Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Should I Focus on Video Schema or a Video Sitemap First
-
Hey all,
I'm working on a website that is soon going to launch a video hub that contains over 500 videos. I'm interested in ensuring that the videos show up on the SERPs page in the highest position possible. I know Google recommends that you have on-page schema for your videos as well as an XML sitemap so they can be indexed for SERP. When I look at schema and the XML video sitemap they seem to communicate very similar kinds of information (Title, Description, Thumbnail, Duration). I'm not sure which one to start with; is it more important to have video schema or a video sitemap?
Additionally, if anyone knows of any good video sitemap generators (free is best, but cheap is okay too) then please let me know. Cursory google searching has just churned up a number of tools that look sketchy.
-
Hi Ajay,
Great question. First off, I think that both a video sitemap and the correct schema optimizations are extremely important in getting your videos to rank. Personally, I would start off with creating a video sitemap and then branch off into utilizing schema. This is just a matter of preference for me because I like to get the foundational elements done first.
In terms of what tools you can use - I know of a few. If your site is in WordPress the Yoast Video SEO plugin has worked well for me in the past. If not, here are some great posts on Video Sitemaps and the best process for creating them.
https://www.distilled.net/blog/video/creating-video-sitemaps-for-each-video-hosting-platform/
https://a-moz.groupbuyseo.org/blog/video-sitemap-guide-for-vimeo-and-youtube
Hope that helps!
Serge
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Google Search Console Showing 404 errors for product pages not in sitemap?
We have some products with url changes over the past several months. Google is showing these as having 404 errors even though they are not in sitemap (sitemap shows the correct NEW url). Is this expected? Will these errors eventually go away/stop being monitored by Google?
Technical SEO | | woshea0 -
Should Sitemaps be placed in the sub folder they reference?
I have a sitemap-index.xml file in the root. I then have several sitemaps linked to from the index in example.com/sitemaps/sitemap1.xml, example.com/sitemaps/sitemap2.xml, etc. I have seen on other sites that for example a sitemap containing blogs where the blogs are located at example.com/blog/blog1/ would be located at example.com/blog/sitemap.xml. Is it necessary to have the sitemap located in the same folder like this? I would like to have all sitemaps in a single sitemap folder for convenience but not if it will confuse search engines. My index count for URLs in some sitemaps has dropped dramatically in Google Webmaster Tools over the past month or so and I'm not sure if this is having an effect. If it matters, I have all sitemap files, including the index, listed in the robots.txt file.
Technical SEO | | Giovatto0 -
301 Redirects Relating to Your XML Sitemap
Lets say you've got a website and it had quite a few pages that for lack of a better term were like an infomercial, 6-8 pages of slightly different topics all essentially saying the same thing. You could all but call it spam. www.site.com/page-1 www.site.com/page-2 www.site.com/page-3 www.site.com/page-4 www.site.com/page-5 www.site.com/page-6 Now you decided to consolidate all of that information into one well written page, and while the previous pages may have been a bit spammy they did indeed have SOME juice to pass through. Your new page is: www.site.com/not-spammy-page You then 301 redirect the previous 'spammy' pages to the new page. Now the question, do I immediately re-submit an updated xml sitemap to Google, which would NOT contain all of the old URL's, thus making me assume Google would miss the 301 redirect/seo juice. Or do I wait a week or two, allow Google to re-crawl the site and see the existing 301's and once they've taken notice of the changes submit an updated sitemap? Probably a stupid question I understand, but I want to ensure I'm following the best practices given the situation, thanks guys and girls!
Technical SEO | | Emory_Peterson0 -
Should each new blog post be added to Sitemap.xml
Hello everyone, I have a website that has only static content. I have recently added a Blog to my website and I am wondering if I need to add each new Blog post to my Sitemap.xml file? Or is there another way/better way to get the Blog posting index? Any advice is greatly appreciated!
Technical SEO | | threebiz0 -
Best Practices for adding Dynamic URL's to XML Sitemap
Hi Guys, I'm working on an ecommerce website with all the product pages using dynamic URL's (we also have a few static pages but there is no issue with them). The products are updated on the site every couple of hours (because we sell out or the special offer expires) and as a result I keep seeing heaps of 404 errors in Google Webmaster tools and am trying to avoid this (if possible). I have already created an XML sitemap for the static pages and am now looking at incorporating the dynamic product pages but am not sure what is the best approach. The URL structure for the products are as follows: http://www.xyz.com/products/product1-is-really-cool
Technical SEO | | seekjobs
http://www.xyz.com/products/product2-is-even-cooler
http://www.xyz.com/products/product3-is-the-coolest Here are 2 approaches I was considering: 1. To just include the dynamic product URLS within the same sitemap as the static URLs using just the following http://www.xyz.com/products/ - This is so spiders have access to the folder the products are in and I don't have to create an automated sitemap for all product OR 2. Create a separate automated sitemap that updates when ever a product is updated and include the change frequency to be hourly - This is so spiders always have as close to be up to date sitemap when they crawl the sitemap I look forward to hearing your thoughts, opinions, suggestions and/or previous experiences with this. Thanks heaps, LW0 -
Using video transcripts v captions and avoiding duplicate content?
Part 1: After editing a You Tube transcript, I typically re-upload as a caption file (with time codes)...for SEO does it matter whether you upload as a transcript v. captions? Is one better than the other? Part 2: If you upload a transcript (or caption) to YouTube, then post that video/transcript in your blog, wouldn't you get pinged for duplicate content?
Technical SEO | | vernonmack0 -
Robots.txt Sitemap with Relative Path
Hi Everyone, In robots.txt, can the sitemap be indicated with a relative path? I'm trying to roll out a robots file to ~200 websites, and they all have the same relative path for a sitemap but each is hosted on its own domain. Basically I'm trying to avoid needing to create 200 different robots.txt files just to change the domain. If I do need to do that, though, is there an easier way than just trudging through it?
Technical SEO | | MRCSearch0 -
How to handle sitemap with pages using query strings?
Hi, I'm working to optimize a site that currently has about 5K pages listed in the sitemap. There are not in face this many pages. Part of the problem is that one of the pages is a tool where each sort and filter button produces a query string URL. It seems to me inefficient to have so many items listed that are all really the same page. Not to mention wanting to avoid any duplicate content or low quality issues. How have you found it best to handle this? Should I just noindex each of the links? Canonical links? Should I manually remove the pages from the sitemap? Should I continue as is? Thanks a ton for any input you have!
Technical SEO | | 5225Marketing0