• majorAlexa

        See all notifications

        Skip to content
        Moz logo Menu open Menu close
        • Products
          • Moz Pro
          • Moz Pro Home
          • Moz Local
          • Moz Local Home
          • STAT
          • Moz API
          • Moz API Home
          • Compare SEO Products
          • Moz Data
        • Free SEO Tools
          • Domain Analysis
          • Keyword Explorer
          • Link Explorer
          • Competitive Research
          • MozBar
          • More Free SEO Tools
        • Learn SEO
          • Beginner's Guide to SEO
          • SEO Learning Center
          • Moz Academy
          • MozCon
          • Webinars, Whitepapers, & Guides
        • Blog
        • Why Moz
          • Digital Marketers
          • Agency Solutions
          • Enterprise Solutions
          • Small Business Solutions
          • The Moz Story
          • New Releases
        • Log in
        • Log out
        • Products
          • Moz Pro

            Your all-in-one suite of SEO essentials.

          • Moz Local

            Raise your local SEO visibility with complete local SEO management.

          • STAT

            SERP tracking and analytics for enterprise SEO experts.

          • Moz API

            Power your SEO with our index of over 44 trillion links.

          • Compare SEO Products

            See which Moz SEO solution best meets your business needs.

          • Moz Data

            Power your SEO strategy & AI models with custom data solutions.

          Let your reputation grow with Reviews AI
          Moz Local

          Let your reputation grow with Reviews AI

          Learn more
        • Free SEO Tools
          • Domain Analysis

            Get top competitive SEO metrics like DA, top pages and more.

          • Keyword Explorer

            Find traffic-driving keywords with our 1.25 billion+ keyword index.

          • Link Explorer

            Explore over 40 trillion links for powerful backlink data.

          • Competitive Research

            Uncover valuable insights on your organic search competitors.

          • MozBar

            See top SEO metrics for free as you browse the web.

          • More Free SEO Tools

            Explore all the free SEO tools Moz has to offer.

          NEW Keyword Suggestions by Topic
          Moz Pro

          NEW Keyword Suggestions by Topic

          Learn more
        • Learn SEO
          • Beginner's Guide to SEO

            The #1 most popular introduction to SEO, trusted by millions.

          • SEO Learning Center

            Broaden your knowledge with SEO resources for all skill levels.

          • On-Demand Webinars

            Learn modern SEO best practices from industry experts.

          • How-To Guides

            Step-by-step guides to search success from the authority on SEO.

          • Moz Academy

            Upskill and get certified with on-demand courses & certifications.

          • MozCon

            Save on Early Bird tickets and join us in London or New York City

          Unlock flexible pricing & new endpoints
          Moz API

          Unlock flexible pricing & new endpoints

          Find your plan
        • Blog
        • Why Moz
          • Digital Marketers

            Simplify SEO tasks to save time and grow your traffic.

          • Small Business Solutions

            Uncover insights to make smarter marketing decisions in less time.

          • Agency Solutions

            Earn & keep valuable clients with unparalleled data & insights.

          • Enterprise Solutions

            Gain a competitive edge in the ever-changing world of search.

          • The Moz Story

            Moz was the first & remains the most trusted SEO company.

          • New Releases

            Get the scoop on the latest and greatest from Moz.

          Surface actionable competitive intel
          New Feature

          Surface actionable competitive intel

          Learn More
        • Log in
          • Moz Pro
          • Moz Local
          • Moz Local Dashboard
          • Moz API
          • Moz API Dashboard
          • Moz Academy
        • Avatar
          • Moz Home
          • Notifications
          • Account & Billing
          • Manage Users
          • Community Profile
          • My Q&A
          • My Videos
          • Log Out

        The Moz Q&A Forum

        • Forum
        • Questions
        • My Q&A
        • Users
        • Ask the Community

        Welcome to the Q&A Forum

        Browse the forum for helpful insights and fresh discussions about all things SEO.

        1. Home
        2. Moz Tools
        3. Moz Bar
        4. Are we actually getting accurate data on keyword volumes from Moz (or other sources)?

