Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Is there a Facebook Ad equivalent to Google MCC?
-
Hi Mozzers,
Really unsure if we are missing something here, but whilst trying to set-up paid ads for some of our clients on FB we have run into a significant issue.
We need to be able to allow FB to debit multiple business accounts for varying ads on different pages. However every time we try to access the ads manager to set-up a new ad, FB takes us to the individuals (the person logged in to the page) account, rather than creating an ad account for that page/business individually. What are we missing?
We use Google MCC for managing our PPC campaigns and so wondered if there is anything similar we can use for FB? Or any other recommendations on how to get round this without dragging each client into the office and asking them to log-in so that we can set these up?
Thanks!
-
Just what we were looking for. Thank you very much Lynn!
-
Hi,
The new(ish) business.facebook.com is pretty much the MCC equivalent. It can be a bit difficult to figure out in the beginning but it is a lot better than the situation you describe! Check out the official faq page here.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Facebook won't show up in SERP
Hello! One of my clients' Facebook page isn't showing up on the SERP, even when you search "CLIENT NAME facebook" or an excerpt from a live post. Our social media team looked over all the settings in Meta, and everything looks correct, so we are stumped. Anyone encounter this before?
Social Media | | GoogleAlgoServant0 -
How do you turn off ads on your YouTube videos?
How do you remove ads that pop up on your youtube videos? I have created several videos only to have my competitors ad be the first thing to show up on the videos. Curious how you turn that off.
Social Media | | RobDalton0 -
Google SERP shows wrong (and inappropriate) thumbnail for Facebook videos?
Hello I'm running into a strange issue with at least one of my client's video. The video is posted on Facebook. When searching for the video on Google, the SERP shows a completely wrong, and inappropriate, thumbnail image. (And in one case the preview video starts playing within Google SERP.) It also seems that Google is indexing various countries' facebook page for the same video separately (it-it.facebook.com, fr-fr.facebook.com, etc). Note that only the thumbnail and preview video within Google are wrong; if you click on the link, you see the correct video and page. I hesitate to divulge the actual client video, but there are some reports on Google's search community about the same behavior: Here's one that stargs back in March: https://support.google.com/webmasters/thread/33760205?hl=en and a more recent one: https://support.google.com/websearch/thread/71452151?hl=en It looks increasingly like a bug in some google algorithm, but nobody at google seems to acknowledge that. I've unpublished the original video from FB and submitted an 'outdated content' removal to Google, which is pending. In the meantime, my questions for our group of experts here: Has anyone else experienced this and any other suggestionso n how to fix? If we assume that this is not a google bug: how could a malicious actor or black-hat SEO influence Google's algorithms to cause this? Thanks, mickey
Social Media | | infamia0 -
Google Indexed Images: Website Vs Social Media
I use Pinterest, Twitter and Instagram to post images that are already featured on my website. I have been following a routine of uploading the images to these social media platforms only after I can see Google has indexed the image from my original site. My website is ecommerce and the product images drive sales more than any other factor. The thinking behind my method was that when these images are posted on Pinterest, Twitter and the various Instagram crawler sites (I realise Instagram images aren’t indexed directly), Google would recognise that the image was already attributed to my website. The ‘duplicate’ image would not therefore be indexed and the originally uploaded website image would remain in ‘Google Images’. After completing various searches and reviewing other Q&A’s on Moz, it seems as though this is in no way guaranteed and images reposted on social media platforms may still replace the already indexed image from the website. I am assuming this is because Google views these platforms as more authoritative than mine. I usually change the image by adding logos, text, backgrounds, borders etc before posting on Pinterest and this seems to have worked most of the time (both the original and ‘amended for Pinterest’ versions are often indexed) but images posted on other platforms are usually identical. Does it make sense to continue with my method or am I shooting myself in the foot by reposting these images on social media at all? I obviously want customers searching for products, who then click on an image, to be directed to my site rather than one of my social media pages or worse, an image reposting site. Additionally, If I post images on social media before they are uploaded to my website (for example to tease a product launch), would Google likely class these images as the ‘original’ and therefore be less likely to index the website version of the image once it is uploaded? Any thoughts are appreciated.
Social Media | | g3mmab2 -
Videos perform poorly on facebook...why?
I have a facebook page with 42,000 Real fans. Images, screenshots, links, questions, etc all perform well. But videos get 0 interaction. If I get 5 likes that is saying something. Why would facebook not send out my videos to people? Is there a way to increase them? It is very frustrating to post our youtube videos to get no response. My fans are most 13-30 yr old gamers, so videos should be right up their alley.
Social Media | | Atomicx0 -
Facebook Open Graph Buttons
Any knows how to or where to find instructions on how to create custom buttons using Facebook Open Graph? I.e. "Want it" Example can be found here: http://www.debshops.com/character-stick-on-mustaches/1000039148,default,pd.html?cgid=3657 Thanks
Social Media | | Carlos-R0 -
Removing Facebook Pages Without Admin Access
A few years ago someone started a Facebook page for my company. It has about 15 fans and is not active, however it is ranking in Google because of it's age. I want to delete the page (so that the real official Facebook page will rank instead). However, I do not have access to the original admin account and Facebook is not responding to my removal requests. Any suggestions for what I should do? Thanks!
Social Media | | theLotter0 -
Is there any SEO benefit to hosting your Facebook photos on your own site?
I will often post photos that I have taken to my Facebook page (either personal or my fan page). Sometimes these can get lots of likes. I got thinking that perhaps I host these photos on my site (i.e. www.example.com/images/photo1.jpg) and then share that "page" on Facebook. That way any of the likes would be counted towards my site. What do you guys think?
Social Media | | MarieHaynes0