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Multiple language in site links on SERP
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hi there guys!
I have this client that sells roofing reparation. His site is in two languages. In this image here, the green square are the results in english and red square in french. The picture is from a english SERP. What would you guys do to make sure that the SERP shows the right language to users on Google? It is very important for us to have both language separated. Our region is bilingual so, it's a big problem! The original language of the site is in french and I don't have any problem with this version. But when i checked the english side, there is this problem... mixing language in the SERP is not very good for my ROI. Thanks guys! toiture2.png
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Alright GAB I think I got you here.
The answer you are looking for has to do with your XML Sitemap and using a nifty little tag called (Here comes a mouthful) "rel=alternate hreflang".Here is a little MOZ article that talks about how to utilize these things. I think once you get these setup correctly on your site, Google.ca in English should show English and Google.ca in French should show French.
If you want a bit more information on this here is a Google Webmasters Support Article.
And because I am a nice guy and honestly just wish somebody would have shown me what a Wild XML Sitemap looks like that utilizes this I give you this: view-source:http://www.adobe.com/dma-amo-hreflang-sitemap.xml
It is actually pretty surprising the number of sites that still do not use this.
Hope this helps!
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If we're talking branded query here, Google thinks that it's in French, so it shows results in French first.
Is it an option for you to target English speaking audience with a different name like "Group Raymond"?
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