqkelvin0 -
How relevant are citations to SEO?
'How much do citations help your seo in view of the direction that google seems to be headed where content is king? Should the citations not be relevant to your site?'.
Link Building | | arthureray0 -
Toxic Link Removal-Better to Pay an SEO Firm or Can I Do It Myself?
Hi Jen: Recently an SEO audit from a reputable SEO firm identified almost 50% of the incoming links to my site as toxic, 40% suspicious and 5% of good quality. They are of the opinion that it is imperative to remove the toxic domains. The fee for toxic link removal is about $3,000.I would prefer to save the $3,000 but would prefer not to take the risk of screwing up my ranking if this is a complex procedure best left to SEO professionals. My assumption is that link removal will involve identifying the toxic domains, requesting removal and eventually submitting a Google disavow request. Can I do this myself or is there a big risk of screwing it up? Assuming it is safe for me to remove toxic links, would anyone suggest software of tools for doing so? Thanks so much.
Link Building | | Kingalan1
Alan0 -
Listly and SEO
We use listly quite a lot. A few of our lists get embedded in other sites. A lot of the embedded lists have links back to us. Is there any seo benefit on this, or will just one of the sites count ? Isn't this just duplicate content ? Wondering what your thoughts are.
Link Building | | MarkQJones0 -
Does link from a blog in Blogger.com helps in SEO ?
Do you guys think that adding good quality blogs to blogger.com and then getting a link from those blogs will help ?
Link Building | | Personnel_Concept0 -
SEO Triage - What matters most?
If you only had 8 hours to work on an SEO project... How would you spend your time to get the fastest results? On-page optimization, or link-building? Context: On-Page Optimization: "A" grade (SEOMOZ On-Page Report Card) Keywords: "moderately competitive" (SEOMOZ Keyword Difficulty Tool) Domain Authority: 33 (SEOMOZ Competitive Link Analysis)
Link Building | | JessicaCox0