        Moz Q&A is closed.

        After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.

        Are we actually getting accurate data on keyword volumes from Moz (or other sources)?

        Moz Bar
        6
        7
        2689
        Loading More Posts
        • Watching

          Notify me of new replies.
          Show question in unread.

        • Not Watching

          Do not notify me of new replies.
          Show question in unread if category is not ignored.

        • Ignoring

          Do not notify me of new replies.
          Do not show question in unread.

        • Oldest to Newest
        • Newest to Oldest
        • Most Votes
        Reply
        • Reply as question
        Locked
        This topic has been deleted. Only users with question management privileges can see it.
        • RickyShockley
          RickyShockley last edited by

          I have a client who does patio furniture repair and restoration. When performing keyword research in Moz for terms like "patio furniture repair" I see that only 11-50 people in the entire US are searching for this term according to the Moz data. However, running an Adwords campaign currently and our top keyword is the phrase match for "patio furniture repair" which has generated over 100 clicks in just a couple of months in ONE county.

          Is there a better way to research more accurate results on search volume estimates? This makes organic SEO and keyword targeting hard!

          Thanks,

          Ricky

          1 Reply Last reply Reply Quote 1
          • Dalessi
            Dalessi last edited by

            I feel that the search volume shown in MOZ is generally low compared to other sources. I feel it is more accurate with search terms that have a lot of volume, but in search terms that are under 1000 searches a month, I start to have a lot of problems with the data. Many times there is no search volume data at all for lower volume keywords which get just a few hundred searches per month or less.

            Problems with the volume data effect almost everything else in Moz so I hope MOZ sees this and tries very hard to correct these issues.

            1 Reply Last reply Reply Quote 2
            • tawnycase
              tawnycase last edited by

              Hey there, Ricky! Tawny from Moz's Help Team here.

              We use several different sources for our search volume data, including Keyword Planner and anonymized clickstream data. From there, we built a model that predicts the search volume range a keyword is likely to have with ~95% accuracy. For the nitty gritty details explaining how the model works, check out this article: https://a-moz.groupbuyseo.org/blog/sweating-details-google-keyword-tool-volume

              You can read more about the Keyword Explorer Metrics in our Guide.
              I've also got a few resources about keyword research and keyword strategy that might be helpful:

              • The Keyword Research guide is a really good place to start if you need a refresher course!
              • There's a great post in the Moz Blog about creative free keyword research
              • If you're looking for insight into competitor keywords, try heading over to Open Site Explorer, pop in your competitor's URL, and take a look at the anchor text associated with their links. This can be a huge indicator of targeted keywords, which you might now decide to compete for!
              • If you're curious how well you (or a competitor) is ranking for a certain keyword, or how well a certain page on your site ranks, hop on over to the Rank Tracker
              • Use the Keyword Explorer tool to check how hard or easy it will be to rank for a certain keyword. Words with a higher difficulty score are harder to achieve rankings for, so some users will target lower difficulty words first and later tackle the hard ones. Something different works for everyone, though!
              • When you've got your keywords and are ready to optimize your pages for them, check out the On-Page Grader. This will check a particular URL for optimization with a particular keyword or keyword phrase, and offer a grade based on how well it fares, as well as suggestions for improvement.

              ​I hope that helps! If you've still got questions about the volumes you're seeing, feel free to shoot us a note at [email protected] and we'll do our best to answer all your questions in more depth.

              1 Reply Last reply Reply Quote 0
              • TaylorRHawkins
                TaylorRHawkins @WebMarkets last edited by

                Kris beat me to it! I was coming here to say basically the same thing.

                1 Reply Last reply Reply Quote 1
                • WebMarkets
                  WebMarkets last edited by

                  Something that has tricked me up a few times in the past is the difference between broad and exact search volume. Every time you compare MOZ keyword volume to Google, just know there is a slight +/- in volume. Plus, its never an exact science, rather than an estimation based on historical data from Google...and subsequently, MOZ.

                  If ever in doubt, I would utilize Google's data over any other source of data.

