Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Local citations from business directories in other countries
-
Hi all,
I normally work for clients in my home county (The Netherlands) and with local citation building I focus on Dutch websites or well know .com websites in the Netherlands. My rule of thumb kinda was, if it’s not known in the Netherlands it isn’t worth getting mentioned there.
Since The Netherlands are pretty small and I think Google ain’t perfect I was wondering if it makes sense to list a Dutch business on any .com business listings that are internationally big, but aren’t well known in the Netherlands.
Two reasons that got me thinking this direction:
- A big well known Dutch company offers a service such as Moz local and did integrate their service with several international business listing websites that I never heard off, since these business directories focus themselves on other parts of the world.
- Google ain’t perfect and I think they got more budget to identify trustworthy business directories with an international focus or a focus on America then with a focus on The Netherlands.
So I’m wondering if it makes any sense to list a Dutch business on let’s say the top 20 international business directories (although these directories don’t have any brand recognition in The Netherlands).
-
Thank you both! This really helps.
-
Hi Bob,
I think Patrick is on the right track with this. If you have a legitimate connection to these other companies, it won't hurt you to be internationally listed. What I can't say is whether it will help you, but I don't feel that it will hurt you in any way.
-
Hi Bob
If you legitimately do international business and have partnerships across the world, I would imagine they don't have an issue with it as long as your are staying relevant and on topic with your listings.
I would check these out:
International SEO (Moz)
The International SEO Checklist (Moz)Hope this helps! Good luck!
-
Hi Patrick,
Thanks for your response!
I did read the resources on Moz and couldn’t find an answer to this particular question. Ignore the low quality sites and focus on the top 50 comes the closest to what I’m looking for.
Any thoughts about how Google handles citations of a Dutch business on big international business directories?
-
Hi Bob
Take a look at Whitespark. According to their FAQ page, they do citations for Holland.
I would also take a look at competitors and also see what kind of opportunities or partnerships that they are taking advantage of. You can use this resource from Moz on the subject.
Here are some other helpful resources:
How to Have a Successful Local SEO Campaign in 2015 (Moz)
The 2014 Local Search Ranking Factors (Moz)
How to Perform the Ultimate Local SEO Audit (Moz)Hope this all helps! Good luck!
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Why won't a business show up in the local pack when all signs point to that it should?
Hello! I've been trying to figure out why a business won't show up in the local pack even though their GMB has more reviews, seems to be doing everything right, and just doesn't show. The business is "A Senior Journey", and should be showing up for searches relating to "senior placement services tucson" or "senior placement tucson", but no dice. Been doing a competitor analysis and they are doing better or on par with all of their competitors. The same businesses in Tucson that are competitors show up both times, even Phoenix locations, but not A Senior Journey...any ideas? Thank you!
Local Listings | | WebMO-Tech-Rep0 -
Improve Google Business ranking
While my client's websites have been ranking well in SERP for their keyterms I'm at a lost on what I can do to improve their Google business/map presence. I'm referring to their listing where the top three come up or when you search on Google Maps.
Local Listings | | FPK
https://gyazo.com/26ec78ed7f712157ec72492199545431 Ex 1. Several months ago my client was ranked #1 both for SERP and maps until they dropped to 2nd on maps. Now they're ranked 1st in search yet 2nd for local business rankings as you can see from the screenshot above. At one point my client's business did have more reviews than the 1st ranking business yet they still weren't 1st. Ex. 2. Client(s) is ranked 4th in search and doesn't show in the top 3 map listings for their search term. If you click on More places to view Google Maps they're listed all the way down as the 15th listing or worse can't even be found when searching by their main SEO key term . Of course they are found by searching for their business name so it's not like there is a problem with the listing. I make sure to: Completely fill out their Google Business profile(NAP, hours and add pictures) Have my client try to gain positive reviews Manage and respond to reviews(mainly the negative ones) Add map and Google business link to their website Can anyone offer any other insight on what else can be done to improve their local presence on maps that I might be missing?0 -
Can I use the same interior photos for multiple stores in Google My Business?
Hi, The company I work for has many store locations across the country. Getting good/quality interior pictures has become very difficult for us. We recently good a Virtual Tour from Google for one of the locations, and they took some really pictures. According to Google, the "Photos should represent the actual business" and "Represent the real-world business location". My question is: since our stores are VERY similar in the interior, can we use the same pictures for them while we get more pictures? Would Google penalize this? Thanks!
Local Listings | | StantonOptical0 -
What is the radius for local search results
Does anyone know if there is a specific radius google uses to display local search results or is it simply based on the number of competitors or industry vertical.
Local Listings | | coolhandluc
Let's say I am based in covent garden London and I am looking for an indian restaurant. I assume that all results will be very localized as there are plenty of Indian restaurants in convent garden. But If i was looking for, let's say "wooden pipe shop" (i believe there is none in convent garden) what would google display? how far away from my desired location will google be able to extend it's results to?0 -
Should my website link to my google business listing given that I already link from google business to my website ?
I have a website with individual Location Landing Pages for each of my Depots. I also have individual Google Local Business Listings for each of my depots. Should I have a link from my Website Location Landing Pages to the associated Google local Business listings or not ?... Given that I already have a link on my Google Business listing to the relevant Location Page on my website. I wasn't sure whether linking both ways would be more beneficial thus enforcing things better or whether it's not needed to link both ways . thanks Pete
Local Listings | | PeteC120 -
Bright Local - Citation Burst. Winner or Loser?
Bright Local have a package called "Citation Burst." This looks great but, we all know directory submissions can have an extremely negative impact. Has anyone used Bright Local for Citation Burst, please let me know? Thanks Gary
Local Listings | | GaryVictory1 -
Does embedding Google map help local SEO?
Hi I am curious if adding a embedded Google map to a footer helps for Local seo? Thank you
Local Listings | | Berner1 -
How can I manually build local citations for a client?
Note: I am not interested in paying for services to build citations for me. I am managing building a client's citations. On many sites I am asked to create an account and verify my information. I have tried to create accounts using my client's email address and specified password so that they can manage their citations down the road should their NAP change. However, many sites require further verification such as security questions or a phone code. It isn't practical or effective to ask a client to confirm and verify all of these accounts. What is the most effective way to manually build local citations for a client? How can I get around the issue of email and phone verification?
Local Listings | | BlairKuhnen0