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        4. Spaces between Letters and Numbers SEO question

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        • MBS-MBA
          MBS-MBA last edited by

          This is a fun one - Example:  Mercedes Benz is pushing to have all of there vehicle models to coincide with the world branding such as the "C300" is supposed to be "C 300" and the "E300"  is supposed to be "E 300"...  I have a few issues here as when I use Voice Search for "Mercedes Benz C 300"  there is no way (that I know of) to add a space between the number and letter.  In addition, when searching for the "C 300 for sale" Google corrects the text with "Did you mean:  C300 for sale".  I am seeking a way to accommodate both versions of the models WITHOUT adding the both C300 and C 300...etc. to the text on web pages.  OR will Google eventually change the model names over time as Mercedes-Benz regulates the new U.S. naming convention.  Tough question - any thoughts?

          Thank you for your help -

          1 Reply Last reply Reply Quote 0
          • MBS-MBA
            MBS-MBA @ChrisAshton last edited by

            Thanks Chris - I have numerous solutions pertaining to SEO modification to keep in check with the non-spacing naming of vehicles - dynamic images naming and miner Alt Tag changes -  however I feared that was my only solution to wait for Google to acquire the new naming convention.  Thanks Chris!

            M

            1 Reply Last reply Reply Quote 0
            • ChrisAshton
              ChrisAshton last edited by

              Interesting question but unfortunately I think the answer is quite boring (while the inner workings behind it are fascinating)!

              With the advancements Google has made in recent years around semantic search and truly understanding both what your website is about and the intent behind a user's search, I really don't think that space is going to make any difference.

              They have no issue at all in understanding that Car Hire terms are very relevant to me when I'm searching Car Rental. Far more impressive is that I can search for the phrase "I need a car in Perth tomorrow" and I still get car hire options for that location. I didn't mention Hire or Rental at all yet they still nailed it based on my intent!

              I've seen countless other examples of this over the years so based on that alone, I'd say the difference between C300 and C 300 is immeasurable.

              While it's true that two websites with exactly the same strength may rank differently with and without that space, SEO is just too complex for that to ever be possible in the real world.

              To answer your question directly around how to target both, I'd suggest using the correct C 300 format and let Google work it out 🙂

              MBS-MBA 1 Reply Last reply Reply Quote 3
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