                  TaylorRHawkins 1 Reply Last reply Reply Quote 1
                  • RickyShockley
                    RickyShockley @Martijn_Scheijbeler last edited by

                    Hi Martijn,

                    Yep noticed that with Google the keyword data is much different than Moz, but I've read (I believe here on Moz) that the GOOGLE data is apparently unreliable. Seems a lot more accurate than the Moz data at this point.

                    Guess I'll go back to using Google Keyword Planner for keyword research 😕

                    1 Reply Last reply Reply Quote 0
                    • Martijn_Scheijbeler
                      Martijn_Scheijbeler last edited by

                      Hi Ricky,

                      That's weird. If I put the same keyword in the Google Adwords Keyword Tool it comes up with an Average Monthly Searches of 1000, see: https://monosnap-m.s3.amazonaws.com/Keyword_Planner__Google_AdWords_2017-08-04_09-41-28.png . While it could be that some other keywords have been grouped in that it seems that the data you've seen before is far off.

                      Martijn.

                      RickyShockley 1 Reply Last reply Reply Quote 0
                      • 1 / 1
                      • First post
                        Last post

                      Browse Questions

                      Explore more categories

                      • Moz Tools

                        Chat with the community about the Moz tools.

                      • SEO Tactics

                        Discuss the SEO process with fellow marketers

                      • Community

                        Discuss industry events, jobs, and news!

                      • Digital Marketing

                        Chat about tactics outside of SEO

                      • Research & Trends

                        Dive into research and trends in the search industry.

                      • Support

                        Connect on product support and feature requests.

                      • See all categories

                      Related Questions

                      • ajegunle

                        Unsolved Why is my website Backlinks Lower on Moz than on SEMRush?

                        backlinks

                        Hi, I'm new to Moz and I am trying to find out why my website Birmingham Roofers has 7 backlinks on Moz it has 21 on SEMRush. However, I read somewhere online in one of your blog post that it crawls in real time.

                        Moz Bar | | ajegunle
                        1
                      • AllAboutShapewear

                        Limit MOZ crawl rate on Shopify or when you don't have access to robots.txt

                        Hello. I'm wondering if there is a way to control the crawl rate of MOZ on our site. It is hosted on Shopify which does not allow any kind of control over the robots.txt file to add a rule like this: User-Agent: rogerbot Crawl-Delay: 5 Due to this, we get a lot of 430 error codes -mainly on our products- and this certainly would prevent MOZ from getting the full picture of our shop. Can we rely on MOZ's data when critical pages are not being crawled due to 430 errors? Is there any alternative to fix this? Thanks

                        Moz Bar | | AllAboutShapewear
                        2
                      • JannetteP

                        Search volume discrepancies between keyword tools

                        I'm feeling like I'm basing all my research time on tools that I cannot necessarily trust. Between Google keyword planner, Keywords everywhere chrome extension, and Moz keyword explorer, I'm getting wildly different results on 2 simple keywords related to colleges with baking & pastry arts degrees. "baking college", "baking colleges" So Keyword planner won't give me any search volume for those 2 words, I don't even see them in the results. Instead, it decides I really meant "baker college" which has 33,100 global searches. I tried telling it use only closely related terms, but it keeps giving me "baker college" and refuses to show me the terms I asked for. Stubbornly useless. Keywords everywhere says both of these keywords bring in 33,100 searches. It does not tell me those searches were for "baker college." Totally misleading. Moz keyword explorer says baking college as 0-10 volume, baking colleges has 101-200 volume. So at least it's not trying to give me "baker college" numbers. Perhaps I can trust this, but it's not convenient to upload hundreds of various keywords at a time to pull the volume numbers like I do with the other tools. With Keyword planner making assumptions and grouping unrelated terms together, and Keywords everywhere using those numbers without pointing out the assumptions, I feel like I can't trust anything without taking time to dig into the discrepancies, which is impossible with hundreds of keywords. Do you know of any good search volume tools that don't force or hide assumptions? Thanks.

                        Moz Bar | | JannetteP
                        1
                      • Bennie2233

                        Moz Bar doesn't show any data and keeps asking me to log in when actually I'm logged in.

