Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Is having a site map page necessary?
-
Hello all!
So I know having a sitemap XML file is important to include in your robots.txt file. I also know it is important to submit your XML sitemap to Google and Bing. However, I am wondering if it is beneficial for your site's SEO value to have a sitemap page displayed on your website? Or is this just a redundant action if you have already done the above two actions with your XML sitemap?
Thanks in advance!
-
-
As usual with most discussion regarding sitemap, you will see 99% of people recommending them provide not concrete, fact based reason as to any actual benefit it provides.
-
It provides no SEO advantage
-
The reason that it's useful to users is like saying my primary navigation system and search function is too difficult to use.
-
If you have a large website with lots of deep, frequently changing content, Google will recognize this and increase the crawl frequency and depth.
Sitemaps in my opinion or for the "tin foil hat" crowd.
But.. conversely, they don't hurt either. If you have a plugin or script that automatically runs over and over to update it for you, then one could legitimately say "Why not?"
There are some obscure reasons one might use - like adding a gazillion new pages to an otherwise small website and wanting to get them indexed sooner or later. But that's really the only one I can think of.
-
-
As long as you have a a sitemap XML included, I would not worry about having a sitemap page displayed on the actual website. It won't necessarily help you, but not having one won't hurt your results.
-
Myles92, recently (in the past few months, I don't recall specifically when) Google did give some recommendations that included having an html sitemap page on your website. For a good user experience, it is recommended that you have a good navigation structure as well as an "html sitemap". The html sitemap page allows users to see the overall structure of the website, and click through to a certain page or section of the site.
-
I honestly think it's not required anymore. There may be a benefit to a small site but I think it would be negligble.
-
Hi Myles,
Good question. The short answer is that it is not necessary for SEO if you have pages linked elsewhere (such as your menu and category pages), but it can be beneficial. The reason it can be good for SEO is to cover all the bases and make sure that even your least important posts and pages get some internal links to them and get crawled.
It can be a great resource for users to find things on your site. The main purpose of these pages is for users.
If your sitemap is going to be very massive I would consider using other navigation menus, sub-navigation menus or categories instead. Otherwise go ahead and add one.
Matt Cutts of Google has previously said that an HTML sitemap can be more beneficial than XML sitemaps for indexing. Both are recommended. Hope this helps and best of luck with your SEO efforts.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Dead end pages are really an issue?
Hi all, We have many pages which are help guides to our features. These pages do not have anymore outgoing links (internal / external). We haven't linked as these are already 4th level pages and specific about particular topic. So these are technically dead end pages. Do these pages really hurt us? We need to link to some other pages? Thanks
Web Design | | vtmoz0 -
Are pages not included in navigation given less "weight"
Hi, we recently updated our website and our main navigation was dramatically slimmed down to just three pages and no drop down under those. Yet we have many more important pages, which are linked to once on one of those main three pages. However, will this hurt those other pages because they are not included in navigation (some of which were starting to get good traction in rankings)?
Web Design | | LuaMarketing2
Thanks!0 -
Spaces at beginning of title tag - negatively affect the optimization of the page?
For some reason, our title tags have a long space after the beginning title tag and before the text appears. The beginning title tag is on one line, then a break, a tab and then the content of the title tag. I'm pretty sure this is not good and is affecting optimization of the page. Am I correct or is this not an issue and does not need to be fixed? Example: | <title></span></p> <p> </p> </td> </tr> <tr> <td class="line-number"> </td> <td class="line-content"> First keyword</td> </tr> </tbody> </table></title> |
Web Design | | CFSSEO0 -
Anyone using CloudFlare on multiple sites?
We are considering using CloudFlare as a CDN for a large group of sites. The fees are $5 to $200 depending on many factors. We tried the free trial on one site and were impressed with the results. I am wondering if any of you have any longer term experience with this and performance metrics, etc.
Web Design | | RobertFisher1 -
How to make sure category pages rank higher than product pages?
Hi, This question is E-Commerce related. We have product categories dividing products by color. Let's say we have the category 'blue toy cars' and a product called 'blue toy car racer', both of these could rank for the keyword 'blue toy car'. How do we make sure the category 'blue toy cars' ranks above the product 'blue toy car racer'? Or is the category page automatically ranked higher because of the higher page authority of that page? Alex
Web Design | | WebmasterAlex0 -
From Google Sites to Wordpress - Anyone Ventured this SEO terrain?
We have a few sites in Google Sites - and they are ugly! We have a majority (40+) of websites in Wordpress. But we have a few websites just stuck on Google Sites, and since Google won't let you fully edit the HTML, add scripts, or implement any technology since 2000, we want to move. The sad problem - the Google sites are ranking well. We rank well in Manhattan, Atlanta, Dallas, and Philadelphia. The problem is - the sites do not give much room for growth - and the bounce rate is high because they are so ugly. Has Anyone moved from Google sites to Wordpress? Should we just stay with Google and bite the ugly bullet? My fear is that these sites will not allow for growth. It is hard to update them and even harder to make them look nice. To get a sample - beware: www.counselingphiladelphia.com Even another reason to leave: The slider is non-semantic and terrible SEO. Google won't allow a slider script with tags and a hrefs, so the only way to implement a slider is through a Google Docs Presentation that keeps sliding. I know - terrible SEO (#donthate) but we needed something. Any advice and thoughts would help! Thanks Mozzers!
Web Design | | _Thriveworks0 -
Pages vs. Posts for SEO
Hi, I would like your thoughts about pages vs. posts for SEO. I understand the difference in terms of WP structure and have read the SEOmoz blog post about setting up your site for SEO success (http://www.seomoz.org/blog/setup-wordpress-for-seo-success). However, if you're trying to rank for a particular keyword, it seems that either one could work, from an on-page SEO perspective, as far as title tag, URL, meta description, etc. So how do you decide whether to set up a page vs. a post? What are the pros and cons, from an SEO perspective, about using one vs. the other? Thanks in advance! Carolina
Web Design | | csmm0 -
How will it affect my site if i link to a site with adult content?
We are currently working on creating 2 sites for a company, one with no adult content, one with adult content. Will it affect the non adult content site if i link to the other one in terms of Google and being blocked by some internet providers.
Web Design | | MattWheatcroft0