Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
How to identify spammy website before making backlinks on them
-
Hi, I search in google but didnt find a proper answer for this! maybe search an incorrect keyword!
The question is, How can I find out a website that I'm going to make a backlink on is a spammy website?
For example I did this guest bloging on this good website: Best Sure-Shot Organic Pest Control Approaches Every Gardener Should Know | Balcony Garden Web
But it seems to be spammy because I use SEO POWERSUIT software that shows this backlink is 20% risk of google penalty!
Is it right!? So how can we rest assured for making a quality backlink? I can not think any other way

-
You can't use how a site looks or feels to you to get an indication of if it is safe or not...
You need to be checking, aside from the MOZ spam score, through something like SEMrush, what their traffic is like. Have they had any penalties that might be affecting them?
Use The Wayback Machine as well to check the history of the site. This can tell you if it was ever a site you would rather not be associated with or if it has been recently purchased because it has good history and links. Expired domains can surface very frequently and people will charge for gues blogging and lins etc.
You should also check who else links to the site. Are there reputable sites that link to it for a good reason?
Just a few more tips to keep an eye on.
-Andy
-
Hi I would say to check few things if you're not sure is the site is spam or not. Mostly, the site impression, feel and looks say it as soon as you land on any site. However, there are possiblity you still remain unsure. I personally use the Google Chrome Plugin to see if the hostname are not suspicious or some wired name. I have MOZ bar plugin again to give domain overview, it also provide me DA and PA, which helps me to understand overall where is that domain stand.
Off course, these all primary elements helps to determin the site we are going to post content or aiming to get back link is not going to harm us anyway.
-
Also check out the Moz trust ranking too so you can make quick judgement calls.
-
Use Moz's opensite explorer or the Moz tool bar to check the website's spam score quickly.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Test my website
I have a website. I need to test this onpage. I do not know where to start. Please help me! My web site: United Airlines Thanks you!
Link Building | | tunguyen1108940 -
Best Way to Filter Backlinks
When analyzing backlinks and trying to get the same one for another site there are a ton of backlinks to go through. I know that if the DA of the link is then pages on the site might be a good choice like adding an article or something of the sort to the site but as far a the same page goes you can typically only do this with a comment on the page. My question is, given a huge list of backlinks from multiple sites, is there an easy way to analyze the links and determine which ones I can copy without manually checking hundreds of links?
Link Building | | spyke010 -
Backlinks and PDFs
Hi, we are trying to improve on the number of links to our website. A supplier has added a PDF file which is case study to their website. In the PDF it has a link to our website, will this count as a link or not? Thanks
Link Building | | danieldunn100 -
Do links to my website improve all pages?
I'm currently building links to my home page (through directories) and blog pages. However, none of these pages are actually targeted pages for main keywords. In SEO, do links to any webpage of a site contribute to the improved rank of other pages?
Link Building | | Gavo0 -
How important is the originating country of backlinks?
How important is it that you gain backlinks from websites in the same country you're targeting? Scenario: You have a website targeting users in Japan. How important is it that backlinks to your website are from Japanese websites? Do you need a majority of links from Japanese websites to rank well, or will you do OK with 25% Japanese links and 75% links from other countries? According to Majestic, sites for popular Japanese brands like tsutaya.co.jp and seiyu.co.jp get more links from US sites than from Japanese sites.
Link Building | | AdamThompson0 -
Trading Backlinks a good idea?
New to the "backlinking" party. Wondering if its 'good practice' to trade links with other websites within a like-industry. We've been receiving a lot of emails from other websites asking us to trade links. Is this a good link building practice anymore? Thanks!
Link Building | | asa-php0 -
Frustrated with spammy backlinks from competitors
I've only been doing SEO for my company for the last month and I've made some headway but what is really frustrating me right now is a couple of competitors that have OBVIOUS spammy links ranking in the number 1,2,3 stops all over the board for the keywords i'm going for. One competitor in particular has anchor text links EVERYWHERE that make absolutely no sense...junk like... "I have never been more saddened by anything in my life than when my grandfather got cancer. I told my uncle he needed to buy some auto insurance. I really like pork." I mean, these links are the pages with the most page authority and page rank out of all of the ones they have...and I'd venture to say that almost all of their backlinks are like this...well, half of them are just random links with good anchor text on the sidebar of a bazillion spam websites (diapers, toys, fake blogs, etc.)...while i have about 3k links and most of my top competitors have about 5k links...these guys have over 33k. Worse yet, when I look at something like Alexa rank, they have pretty high overall traffic rank but it shows traffic rank in MX (mexico) instead of the US...these guys only sell in the US! I mean, they're black hat if I've ever seen such a thing and they rank superbly on all keywords. What can I do to compete with this junk?
Link Building | | jgower0 -
What is the best way to manage backlinks?
What back link management software do you guys use or recommend? Need to manage types of links on each page. Thanks
Link Building | | joemas990