                        Hi all, I've been using Moz Bar for years. It ran well until about three weeks ago. It suddenly failed to show the DA and PA of sites that I open after I log in. And it keeps asking me to log in when I did. I tried to uninstall the Mozbar extension and reinstalled it several times. Nothing worked. I also tried to uninstall Chrome and clear the cookies, still, nothing changed. Did anyone experience this? How do you solve it and make it run on the track? Any information will be appreciated. [admin edited support category]

                        Moz Bar | | Bennie2233
                        10
                      • -Ash-

                        Has using Moz got me banned from Google search?

                        Dear fellow Mozzers, For the last couple of weeks when ever I do a google search I have to enter a captcha code. Now I hardly use google anymore which is annoying ! Then I went onto support.google.com and saw this:   https://support.google.com/websearch/answer/86640?hl=en&ref_topic=3378866 "Automated traffic includes: Sending searches from a robot, computer program, automated service, or search scraper Using software that sends searches to Google to see how a website or webpage ranks on Google" Is Moz alone doing this? Thanks in advance for your response. Ash

                        Moz Bar | | -Ash-
                        0
                      • Andy-Halliday

                        Link to hotels on http://a-moz.groupbuyseo.org/mozcon doesn't work

                        Hi The link to the hotel for Mozcon 2015 doesn't work - seems like its the 2014 link still in place. Thanks Andy

                        Moz Bar | | Andy-Halliday
                        0
                      • Gavo

                        Checking Do-follow using Moz Bar

                        Does anyone know how to check if a link is a do-follow or no-follow using the Moz bar? I believe there's a function that highlights and color codes the link so as to tell? Can't seem to turn this function on in my Moz Bar settings. Am I missing something completely obvious?

                        Moz Bar | | Gavo
                        0
                      • Rebeca1

                        Weird back link showed in moz crawl

                        Some time ago somebody from this site: http://dianibeach.com created a weird link to our site which had on the end db. Later we have realized that the link was coming from every footer on each page. I believe that the back links from footer does not have realy value and even the more of them the less value. We have asked the guy to remove that links as I thought it might harm our site more then help. Now I I was very surprised to find this link in moz crawl error as second top page on our site in current index??? Can somebody explain how is this possible?? The most ridiculous thing is that when I click on that link it realy opens our site! How is that possible, what is it? This is the link: http://villasdiani.com/?db Thank you very much for any help with this

                        Moz Bar | | Rebeca1
                        0

                      Get started with Moz Pro!

                      Unlock the power of advanced SEO tools and data-driven insights.

                      Start my free trial
                      Products
                      • Moz Pro
                      • Moz Local
                      • Moz API
                      • Moz Data
                      • STAT
                      • Product Updates
                      Moz Solutions
                      • SMB Solutions
                      • Agency Solutions
                      • Enterprise Solutions
                      • Digital Marketers
                      Free SEO Tools
                      • Domain Authority Checker
                      • Link Explorer
                      • Keyword Explorer
                      • Competitive Research
                      • Brand Authority Checker
                      • Local Citation Checker
                      • MozBar Extension
                      • MozCast
                      Resources
                      • Blog
                      • SEO Learning Center
                      • Help Hub
                      • Beginner's Guide to SEO
                      • How-to Guides
                      • Moz Academy
                      • API Docs
                      About Moz
                      • About
                      • Team
                      • Careers
                      • Contact
                      Why Moz
                      • Case Studies
                      • Testimonials
                      Get Involved
                      • Become an Affiliate
                      • MozCon
                      • Webinars
                      • Practical Marketer Series
                      • MozPod
                      Connect with us

                      Contact the Help team

                      Join our newsletter
                      Moz logo
                      © 2021 - 2025 SEOMoz, Inc., a Ziff Davis company. All rights reserved. Moz is a registered trademark of SEOMoz, Inc.
                      • Accessibility
                      • Terms of Use
                      • Privacy

                      Looks like your connection to Moz was lost, please wait while we try to reconnect.